{"id":764,"date":"2019-04-29T14:57:29","date_gmt":"2019-04-29T11:57:29","guid":{"rendered":"https:\/\/super-news.info\/vi\/12-meo-tiep-thi-ky-thuat-so-yeu-thich-cua-hubspot\/"},"modified":"2019-04-29T14:57:30","modified_gmt":"2019-04-29T11:57:30","slug":"12-meo-tiep-thi-ky-thuat-so-yeu-thich-cua-hubspot","status":"publish","type":"post","link":"https:\/\/super-news.info\/vi\/12-meo-tiep-thi-ky-thuat-so-yeu-thich-cua-hubspot\/","title":{"rendered":"12 m\u1eb9o ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 y\u00eau th\u00edch c\u1ee7a HubSpot"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div id=\"hs_cos_wrapper_post_body\">\n<p>T\u00f4i ngh\u0129 b\u1ea1n s\u1ebd \u0111\u1ed3ng \u00fd v\u1edbi t\u00f4i khi t\u00f4i n\u00f3i ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 &#8211; v\u00e0 t\u1ea5t c\u1ea3 c\u00e1c danh m\u1ee5c ph\u1ee5 c\u1ee7a n\u00f3, bao g\u1ed3m SEO, ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, t\u1ea1o n\u1ed9i dung, email v\u00e0 h\u01a1n th\u1ebf n\u1eefa &#8211; r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a b\u1ea5t k\u1ef3 c\u00f4ng ty n\u00e0o trong n\u0103m 2019.<\/p>\n<p><!--more--><\/p>\n<p>V\u1edbi h\u01a1n b\u1ed1n t\u1ef7 ng\u01b0\u1eddi d\u00f9ng internet tr\u00ean to\u00e0n c\u1ea7u v\u00e0 h\u01a1n 3,4 t\u1ef7 ng\u01b0\u1eddi d\u00f9ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i t\u00edch c\u1ef1c, l\u00fd do ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 l\u00e0 quan tr\u1ecdng \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng l\u1edbn h\u01a1n b\u1ea1n ch\u1ec9 c\u00f3 th\u1ec3 th\u00f4ng qua c\u00e1c ph\u01b0\u01a1ng ph\u00e1p truy\u1ec1n th\u1ed1ng.<\/p>\n<p>Th\u00eam v\u00e0o \u0111\u00f3, ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u1ed1t h\u01a1n, bi\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 cu\u1ed1i c\u00f9ng chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng trung th\u00e0nh, th\u00edch th\u00fa.<\/p>\n<p>Tuy nhi\u00ean, b\u1eaft tay v\u00e0o m\u1ed9t h\u00e0nh tr\u00ecnh ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1, \u0111\u1eb7c bi\u1ec7t l\u00e0 m\u1ed9t c\u00f4ng ty m\u1edbi th\u00e0nh l\u1eadp ho\u1eb7c nh\u1ecf h\u01a1n v\u1edbi s\u1ef1 hi\u1ec7n di\u1ec7n tr\u1ef1c tuy\u1ebfn h\u1ea1n ch\u1ebf, \u0111\u00f4i khi c\u00f3 th\u1ec3 g\u00e2y cho\u00e1ng ng\u1ee3p v\u00e0 b\u1ef1c b\u1ed9i.<\/p>\n<p>\u0110\u1ec3 gi\u00fap truy\u1ec1n c\u1ea3m h\u1ee9ng cho nh\u00f3m ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n v\u00e0 kh\u1edfi \u0111\u1ed9ng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 n\u0103m 2019 c\u1ee7a b\u1ea1n, ch\u00fang t\u00f4i \u0111\u00e3 x\u00e2y d\u1ef1ng m\u1ed9t danh s\u00e1ch to\u00e0n di\u1ec7n c\u00e1c m\u1eb9o ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 t\u1eeb c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb t\u1ea1i HubSpot. H\u00e3y \u0111\u1ecdc \u0111\u1ec3 t\u00ecm hi\u1ec3u 12 m\u1eb9o quan tr\u1ecdng m\u00e0 HubSpotters mu\u1ed1n b\u1ea1n bi\u1ebft tr\u01b0\u1edbc khi b\u1ea1n th\u1ef1c hi\u1ec7n ho\u1eb7c ho\u00e0n thi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c k\u1ef9 thu\u1eadt s\u1ed1 c\u1ee7a ri\u00eang b\u1ea1n.<\/p>\n<p><!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-0a42501f-0096-4817-9fbc-923540fe37a6\"><span class=\"hs-cta-node hs-cta-0a42501f-0096-4817-9fbc-923540fe37a6\" id=\"hs-cta-0a42501f-0096-4817-9fbc-923540fe37a6\"><!--(if lte IE 8)>\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n<!(endif)--><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<p>            <span id=\"hs_cos_wrapper_blog_featured_snippet\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_custom_widget\" style=\"\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"custom_widget\"><\/p>\n<div class=\"hsg-featured-snippet\">\n<div class=\"hsg-featured-snippet__wrapper\">\n<h2>M\u1eb9o ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 <\/h2>\n<div class=\"hsg-featured-snippet__wrapper--content\" data-type=\"ordered\">\n<ol>\n<li>Bi\u1ebft kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/li>\n<li>K\u1ebft h\u1ee3p n\u1ed9i dung c\u1ee7a b\u1ea1n v\u1edbi m\u1ecdi giai \u0111o\u1ea1n c\u1ee7a h\u00e0nh tr\u00ecnh c\u1ee7a ng\u01b0\u1eddi mua.<\/li>\n<li>\u0110\u1eebng ch\u1ec9 vi\u1ebft v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/li>\n<li>T\u1eadp trung v\u00e0o l\u00e2u d\u00e0i.<\/li>\n<li>K\u1ebft h\u1ee3p SEO v\u00e0o chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung t\u1ed5ng th\u1ec3 c\u1ee7a b\u1ea1n.<\/li>\n<li>Hi\u1ec3u b\u1ee9c tranh l\u1edbn khi ph\u00e2n t\u00edch hi\u1ec7u su\u1ea5t c\u1ee7a qu\u1ea3ng c\u00e1o.<\/li>\n<li>V\u1eabn linh ho\u1ea1t khi kh\u00e1n gi\u1ea3 thay \u0111\u1ed5i s\u1edf th\u00edch.<\/li>\n<li>V\u1eabn nh\u1ea5t qu\u00e1n trong thi\u1ebft k\u1ebf khi kh\u1edfi \u0111\u1ed9ng m\u1ed9t chi\u1ebfn d\u1ecbch.<\/li>\n<li>Tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u0103ng tr\u01b0\u1edfng cho c\u00f4ng ty c\u1ee7a b\u1ea1n.<\/li>\n<li>C\u00e1 nh\u00e2n h\u00f3a n\u1ed9i dung c\u1ee7a b\u1ea1n.<\/li>\n<li>Th\u1eed nh\u1eefng \u0111i\u1ec1u m\u1edbi.<\/li>\n<li>\u0110\u1eebng \u0111\u00e1nh gi\u00e1 th\u1ea5p backlinks.<\/li>\n<\/ol>\n<\/div><\/div>\n<\/div>\n<p><\/span><\/p>\n<h3>1. Bi\u1ebft kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/h3>\n<p>Ari Plaut, m\u1ed9t nh\u00e0 ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m t\u1ea1i HubSpot, g\u1ee3i \u00fd: &quot;Gi\u1eef nh\u1ecbp \u0111\u1eadp c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ef1 ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1edbi n\u00f3. L\u00ean l\u1ecbch th\u1eddi gian h\u00e0ng th\u00e1ng \u0111\u1ec3 theo d\u00f5i nh\u00f3m h\u1ed7 tr\u1ee3 v\u00e0 nh\u00f3m b\u00e1n h\u00e0ng c\u1ee7a b\u1ea1n. ngu\u1ed3n &#8211; kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n. &quot;<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1556539049_230_12-meo-tiep-thi-ky-thuat-so-yeu-thich-cua.png\" alt=\"m\u1eb9o ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 &quot;width =&quot; 650 &quot;style =&quot; width: 650px; hi\u1ec3n th\u1ecb: kh\u1ed1i; l\u1ec1 tr\u00e1i: t\u1ef1 \u0111\u1ed9ng; l\u1ec1 ph\u1ea3i: auto; &quot;srcset =&quot; https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tip.png?ference=325&amp;name=digital-marketing-tip.png 325w, https: \/ \/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tip.png?ference=650&amp;name=digital-marketing-tip.png 650w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/ digital-marketing-tip.png? width = 975 &amp; name = digital-marketing-tip.png 975w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tip.png?ference=1300&amp;name=digital -marketing-tip.png 1300w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tip.png?ference=1625&amp;name=digital-marketing-tip.png 1625w, https: \/\/ blog .hubspot.com \/ hs-fs \/ hubfs \/ digital-marketing-tip.png? width = 1950 &amp; name = digital-marketing-tip.png 1950w &quot;size =&quot; (max-width: 650px) 100vw, 650px\"\/><\/p>\n<h3>2. K\u1ebft h\u1ee3p n\u1ed9i dung c\u1ee7a b\u1ea1n v\u1edbi m\u1ecdi giai \u0111o\u1ea1n trong h\u00e0nh tr\u00ecnh c\u1ee7a ng\u01b0\u1eddi mua.<\/h3>\n<p>Alex Girard, Gi\u00e1m \u0111\u1ed1c ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m li\u00ean k\u1ebft t\u1ea1i HubSpot, n\u00f3i: &quot;C\u00e1 nh\u00e2n t\u00f4i ngh\u0129 r\u1eb1ng m\u1ed9t kho\u1ea3nh kh\u1eafc &#39;Ah-ha&#39; l\u1edbn cho kh\u00e1ch h\u00e0ng c\u1ee7a ch\u00fang t\u00f4i khi n\u00f3i v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o l\u00e0 khi ch\u00fang t\u00f4i n\u00f3i v\u1edbi h\u1ecd r\u1eb1ng h\u1ecd c\u1ea7n ph\u1ea3i kh\u1edbp v\u1edbi \u0111\u1ec1 ngh\u1ecb n\u1ed9i dung c\u1ee7a h\u1ecd v\u1edbi m\u1ed9t kho\u1ea3nh kh\u1eafc H\u00e0nh tr\u00ecnh c\u1ee7a ng\u01b0\u1eddi mua. Th\u1eadt kh\u00f4ng h\u1ee3p l\u00fd khi nh\u1eafm m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o cho b\u1ea3n demo b\u00e1n h\u00e0ng \u1edf m\u1ed9t ng\u01b0\u1eddi n\u00e0o \u0111\u00f3 trong giai \u0111o\u1ea1n nh\u1eadn th\u1ee9c. N\u00f3 c\u0169ng kh\u00f4ng c\u00f3 \u00fd ngh\u0129a khi nh\u1eafm m\u1ee5c ti\u00eau cung c\u1ea5p giai \u0111o\u1ea1n nh\u1eadn th\u1ee9c, nh\u01b0 m\u1ed9t b\u00e0i \u0111\u0103ng tr\u00ean blog \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t, \u1edf m\u1ed9t ng\u01b0\u1eddi \u0111\u00e3 s\u1eb5n s\u00e0ng mua.&quot;<\/p>\n<h3>3. \u0110\u1eebng ch\u1ec9 vi\u1ebft v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/h3>\n<p>Karla Cook, Gi\u00e1m \u0111\u1ed1c c\u1ea5p cao c\u1ee7a Nh\u00f3m Blog HubSpot, khuy\u00ean: &quot;\u0110\u1eebng ch\u1ec9 vi\u1ebft v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n tr\u00ean blog c\u1ee7a b\u1ea1n. \u0110i\u1ec1u \u0111\u00f3 c\u00f3 th\u1ec3 khi\u1ebfn m\u1ecdi ng\u01b0\u1eddi g\u1ea7n nh\u01b0 kh\u00f4ng mu\u1ed1n mua. Thay v\u00e0o \u0111\u00f3, h\u00e3y \u0111\u1ea7u t\u01b0 th\u1eddi gian v\u00e0o vi\u1ec7c h\u1ecdc v\u1ec1 nh\u1eefng g\u00ec \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n quan t\u00e2m v\u00e0 ph\u00e1t tri\u1ec3n n\u1ed9i dung ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng s\u1edf th\u00edch n\u00e0y v\u1edbi nh\u1eefng g\u00ec th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p. V\u00ed d\u1ee5: n\u1ebfu b\u1ea1n b\u00e1n m\u00e1y pha c\u00e0 ph\u00ea, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o m\u1ed9t lo\u1ea1t blog xem c\u00e1c c\u00e1ch kh\u00e1c nhau \u0111\u1ec3 c\u1ea3i thi\u1ec7n th\u00f3i quen bu\u1ed5i s\u00e1ng c\u1ee7a b\u1ea1n . &quot;<\/p>\n<h3>4. T\u1eadp trung v\u00e0o l\u00e2u d\u00e0i.<\/h3>\n<p>Jeff Vocell, m\u1ed9t nh\u00e0 ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m HubSpot, g\u1ee3i \u00fd &#8211; &quot;T\u1eadp trung v\u00e0o ni\u1ec1m vui, kh\u00f4ng ph\u1ea3i mua l\u1ea1i thi\u1ec3n c\u1eadn. T\u00f4i l\u00e0 m\u1ed9t nh\u00e0 ti\u1ebfp th\u1ecb v\u00e0 t\u00f4i hi\u1ec3u \u00e1p l\u1ef1c ph\u1ea3i \u0111\u01b0a ra doanh s\u1ed1 m\u1ed7i th\u00e1ng. Nh\u01b0ng s\u1eed d\u1ee5ng chi\u1ebfn thu\u1eadt thi\u1ec3n c\u1eadn t\u1ea1o ra m\u1ed9t s\u1ed1 s\u1ef1 ch\u00fa \u00fd v\u00e0 c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn t\u0103ng \u0111\u1ed9t bi\u1ebfn cu\u1ed1i c\u00f9ng s\u1ebd kh\u00f4ng \u0111\u1eb7t b\u1ea1n ho\u1eb7c kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n th\u00e0nh c\u00f4ng trong d\u00e0i h\u1ea1n. L\u00e0 nh\u00e0 ti\u1ebfp th\u1ecb, ch\u00fang ta n\u00ean t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra nhu c\u1ea7u th\u00f4ng qua c\u00e1c chi\u1ebfn d\u1ecbch h\u1eefu \u00edch v\u00e0 l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m. &quot;<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1556539049_590_12-meo-tiep-thi-ky-thuat-so-yeu-thich-cua.png\" alt=\"hubspot-k\u1ef9 thu\u1eadt s\u1ed1-ti\u1ebfp th\u1ecb-tip &quot;width =&quot; 659 &quot;style =&quot; width: 659px; hi\u1ec3n th\u1ecb: kh\u1ed1i; l\u1ec1 tr\u00e1i: t\u1ef1 \u0111\u1ed9ng; l\u1ec1 ph\u1ea3i: auto; &quot;srcset =&quot; https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/hubspot-digital-marketing-tip.png?ference=330&amp;name=hubspot-digital-marketing-tip.png 330w , https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/hubspot-digital-marketing-tip.png?ference=659&amp;name=hubspot-digital-marketing-tip.png 659w, https: \/\/blog.hubspot. com \/ hs-fs \/ hubfs \/ hubspot-digital-marketing-tip.png? width = 989 &amp; name = hubspot-digital-marketing-tip.png 989w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/hubspot -digital-marketing-tip.png? width = 1318 &amp; name = hubspot-digital-marketing-tip.png 1318w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/hubspot-digital-marketing-tip.png? width = 1648 &amp; name = hubspot-digital-marketing-tip.png 1648w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/hubspot-digital-marketing-tip.png?ference=1977&amp;name=hubspot-digital-marketing -tip.png 1977w &quot;size =&quot; (max-width: 659px) 100vw, 659px\"\/><\/p>\n<h3>5. K\u1ebft h\u1ee3p SEO v\u00e0o chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung t\u1ed5ng th\u1ec3 c\u1ee7a b\u1ea1n.<\/h3>\n<p>AJ Beltis, Chuy\u00ean gia T\u1ed1i \u01b0u h\u00f3a N\u1ed9i dung c\u1ee7a HubSpot, n\u00f3i v\u1edbi t\u00f4i &#8211; &quot;M\u1eb7c d\u00f9 \u0111\u1ecbnh v\u1ecb blog l\u00e0 m\u1ed9t \u1ea5n ph\u1ea9m l\u00e3nh \u0111\u1ea1o t\u01b0 duy thu\u1ea7n t\u00fay c\u00f3 gi\u00e1 tr\u1ecb, k\u1ebft h\u1ee3p chi\u1ebfn l\u01b0\u1ee3c SEO v\u00e0o l\u1ef1a ch\u1ecdn ch\u1ee7 \u0111\u1ec1 c\u1ee7a b\u1ea1n v\u00e0 vi\u1ebft blog l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 t\u0103ng tr\u01b0\u1edfng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp d\u00e0i h\u1ea1n. S\u1eed d\u1ee5ng c\u00e1c trang web nh\u01b0 Ahrefs ho\u1eb7c SEMRush \u0111\u1ec3 t\u00ecm hi\u1ec3u nh\u1eefng ng\u01b0\u1eddi trong ng\u00e0nh c\u1ee7a b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm v\u00e0 n\u00f3i v\u1ec1 b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean \u0111\u1ec3 t\u1ed1i \u0111a h\u00f3a ti\u1ec1m n\u0103ng blog c\u1ee7a b\u1ea1n. &quot;<\/p>\n<h3>6. Hi\u1ec3u b\u1ee9c tranh l\u1edbn khi ph\u00e2n t\u00edch hi\u1ec7u su\u1ea5t c\u1ee7a qu\u1ea3ng c\u00e1o.<\/h3>\n<p>Cathleen Smith, m\u1ed9t CSM t\u1ea1i HubSpot, l\u01b0u \u00fd: &quot;C\u00e1ch ti\u1ebfp c\u1eadn t\u1ed1t khi b\u1ea1n nh\u00ecn th\u1ea5y qu\u1ea3ng c\u00e1o x\u1ea5u l\u00e0 hi\u1ec3u \u0111\u01b0\u1ee3c b\u1ee9c tranh l\u1edbn. H\u00e0nh tr\u00ecnh t\u1ed5ng th\u1ec3 m\u00e0 ai \u0111\u00f3 \u0111ang th\u1ef1c hi\u1ec7n \u0111\u1ec3 \u0111\u1ebfn \u0111i\u1ec3m h\u1ecd nh\u00ecn th\u1ea5y qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n l\u00e0 g\u00ec? , ai \u0111\u00f3 \u0111\u00e3 ph\u1ea3i t\u00ecm ki\u1ebfm m\u1ed9t t\u1eeb kh\u00f3a b\u1ea1n \u0111\u00e3 ch\u1ecdn, xem qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n, \u0111\u1ec3 n\u00f3 c\u1ed9ng h\u01b0\u1edfng v\u1edbi h\u1ecd, nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o tr\u1ef1c ti\u1ebfp v\u00e0 <em>sau \u0111\u00f3<\/em> c\u00f3 trang \u0111\u00edch c\u1ea3m th\u1ea5y ph\u00f9 h\u1ee3p v\u00e0 d\u1ec5 ti\u00eau h\u00f3a. &quot;<\/p>\n<p>Ngo\u00e0i ra, Smith n\u00f3i: &quot;N\u1ebfu qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng t\u1ed1t, \u0111\u1eebng ch\u1ec9 nh\u00ecn v\u00e0o tin nh\u1eafn m\u00e0 h\u00e3y xem li\u1ec7u c\u00f3 s\u1ef1 kh\u00f4ng ph\u00f9 h\u1ee3p gi\u1eefa nh\u1eefng g\u00ec ai \u0111\u00f3 \u0111ang t\u00ecm ki\u1ebfm kh\u00f4ng, tin nh\u1eafn b\u1ea1n \u0111ang hi\u1ec3n th\u1ecb cho h\u1ecd v\u00e0 trang \u0111\u00edch tr\u00ean m\u00e0 h\u1ecd k\u1ebft th\u00fac. V\u1edbi h\u00ecnh \u1ea3nh l\u1edbn h\u01a1n \u0111\u00f3, khi b\u1ea1n th\u1ea5y m\u1ed9t qu\u1ea3ng c\u00e1o &#39;x\u1ea5u&#39;, h\u00e3y xem t\u1ea5t c\u1ea3 c\u00e1c ph\u1ea7n kh\u00e1c nhau c\u1ee7a chi\u1ebfn d\u1ecbch c\u1ee7a b\u1ea1n \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh nh\u1eefng g\u00ec c\u1ea7n t\u1ed1i \u01b0u h\u00f3a. &quot;<\/p>\n<h3>7. V\u1eabn linh ho\u1ea1t khi kh\u00e1n gi\u1ea3 thay \u0111\u1ed5i s\u1edf th\u00edch.<\/h3>\n<p>Kristen Baker, m\u1ed9t nh\u00e0 chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung li\u00ean k\u1ebft t\u1ea1i HubSpot, n\u00f3i: &quot;Th\u1ebf gi\u1edbi ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 lu\u00f4n thay \u0111\u1ed5i &#8211; c\u00e1c doanh nghi\u1ec7p li\u00ean t\u1ee5c c\u1ea7n \u0111\u1ea3m b\u1ea3o chi\u1ebfn l\u01b0\u1ee3c k\u1ef9 thu\u1eadt s\u1ed1 c\u1ee7a h\u1ecd v\u1eabn ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd. V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau v\u00e0o m\u1ed9t nh\u00f3m Ch\u1ee7 y\u1ebfu ho\u1ea1t \u0111\u1ed9ng tr\u00ean Instagram, t\u1eadp trung v\u00e0o n\u1ec1n t\u1ea3ng \u0111\u00f3 v\u00e0 xem x\u00e9t s\u1eed d\u1ee5ng t\u00e0i nguy\u00ean c\u1ee7a b\u1ea1n \u0111\u1ec3 t\u1ea1o C\u00e2u chuy\u1ec7n tr\u00ean Instagram h\u1ea5p d\u1eabn, thay v\u00ec d\u00e0nh qu\u00e1 nhi\u1ec1u th\u1eddi gian \u0111\u1ec3 t\u1ea1o video tr\u00ean YouTube. Tuy nhi\u00ean, h\u00e3y ch\u00fa \u00fd \u0111\u1ebfn vi\u1ec7c, v\u00e0 khi n\u00e0o, s\u1edf th\u00edch c\u1ee7a kh\u00e1n gi\u1ea3 thay \u0111\u1ed5i. &quot;<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1556539049_968_12-meo-tiep-thi-ky-thuat-so-yeu-thich-cua.png\" alt=\"ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1-tip-hubspot &quot;width =&quot; 665 &quot;style =&quot; width: 665px; hi\u1ec3n th\u1ecb: kh\u1ed1i; l\u1ec1 tr\u00e1i: t\u1ef1 \u0111\u1ed9ng; l\u1ec1 ph\u1ea3i: auto; &quot;srcset =&quot; https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tip-hubspot.png?ference=333&amp;name=digital-marketing-tip-hubspot.png 333w , https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tip-hubspot.png?ference=665&amp;name=digital-marketing-tip-hubspot.png 665w, https: \/\/blog.hubspot. com \/ hs-fs \/ hubfs \/ digital-marketing-tip-hubspot.png? width = 998 &amp; name = digital-marketing-tip-hubspot.png 998w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital -marketing-tip-hubspot.png? width = 1330 &amp; name = digital-marketing-tip-hubspot.png 1330w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tip-hubspot.png? width = 1663 &amp; name = digital-marketing-tip-hubspot.png 1663w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tip-hubspot.png?ference=1995&amp;name=digital-marketing-tip -hubspot.png 1995w &quot;size =&quot; (max-width: 665px) 100vw, 665px\"\/><\/p>\n<h3>8. V\u1eabn nh\u1ea5t qu\u00e1n trong thi\u1ebft k\u1ebf khi kh\u1edfi \u0111\u1ed9ng m\u1ed9t chi\u1ebfn d\u1ecbch.<\/h3>\n<p>Brittany Geoffroy, Gi\u00e1m \u0111\u1ed1c Ti\u1ebfp th\u1ecb To\u00e0n c\u1ea7u, n\u00f3i v\u1edbi t\u00f4i &#8211; &quot;Khi kh\u1edfi \u0111\u1ed9ng m\u1ed9t chi\u1ebfn d\u1ecbch t\u00edch h\u1ee3p tr\u00ean nhi\u1ec1u k\u00eanh, h\u00e3y \u0111\u1ea3m b\u1ea3o b\u1ea1n k\u1ebft h\u1ee3p thi\u1ebft k\u1ebf s\u00e1ng t\u1ea1o v\u00e0 nh\u1eafn tin c\u1ee7a m\u00ecnh \u0111\u1ec3 c\u00f3 m\u1ed9t s\u1ee3i ch\u1ec9 \u0111\u1ecf trong su\u1ed1t chi\u1ebfn d\u1ecbch.&quot;<\/p>\n<h3>9. Tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u0103ng tr\u01b0\u1edfng cho c\u00f4ng ty c\u1ee7a b\u1ea1n.<\/h3>\n<p>Jeff Vocell, m\u1ed9t nh\u00e0 ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m HubSpot, khuy\u00ean, &quot;C\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb ch\u01b0a bao gi\u1edd c\u00f3 c\u01a1 h\u1ed9i t\u1ed1t h\u01a1n \u0111\u1ec3 tr\u1edf th\u00e0nh nh\u1eefng ng\u01b0\u1eddi d\u1eabn \u0111\u1ea7u v\u1ec1 t\u0103ng tr\u01b0\u1edfng. Ti\u1ebfp th\u1ecb c\u00f3 tr\u00e1ch nhi\u1ec7m thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u1edbi v\u00e0 sau \u0111\u00f3 chuy\u1ec3n h\u1ecd sang B\u00e1n h\u00e0ng. Ng\u00e0y nay, trong m\u1ed9t th\u1ebf gi\u1edbi n\u01a1i tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ebfn tr\u01b0\u1edbc, c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb c\u00f3 c\u01a1 h\u1ed9i \u0111\u1ec3 ki\u1ebfn \u200b\u200btr\u00fac s\u01b0 ph\u00e1t tri\u1ec3n th\u00f4ng qua b\u00e1n h\u00e0ng v\u00e0 d\u1ecbch v\u1ee5.<\/p>\n<p>&quot;Thay v\u00ec ch\u1ec9 ngh\u0129 v\u1ec1 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 mang l\u1ea1i kh\u00e1ch h\u00e0ng m\u1edbi, h\u00e3y b\u1eaft \u0111\u1ea7u t\u1ef1 h\u1ecfi m\u00ecnh v\u00e0 c\u00e1c \u0111\u1ed3ng nghi\u1ec7p xung quanh b\u1ea1n, \u0111i\u1ec1u g\u00ec x\u1ea3y ra khi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng n\u00e0y chuy\u1ec3n sang b\u00e1n h\u00e0ng? V\u00e0, \u0111i\u1ec1u g\u00ec x\u1ea3y ra khi b\u00e1n h\u00e0ng chuy\u1ec3n h\u1ecd sang d\u1ecbch v\u1ee5 nh\u01b0 m\u1ed9t kh\u00e1ch h\u00e0ng? C\u00f3 kh\u1ea3 n\u0103ng b\u1ea1n s\u1ebd t\u00ecm th\u1ea5y c\u01a1 h\u1ed9i v\u1eadn \u0111\u1ed9ng v\u00e0 ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c nh\u00fang trong nh\u1eefng kho\u1ea3nh kh\u1eafc \u0111\u00f3 s\u1ebd gi\u00fap b\u1ea1n ph\u00e1t tri\u1ec3n t\u1ed1t h\u01a1n. &quot;<\/p>\n<h3>10. C\u00e1 nh\u00e2n h\u00f3a n\u1ed9i dung c\u1ee7a b\u1ea1n.<\/h3>\n<p>Clint Fontanella, m\u1ed9t nh\u00e2n vi\u00ean v\u0103n ph\u00f2ng Junior t\u1ea1i HubSpot, n\u00f3i: &quot;C\u00e1 nh\u00e2n h\u00f3a n\u1ed9i dung c\u1ee7a b\u1ea1n \u0111\u1ec3 ph\u00e2n bi\u1ec7t doanh nghi\u1ec7p c\u1ee7a b\u1ea1n v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh v\u00e0 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u0111\u1ed9c \u0111\u00e1o. H\u01a1n 40% kh\u00e1ch h\u00e0ng chuy\u1ec3n c\u00e1c th\u01b0\u01a1ng hi\u1ec7u sang c\u00e1 nh\u00e2n h\u00f3a tr\u1ef1c tuy\u1ebfn k\u00e9m.&quot;<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1556539049_342_12-meo-tiep-thi-ky-thuat-so-yeu-thich-cua.png\" alt=\"m\u1eb9o ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 &quot;width =&quot; 671 &quot;style =&quot; width: 671px; hi\u1ec3n th\u1ecb: kh\u1ed1i; l\u1ec1 tr\u00e1i: t\u1ef1 \u0111\u1ed9ng; l\u1ec1 ph\u1ea3i: auto; &quot;srcset =&quot; https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tips.png?ference=336&amp;name=digital-marketing-tips.png 336w, https: \/ \/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tips.png?ference=671&amp;name=digital-marketing-tips.png 671w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/ digital-marketing-tips.png? width = 1007 &amp; name = digital-marketing-tips.png 1007w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tips.png?ference=1342&amp;name=digital -marketing-tips.png 1342w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/digital-marketing-tips.png?ference=1678&amp;name=digital-marketing-tips.png 1678w, https: \/\/ blog .hubspot.com \/ hs-fs \/ hubfs \/ digital-marketing-tips.png? width = 2013 &amp; name = digital-marketing-tips.png 2013w &quot;size =&quot; (max-width: 671px) 100vw, 671px\"\/><\/p>\n<h3>11. Th\u1eed nh\u1eefng \u0111i\u1ec1u m\u1edbi<\/h3>\n<p>Meredith Hart, m\u1ed9t nh\u00e2n vi\u00ean v\u0103n ph\u00f2ng Junior t\u1ea1i HubSpot, g\u1ee3i \u00fd: &quot;N\u1ebfu b\u1ea1n th\u1ea5y r\u1eb1ng m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 c\u00f3 th\u1ec3 ho\u1ea1t \u0111\u1ed9ng t\u1ed1t h\u01a1n, h\u00e3y quay l\u1ea1i b\u1ea3ng v\u1ebd v\u00e0 th\u1eed m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 m\u1edbi. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng cho c\u00e1c quy tr\u00ecnh n\u1ed9i b\u1ed9 trong nh\u00f3m c\u1ee7a b\u1ea1n ho\u1eb7c v\u1edbi c\u00e1c n\u1ed7 l\u1ef1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 c\u1ee7a b\u1ea1n. V\u00ed d\u1ee5: n\u1ebfu b\u1ea1n g\u1eb7p ph\u1ea3i m\u1ee9c \u0111\u1ed9 t\u01b0\u01a1ng t\u00e1c th\u1ea5p v\u1edbi email ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh, h\u00e3y th\u1eed c\u00e1c d\u00f2ng ch\u1ee7 \u0111\u1ec1 s\u00e1ng t\u1ea1o \u0111\u1ec3 t\u0103ng t\u1ef7 l\u1ec7 m\u1edf. Ho\u1eb7c ph\u00e1t h\u00e0nh m\u1ed9t lo\u1ea1t n\u1ed9i dung theo ch\u1ee7 \u0111\u1ec1 khi\u1ebfn kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n quay l\u1ea1i nhi\u1ec1u h\u01a1n. Nh\u1eefng thay \u0111\u1ed5i nh\u1ecf c\u00f3 th\u1ec3 c\u00f3 k\u1ebft qu\u1ea3 l\u1edbn. &quot;<\/p>\n<h3>12. \u0110\u1eebng \u0111\u00e1nh gi\u00e1 th\u1ea5p backlinks.<\/h3>\n<p>Braden Becker, Nh\u00e0 v\u0103n nh\u00e2n vi\u00ean cao c\u1ea5p t\u1ea1i HubSpot, l\u01b0u \u00fd &#8211; &quot;C\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb \u0111ang ng\u00e0y c\u00e0ng thay \u0111\u1ed5i chi\u1ebfn l\u01b0\u1ee3c SEO c\u1ee7a h\u1ecd t\u1eeb <em>t\u1eeb kh\u00f3a<\/em> \u0111\u1ebfn <em>ch\u1ee7 \u0111\u1ec1<\/em>. N\u00f3i c\u00e1ch kh\u00e1c, c\u00e0ng nhi\u1ec1u t\u1eeb kh\u00f3a b\u1ea1n nh\u1eafm m\u1ee5c ti\u00eau m\u00e0 t\u1ea5t c\u1ea3 thu\u1ed9c v\u1ec1 m\u1ed9t ch\u1ee7 \u0111\u1ec1 t\u01b0\u01a1ng t\u1ef1, b\u1ea1n c\u00e0ng th\u1ec3 hi\u1ec7n nhi\u1ec1u chuy\u00ean m\u00f4n v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n t\u1ed1t h\u01a1n cho t\u1eebng t\u1eeb kh\u00f3a ri\u00eang l\u1ebb. Nh\u01b0ng chuy\u00ean m\u00f4n v\u00e0 giao th\u00f4ng h\u1eefu c\u01a1 kh\u00f4ng x\u1ea3y ra c\u00f9ng m\u1ed9t l\u00fac. &quot;<\/p>\n<p>Ngo\u00e0i ra, Becker g\u1ee3i \u00fd: &quot;M\u1eb7c d\u00f9 c\u00e1c ch\u1ee7 \u0111\u1ec1 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 x\u00e2y d\u1ef1ng danh ti\u1ebfng c\u1ee7a b\u1ea1n, b\u1ea1n v\u1eabn c\u1ea7n c\u00e1c li\u00ean k\u1ebft ng\u01b0\u1ee3c &#8211; y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng ch\u00ednh c\u1ee7a Google &#8211; \u0111\u1ec3 sao l\u01b0u n\u1ed9i dung \u0111\u00f3. nh\u01b0 b\u1ea1n c\u00f3 th\u1ec3. B\u1eb1ng c\u00e1ch k\u1ebft n\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi trong ng\u00e0nh c\u1ee7a b\u1ea1n v\u00e0 theo d\u00f5i c\u00f3 bao nhi\u00eau nh\u00e0 xu\u1ea5t b\u1ea3n kh\u00e1c \u0111ang li\u00ean k\u1ebft tr\u1edf l\u1ea1i n\u1ed9i dung c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 vi\u1ec7c n\u1ed9i dung c\u1ee7a b\u1ea1n s\u1ebd th\u1ef1c hi\u1ec7n theo c\u00e1ch b\u1ea1n mu\u1ed1n nhanh nh\u01b0 th\u1ebf n\u00e0o. &quot;<\/p>\n<p><!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-94d5166e-0d08-4dd1-b186-c7a4799e92b0\"><span class=\"hs-cta-node hs-cta-94d5166e-0d08-4dd1-b186-c7a4799e92b0\" id=\"hs-cta-94d5166e-0d08-4dd1-b186-c7a4799e92b0\"><!--(if lte IE 8)>\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n<!(endif)--><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-94d5166e-0d08-4dd1-b186-c7a4799e92b0\" style=\"border-width:0px;\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1555680035_895_Danh-sach-trang-Email-la-gi-va-ban-nhan-duoc.png\" alt=\"K\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng m\u1edbi\"\/><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<\/p><\/div>\n<p><script>(function() {\n  var _fbq = window._fbq || (window._fbq = ());\n  if (!_fbq.loaded) {\n    var fbds = document.createElement('script');\n    fbds.async = true;\n    fbds.src = \"http:\/\/connect.facebook.net\/en_US\/fbds.js\";\n    var s = document.getElementsByTagName('script')(0);\n    s.parentNode.insertBefore(fbds, s);\n    _fbq.loaded = true;\n  }\n  _fbq.push(('addPixelId', '770933992942418'));\n})();\nwindow._fbq = window._fbq || ();\nwindow._fbq.push(('track', 'PixelInitialized', {}));\n<\/script><\/pre>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/blog.hubspot.com\/marketing\/digital-marketing-tips\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] T\u00f4i ngh\u0129 b\u1ea1n s\u1ebd \u0111\u1ed3ng \u00fd v\u1edbi t\u00f4i khi t\u00f4i n\u00f3i ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 &#8211; v\u00e0 t\u1ea5t c\u1ea3 c\u00e1c danh m\u1ee5c ph\u1ee5 c\u1ee7a n\u00f3, bao g\u1ed3m SEO, ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, t\u1ea1o n\u1ed9i dung, email v\u00e0 h\u01a1n th\u1ebf n\u1eefa &#8211; r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a b\u1ea5t [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":765,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-tiep-thi-so"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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