Empowering Women in Business: The Rise of the ‘She-conomy’

In a world traditionally dominated by male entrepreneurs, women are making their mark like never before. From construction to creative ventures, the ‘she-conomy’ is booming with new business growth and innovative ventures led by fearless female leaders.

Bernadette Corbeil’s journey from a shop class outlier to the founder of Artemis Construction Group epitomizes this trend. With a passion for building and a decade of experience in construction, she defied norms to establish her own roofing and construction firm. Now, she stands as a testament to the power of female entrepreneurship in traditionally male-dominated industries.

Corbeil is not alone. The pandemic sparked a surge in women-owned businesses, with data revealing that women formed new ventures at rates surpassing the market average. Tara Lewis, a trend expert, attributes this rise to factors like flexibility and autonomy, which empower women to seize control of their career paths.

The landscape of entrepreneurship is evolving, with women accounting for nearly half of new business owners in recent years. This shift reflects a broader movement towards gender equality in business, driven by a desire for independence and opportunity.

Marie Saint-Cyr’s journey from visual artist to successful entrepreneur exemplifies the resilience and adaptability of women in business. Through determination and strategic planning, she transformed her art studio into a thriving mural agency, demonstrating the transformative power of female-led enterprises.

Furthermore, initiatives like Texas Women in Trades are breaking down barriers and empowering women to pursue careers in skilled trades. Allie Perez’s advocacy for female representation in construction highlights the importance of diversity in traditionally male-dominated sectors.

As the ‘she-conomy’ continues to flourish, it serves as a testament to the untapped potential of women in business. With determination, innovation, and support, women are reshaping industries and driving economic growth like never before. The future of entrepreneurship is undoubtedly female, and the possibilities are endless.