We think brand leaders pay creative agencies for big, bold ideas. Ironically, they tend to pick the safest option: pushing piles of expected content through as many channels as possible.But…
Part of managing successful ad campaigns involves knowing what types of ad content is disallowed and what’s restricted across the social and search ad landscape. Most prohibited content (counterfeit goods,…
Marketing Land’s sister site, Search Engine Land, pioneered the highly successful Periodic Table of SEO – a guide to the essential aspects of search engine optimization that debuted in 2011. Now,…
Facebook is releasing new features and metrics for its Live API, Watch Parties and within its Creator Studio, all of which can be used by marketers to advance their video…
Believe me when I say that I love data. Unfortunately, raw data itself isn’t always the most exciting thing to look at. Gaining valuable insights from it can take a…
The Association of National Advertisers (ANA) is launching Measurement for Marketers (MFM), a new division that aims to level the measurement playing field in the ad space. The announcement was…
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get…
“TV” has new meaning. No longer are audiences solely watching linear TV. Instead, they are engaged with content across devices and channels, with a growing number using over-the-top (OTT) and…
McDonald’s Corporation announced that it has entered an agreement to acquire voice-based technology provider Apprente, marking the company’s second tech acquisition this year. In April, McDonald’s bought personalization and decision…
DoubleVerify, an audience measurement and verification solution, is now a Snapchat Measurement Partner, adding to the list of social media platforms DoubleVerify partners with to provide viewability measurement.Why we should…
Internet Marketing For Both Entrepreneurs And Customers
If there is ever a branch in which all people should efficiently look into the matter, this should be nothing but online marketing trends. Whether you are an entrepreneur or a customer, this field is gaining momentum nowadays and has to be better understood for your own purposes. One of the most efficient ways to come to grips with all the new in digital marketing is only by spending enough time reading the respective internet marketing news.
It seems obvious to everyone, why digital marketing news articles should be paid attention to by business people and representatives of the marketing field at any company across the industries. Well, nowadays this field is definitely conquering over all other efforts to win over a customer and therefore more time and devotions should be spent in this direction. About the special value such as digital advertising news to a customer we will talk below, so stay tuned!
Understanding Digital Marketing News As A Regular Customer
Whether we like it or not, but everyone is somehow a target of an advertising campaign for this or that product. We may not notice it but still, somehow we make purchasing decisions on a daily basis, many of these without proper consideration beforehand. To better understand, why we choose what we do, it is important to read all kinds of social media news and Google SEO news to see what companies want to convey and how they are trying to win your over.
Some of these aspects like SEO trends 2019 are more specialized and not important to a regular customer. However, a few more categories do exist and are worthy of our attention whatsoever:
To wrap it up, there are numerous reasons to read specialized digital marketing news for both businesses and customers.