Once a primary differentiator, reliable customer service has now become a mandatory commodity. With rising consumer expectations and automated technologies, experience has replaced this long-heralded advantage.Brands positioned with a customer-first,…
Google extended parallel tracking to display campaigns in May. We’re now approaching the deadline to have made the switch.The deadline. Starting July 31, 2019, advertisers that are using third-party tracking parameters…
This may not be groundbreaking news, but it bears repeating: the media landscape isn’t the same as it used to be. And it’s nowhere near ready to stop changing.People’s media…
This year’s two-day Prime Day event has come to a close, and Amazon reported it was the biggest shopping event in its history. Prime Day sales totaled more than Amazon’s…
Conversational marketing technology, including chatbots, has exploded across the martech industry over the past 18 months, and consumer expectations are reflecting its impact. Findings from a recent survey of more…
Technology is ingrained in every aspect of modern marketing. Indeed, martech is marketing for iconic brands and digital natives alike.Ingredients for success include management buy-in, organizational flexibility, and a creative…
Users of HubSpot’s free CRM tools will now be able to send targeted emails and manage social ad spending, according to an announcement from the marketing software provider. The newly…
Video advertising has become an increasingly important part of online marketing in recent years. There’s no real getting around that fact. If you want to increase brand awareness, drive conversions…
Amazon’s days of owning the biggest shopping day(s) of the summer may be numbered. Large retailers, companies with more than $1 billion in annual revenue, experienced a 64% increase in…
Nestlé, McDonald’s and Virgin Media have signed on to be part of a pilot program by JICWEBS to test whether or not blockchain technology can accurately deliver “end-to-end supply chain…
Internet Marketing For Both Entrepreneurs And Customers
If there is ever a branch in which all people should efficiently look into the matter, this should be nothing but online marketing trends. Whether you are an entrepreneur or a customer, this field is gaining momentum nowadays and has to be better understood for your own purposes. One of the most efficient ways to come to grips with all the new in digital marketing is only by spending enough time reading the respective internet marketing news.
It seems obvious to everyone, why digital marketing news articles should be paid attention to by business people and representatives of the marketing field at any company across the industries. Well, nowadays this field is definitely conquering over all other efforts to win over a customer and therefore more time and devotions should be spent in this direction. About the special value such as digital advertising news to a customer we will talk below, so stay tuned!
Understanding Digital Marketing News As A Regular Customer
Whether we like it or not, but everyone is somehow a target of an advertising campaign for this or that product. We may not notice it but still, somehow we make purchasing decisions on a daily basis, many of these without proper consideration beforehand. To better understand, why we choose what we do, it is important to read all kinds of social media news and Google SEO news to see what companies want to convey and how they are trying to win your over.
Some of these aspects like SEO trends 2019 are more specialized and not important to a regular customer. However, a few more categories do exist and are worthy of our attention whatsoever:
To wrap it up, there are numerous reasons to read specialized digital marketing news for both businesses and customers.