{"id":6837,"date":"2019-08-14T15:00:27","date_gmt":"2019-08-14T12:00:27","guid":{"rendered":"https:\/\/super-news.info\/vi\/cai-nao-tot-nhat-cho-doanh-nghiep\/"},"modified":"2019-08-14T15:00:28","modified_gmt":"2019-08-14T12:00:28","slug":"cai-nao-tot-nhat-cho-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/super-news.info\/vi\/cai-nao-tot-nhat-cho-doanh-nghiep\/","title":{"rendered":"C\u00e1i n\u00e0o t\u1ed1t nh\u1ea5t cho doanh nghi\u1ec7p?"},"content":{"rendered":"

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M\u1ed9t lo\u1ea1t c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u00f3 s\u1eb5n ng\u00e0y nay c\u00f3 th\u1ec3 l\u00e0m t\u00ea li\u1ec7t ngay c\u1ea3 nh\u1eefng ch\u1ee7 doanh nghi\u1ec7p hi\u1ec3u bi\u1ebft nh\u1ea5t.<\/p>\n

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B\u1ea1n b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u C\u00e1i n\u00e0o l\u00e0 t\u1ed1t nh\u1ea5t? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1ea1n tr\u00e1nh l\u00e3ng ph\u00ed th\u1eddi gian cho c\u00e1c k\u00eanh s\u1ebd kh\u00f4ng mang l\u1ea1i ROI v\u1eefng ch\u1eafc? <\/em><\/p>\n

Cu\u1ed9c \u0111\u1ea5u tranh l\u00e0 c\u00f3 th\u1eadt.<\/p>\n

V\u00e0, khi n\u00f3i \u0111\u1ebfn Facebook v\u00e0 LinkedIn, s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa hai th\u1ee9 n\u00e0y c\u00f3 v\u1ebb r\u1ea5t l\u1edbn.<\/p>\n

Facebook l\u00e0 \u0111\u1ec3 chia s\u1ebb h\u00ecnh \u1ea3nh v\u1ec1 k\u1ef3 ngh\u1ec9 c\u1ee7a gia \u0111\u00ecnh b\u1ea1n, k\u1ebft n\u1ed1i v\u1edbi b\u1ea1n b\u00e8 c\u0169 t\u1eeb tr\u01b0\u1eddng v\u00e0 chia s\u1ebb video lan truy\u1ec1n – ph\u1ea3i kh\u00f4ng? Trong khi \u0111\u00f3, kh\u00f4ng ph\u1ea3i LinkedIn c\u00f3 ngh\u0129a l\u00e0 \u0111\u1ec3 theo d\u00f5i c\u00e1c \u0111\u1ed3ng nghi\u1ec7p v\u00e0 t\u1ea1o ra c\u00e1c k\u1ebft n\u1ed1i chuy\u00ean nghi\u1ec7p \u0111\u1ec3 ph\u00e1t tri\u1ec3n s\u1ef1 nghi\u1ec7p c\u1ee7a b\u1ea1n?<\/p>\n

C\u00e2u tr\u1ea3 l\u1eddi, t\u1ea5t nhi\u00ean, l\u00e0 c\u00f3.<\/p>\n

Nh\u01b0ng v\u00ec c\u1ea3 hai n\u1ec1n t\u1ea3ng \u0111\u1ec1u d\u1ef1a tr\u00ean con ng\u01b0\u1eddi, ch\u00fang cung c\u1ea5p m\u1ed9t s\u1ed1 c\u01a1 h\u1ed9i \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n. Tr\u00ean th\u1ef1c t\u1ebf, 78% ng\u01b0\u1eddi ti\u00eau d\u00f9ng M\u1ef9 \u0111\u00e3 ph\u00e1t hi\u1ec7n ra c\u00e1c s\u1ea3n ph\u1ea9m tr\u00ean Facebook.<\/p>\n

M\u1eb7t kh\u00e1c, LinkedIn l\u00e0 n\u1ec1n t\u1ea3ng hi\u1ec7u qu\u1ea3 nh\u1ea5t khi cung c\u1ea5p n\u1ed9i dung v\u00e0 \u0111\u1ea3m b\u1ea3o s\u1ef1 tham gia c\u1ee7a kh\u00e1n gi\u1ea3.<\/p>\n

C\u00e1i n\u00e0o \u0111\u1ec3 l\u1ea1i cho ch\u00fang ta c\u00e2u h\u1ecfi n\u00e0y – c\u00e1i n\u00e0o n\u00ean b\u1ea1n<\/em> Ch\u1ecdn t\u1eadp trung n\u1ed7 l\u1ef1c c\u1ee7a b\u1ea1n?<\/p>\n

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LinkedIn so v\u1edbi Facebook: C\u00e1i n\u00e0o l\u00e0 t\u1ed1t nh\u1ea5t cho doanh nghi\u1ec7p?<\/strong><\/h2>\n

H\u00e3y t\u00f3m t\u1eaft l\u1ea1i nhanh ch\u00f3ng.<\/p>\n

V\u1ec1 c\u1ed1t l\u00f5i, LinkedIn l\u00e0 m\u1ed9t m\u1ea1ng l\u01b0\u1edbi chuy\u00ean nghi\u1ec7p ban \u0111\u1ea7u \u0111\u01b0\u1ee3c t\u1ea1o ra nh\u01b0 m\u1ed9t n\u1ec1n t\u1ea3ng tuy\u1ec3n d\u1ee5ng c\u1ee7a c\u00f4ng ty. Gi\u1edd \u0111\u00e2y, n\u00f3 t\u1ef1 h\u00e0o c\u00f3 nhi\u1ec1u t\u00ednh n\u0103ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 c\u00e1c trang truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i truy\u1ec1n th\u1ed1ng, bao g\u1ed3m c\u1eadp nh\u1eadt tr\u1ea1ng th\u00e1i, kh\u1ea3 n\u0103ng vi\u1ebft blog v\u00e0 tin nh\u1eafn ri\u00eang t\u01b0.<\/p>\n

M\u1eb7t kh\u00e1c, Facebook \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1eb7c bi\u1ec7t nh\u01b0 m\u1ed9t n\u01a1i \u0111\u1ec3 m\u1ecdi ng\u01b0\u1eddi chia s\u1ebb v\u00e0 li\u00ean l\u1ea1c. Y\u1ebfu t\u1ed1 "chia s\u1ebb" l\u00e0 \u0111i\u1ec3m b\u00e1n h\u00e0ng n\u1ed5i b\u1eadt nh\u1ea5t c\u1ee7a n\u00f3, nh\u01b0ng v\u1eabn c\u00f2n nhi\u1ec1u t\u00ednh n\u0103ng kh\u00e1c cho ph\u00e9p doanh nghi\u1ec7p ti\u1ebfp c\u1eadn hi\u1ec7u qu\u1ea3 \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a m\u00ecnh.<\/p>\n

C\u1ea3 LinkedIn v\u00e0 Facebook \u0111\u1ec1u c\u00f3 t\u00ednh n\u0103ng Nh\u00f3m cho ph\u00e9p b\u1ea1n k\u1ebft n\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi c\u00f9ng ch\u00ed h\u01b0\u1edbng kh\u00e1c v\u00e0 c\u1ea3 hai \u0111\u1ec1u c\u00f3 thi\u1ebft l\u1eadp Qu\u1ea3ng c\u00e1o m\u1ea1nh m\u1ebd.<\/p>\n

V\u00ec v\u1eady, v\u1edbi c\u00e1c t\u00ednh n\u0103ng kh\u00e1 gi\u1ed1ng nhau, nh\u1eefng g\u00ec l\u00e0 <\/em>s\u1ef1 kh\u00e1c bi\u1ec7t ch\u00ednh gi\u1eefa hai?<\/p>\n

1. Con s\u1ed1 kh\u00f4n ngoan, Facebook chi\u1ebfn th\u1eafng.<\/h3>\n

Facebook c\u00f3 m\u1ed9t con s\u1ed1 \u0111\u00e1ng kinh ng\u1ea1c 2,38 t\u1ef7 <\/em>ng\u01b0\u1eddi d\u00f9ng t\u00edch c\u1ef1c tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, \u0111i\u1ec1u n\u00e0y khi\u1ebfn cho s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng 630 tri\u1ec7u c\u1ee7a LinkedIn d\u01b0\u1eddng nh\u01b0 r\u1ea5t nh\u1ecf so v\u1edbi. Th\u00eam v\u00e0o \u0111\u00f3, c\u1ea3 hai \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u01b0\u1ee3c t\u1ea1o th\u00e0nh t\u1eeb m\u1ed9t lo\u1ea1t nh\u1eefng ng\u01b0\u1eddi kh\u00e1c nhau, nh\u01b0ng LinkedIn c\u00f3 xu h\u01b0\u1edbng c\u00f3 m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng chuy\u00ean nghi\u1ec7p h\u01a1n, ho\u1eb7c nh\u1eefng ng\u01b0\u1eddi c\u00f3 m\u1ed1i quan t\u00e2m s\u00e2u s\u1eafc \u0111\u1ebfn kinh doanh.<\/p>\n

M\u1eb7c d\u00f9 v\u1eady, c\u00f3 l\u1ebd \u0111i\u1ec1u h\u1ea5p d\u1eabn nh\u1ea5t kh\u00f4ng ph\u1ea3i l\u00e0 c\u00f3 bao nhi\u00eau ng\u01b0\u1eddi d\u00f9ng m\u1ed7i n\u1ec1n t\u1ea3ng, m\u00e0 l\u00e0 nh\u1eefng ng\u01b0\u1eddi d\u00f9ng n\u00e0y d\u00e0nh bao nhi\u00eau th\u1eddi gian cho m\u1ed7i trang web t\u01b0\u01a1ng \u1ee9ng.<\/p>\n

Tr\u00ean Facebook, m\u1ecdi ng\u01b0\u1eddi d\u00e0nh kho\u1ea3ng 35 ph\u00fat m\u1ed7i ng\u00e0y \u0111\u1ec3 cu\u1ed9n qua c\u00e1c ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u c\u1ee7a h\u1ecd v\u00e0 tham gia v\u1edbi b\u1ea1n b\u00e8 c\u1ee7a h\u1ecd, trong khi ng\u01b0\u1eddi d\u00f9ng LinkedIn ch\u1ec9 d\u00e0nh 17 ph\u00fat m\u1ed7i th\u00e1ng \u0111\u1ec3 s\u1eed d\u1ee5ng trang web.<\/p>\n

\u0110i\u1ec1u \u0111\u00f3 \u0111ang \u0111\u01b0\u1ee3c n\u00f3i, b\u1ea1n c\u00f3 th\u1ec3 l\u1eadp lu\u1eadn r\u1eb1ng khi m\u1ecdi ng\u01b0\u1eddi \u0111\u0103ng nh\u1eadp v\u00e0o LinkedIn, h\u1ecd \u0111ang t\u00edch c\u1ef1c t\u00ecm ki\u1ebfm \u0111\u1ec3 l\u00e0m ho\u1eb7c t\u00ecm m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3, thay v\u00ec ch\u1ec9 cu\u1ed9n m\u1ed9t c\u00e1ch v\u00f4 m\u1ee5c \u0111\u00edch. \u0110i\u1ec1u n\u00e0y r\u1ea5t quan tr\u1ecdng n\u1ebfu b\u1ea1n \u0111ang mu\u1ed1n s\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y h\u01a1n l\u00e0 ch\u1ec9 chia s\u1ebb c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t c\u1ee7a b\u1ea1n.<\/p>\n

2. LinkedIn t\u1ed1t h\u01a1n cho th\u1ebf h\u1ec7 l\u00e3nh \u0111\u1ea1o.<\/h3>\n
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Ngu\u1ed3n h\u00ecnh \u1ea3nh<\/em><\/p>\n

N\u1ebfu ch\u00fang ta xem b\u00e1o c\u00e1o Ti\u1ebfp th\u1ecb K\u1ef9 thu\u1eadt s\u1ed1 B2B c\u1ee7a Request Wave, ch\u00fang ta c\u00f3 th\u1ec3 th\u1ea5y LinkedIn l\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i s\u1ed1 m\u1ed9t cho th\u1ebf h\u1ec7 d\u1eabn \u0111\u1ea7u cho c\u00e1c doanh nghi\u1ec7p – v\u1edbi Facebook \u0111\u1ee9ng th\u1ee9 t\u01b0 trong danh s\u00e1ch sau Twitter v\u00e0 "Kh\u00f4ng ch\u1eafc ch\u1eafn".<\/p>\n

M\u1eb7c d\u00f9 ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng d\u00e0nh nhi\u1ec1u th\u1eddi gian cho LinkedIn nh\u01b0 h\u1ecd l\u00e0m tr\u00ean Facebook, nh\u01b0ng nhi\u1ec1u kh\u1ea3 n\u0103ng h\u1ecd \u0111ang \u1edf trong m\u1ed9t t\u01b0 duy mua h\u00e0ng.<\/p>\n

Cu\u1ed1i c\u00f9ng, c\u1ea3 hai n\u1ec1n t\u1ea3ng \u0111\u1ec1u t\u1ed1t cho nh\u1eefng th\u1ee9 kh\u00e1c nhau. M\u1eb7c d\u00f9 Facebook cho ph\u00e9p b\u1ea1n truy c\u1eadp v\u00e0o c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng g\u1ea5p m\u01b0\u1eddi l\u1ea7n v\u00e0 cung c\u1ea5p m\u1ed9t n\u01a1i tuy\u1ec7t v\u1eddi \u0111\u1ec3 t\u1ea1o ra nh\u1eadn th\u1ee9c v\u00e0 s\u1ef1 tham gia c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, LinkedIn \u0111\u00e1nh b\u1ea1i Facebook khi n\u00f3i \u0111\u1ebfn vi\u1ec7c t\u1ea1o ra c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng h\u1eefu h\u00ecnh.<\/p><\/blockquote>\n

B\u00e2y gi\u1edd ch\u00fang ta \u0111\u00e3 c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng qu\u00e1t v\u1ec1 hai n\u1ec1n t\u1ea3ng v\u00e0 \u0111\u1ecd s\u1ee9c v\u1edbi nhau, ch\u00fang ta h\u00e3y xem x\u00e9t chi ti\u1ebft h\u01a1n v\u1ec1 m\u1ed9t s\u1ed1 t\u00ednh n\u0103ng ch\u00ednh h\u1ecd c\u00f3 cho c\u00e1c doanh nghi\u1ec7p.<\/p>\n

Nh\u00f3m LinkedIn so v\u1edbi Nh\u00f3m Facebook<\/strong><\/h2>\n

T\u00ednh n\u0103ng Nh\u00f3m tr\u00ean c\u1ea3 LinkedIn v\u00e0 Facebook mang \u0111\u1ebfn cho c\u00e1c doanh nghi\u1ec7p c\u01a1 h\u1ed9i h\u00f2a nh\u1eadp v\u00e0 k\u1ebft n\u1ed1i v\u1edbi c\u00e1c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 c\u00e1c doanh nghi\u1ec7p c\u00f9ng ch\u00ed h\u01b0\u1edbng kh\u00e1c.<\/p>\n

Tuy nhi\u00ean, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i ghi nh\u1edb \u0111\u1ed9ng c\u01a1 c\u1ee7a m\u1ecdi ng\u01b0\u1eddi khi h\u1ecd \u1edf tr\u00ean c\u00e1c trang web kh\u00e1c nhau. Khi ng\u01b0\u1eddi d\u00f9ng tham gia v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00e1c trong Nh\u00f3m LinkedIn, c\u00f3 kh\u1ea3 n\u0103ng cao h\u1ecd s\u1ebd c\u00f3 suy ngh\u0129 li\u00ean quan \u0111\u1ebfn c\u00f4ng vi\u1ec7c \u1edf m\u1ed9t s\u1ed1 kh\u1ea3 n\u0103ng.<\/p>\n

M\u1eb7t kh\u00e1c, trong c\u00e1c Nh\u00f3m Facebook, m\u1ecdi ng\u01b0\u1eddi c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng chia s\u1ebb \u00fd ki\u1ebfn \u200b\u200bc\u00e1 nh\u00e2n c\u1ee7a h\u1ecd v\u1ec1 m\u1ecdi th\u1ee9 – t\u1eeb l\u1ed1i s\u1ed1ng v\u00e0 th\u1ef1c ph\u1ea9m, \u0111\u1ebfn ch\u00ednh tr\u1ecb v\u00e0 s\u1edf th\u00edch.<\/p>\n

V\u00ec v\u1eady, khi x\u00e1c \u0111\u1ecbnh t\u00ednh n\u0103ng Nh\u00f3m n\u00e0o ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi b\u1ea1n, h\u00e3y ngh\u0129 v\u1ec1 \u0111\u1ed1i t\u01b0\u1ee3ng b\u1ea1n \u0111ang nh\u1eafm m\u1ee5c ti\u00eau.<\/p><\/blockquote>\n

V\u00ed d\u1ee5: n\u1ebfu b\u1ea1n \u0111ang nh\u1eafm m\u1ee5c ti\u00eau ng\u01b0\u1eddi ti\u00eau d\u00f9ng chung c\u00f3 s\u1edf th\u00edch n\u1ea5u \u0103n v\u00ec b\u1ea1n \u0111ang b\u00e1n m\u00e1y xay th\u1ef1c ph\u1ea9m m\u1edbi nh\u1ea5t, Nh\u00f3m Facebook c\u00f3 l\u1ebd l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t.<\/p>\n

Tuy nhi\u00ean, n\u1ebfu b\u1ea1n \u0111ang b\u00e1n m\u1ed9t d\u1ecbch v\u1ee5 gi\u00e1 cao cho nh\u00e2n vi\u00ean qu\u1ea3n l\u00fd c\u1ea5p cao, c\u00e1c nh\u00f3m LinkedIn ch\u1ee9a \u0111\u1ea7y c\u00e1c chuy\u00ean gia c\u00f3 \u0111\u1ea7u \u00f3c l\u00e0m vi\u1ec7c c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn t\u1ed1t h\u01a1n.<\/p>\n

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Qu\u1ea3ng c\u00e1o LinkedIn so v\u1edbi Qu\u1ea3ng c\u00e1o Facebook<\/h2>\n
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C\u1ea3 Facebook v\u00e0 LinkedIn \u0111\u1ec1u cung c\u1ea5p m\u1ed9t lo\u1ea1t c\u00e1c lo\u1ea1i qu\u1ea3ng c\u00e1o, bao g\u1ed3m b\u0103ng chuy\u1ec1n, video v\u00e0 qu\u1ea3ng c\u00e1o ch\u00ednh. V\u00ec Facebook c\u00f3 c\u01a1 s\u1edf ng\u01b0\u1eddi d\u00f9ng l\u1edbn h\u01a1n, qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn nhi\u1ec1u ng\u01b0\u1eddi h\u01a1n. V\u1edbi Facebook, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau d\u1ef1a tr\u00ean th\u00f4ng tin \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a h\u01a1n, nh\u01b0 h\u00e0nh vi ho\u1eb7c c\u00e1c m\u1ed1c quan tr\u1ecdng trong cu\u1ed9c s\u1ed1ng. Tuy nhi\u00ean, LinkedIn cung c\u1ea5p kh\u1ea3 n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau c\u1ee7a ri\u00eang m\u00ecnh v\u00e0 t\u1ed1t h\u01a1n trong vi\u1ec7c t\u1ea1o kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng cho c\u00e1c doanh nghi\u1ec7p.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

Cu\u1ed1i c\u00f9ng, h\u00e3y ch\u1ea1m v\u00e0o kh\u00eda c\u1ea1nh Qu\u1ea3ng c\u00e1o c\u1ee7a c\u1ea3 hai n\u1ec1n t\u1ea3ng.<\/p>\n

V\u1ec1 s\u1ef1 \u0111a d\u1ea1ng, c\u1ea3 hai n\u1ec1n t\u1ea3ng \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c v\u1ecb tr\u00ed kh\u00e1 ngang nhau trong n\u0103m nay.<\/p>\n

M\u1eb7c d\u00f9 Facebook \u0111\u00e3 t\u1ef1 h\u00e0o v\u1ec1 m\u1ed9t lo\u1ea1t c\u00e1c lo\u1ea1i qu\u1ea3ng c\u00e1o trong nhi\u1ec1u n\u0103m (ch\u00fang ta \u0111ang n\u00f3i v\u1ec1 qu\u1ea3ng c\u00e1o canvas, b\u0103ng chuy\u1ec1n, video, qu\u1ea3ng c\u00e1o \u0111\u1ed9ng v\u00e0 qu\u1ea3ng c\u00e1o ch\u00ednh ch\u1ec9 \u0111\u1ec3 \u0111\u1eb7t t\u00ean cho m\u1ed9t s\u1ed1), LinkedIn v\u1eeba th\u00eam m\u1ed9t lo\u1ea1t c\u00e1c lo\u1ea1i qu\u1ea3ng c\u00e1o kh\u00e1c nhau v\u00e0o h\u1ed7n h\u1ee3p c\u1ee7a m\u00ecnh – bao g\u1ed3m video, b\u0103ng chuy\u1ec1n, qu\u1ea3ng c\u00e1o ch\u00ednh v\u00e0 n\u1ed9i dung InMail \u0111\u01b0\u1ee3c t\u00e0i tr\u1ee3.<\/p>\n

Nh\u1eafm m\u1ee5c ti\u00eau kh\u00f4n ngoan, n\u1ebfu b\u1ea1n ngh\u0129 r\u1eb1ng Facebook c\u00f3 kh\u1ea3 n\u0103ng<\/em> ti\u1ebfp c\u1eadn nhi\u1ec1u ng\u01b0\u1eddi h\u01a1n, b\u1ea1n \u0111\u00e3 \u0111\u00fang. Tuy nhi\u00ean, \u0111i\u1ec1u n\u00e0y kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 LinkedIn kh\u00f4ng c\u00f3 kh\u1ea3 n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau m\u1ea1nh m\u1ebd – th\u1ef1c t\u1ebf, n\u00f3 r\u1ea5t nhi\u1ec1u.<\/p>\n

C\u1ea3 hai n\u1ec1n t\u1ea3ng \u0111\u1ec1u t\u1eadp trung v\u00e0o \u0111\u1ea7u v\u00e0o c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u00e0 ph\u00e2n ph\u00e1t qu\u1ea3ng c\u00e1o v\u00e0 n\u1ed9i dung c\u00f3 li\u00ean quan \u0111\u1ebfn th\u00f4ng tin m\u00e0 c\u00e1c th\u00e0nh vi\u00ean c\u1ee7a h\u1ecd cung c\u1ea5p cho h\u1ecd.<\/p><\/blockquote>\n

Trong c\u1ea3 Facebook v\u00e0 LinkedIn, b\u1ea1n c\u00f3 th\u1ec3 nh\u1eafm m\u1ee5c ti\u00eau m\u1ecdi ng\u01b0\u1eddi d\u1ef1a tr\u00ean ch\u1ee9c danh c\u00f4ng vi\u1ec7c, thu nh\u1eadp h\u1ed9 gia \u0111\u00ecnh, c\u00f4ng ty, \u0111\u1ecba \u0111i\u1ec3m v\u00e0 \u0111\u1ed9 tu\u1ed5i tr\u00ean c\u1ea3 hai n\u1ec1n t\u1ea3ng, nh\u01b0ng b\u1ea1n c\u00f3 th\u1ec3 \u0111\u00e0o s\u00e2u h\u01a1n m\u1ed9t ch\u00fat v\u1ec1 Facebook, nh\u1eafm m\u1ee5c ti\u00eau ng\u01b0\u1eddi d\u00f9ng t\u00f9y thu\u1ed9c v\u00e0o c\u1ed9t m\u1ed1c cu\u1ed9c s\u1ed1ng, h\u00e0nh vi c\u1ee7a h\u1ecd v\u00e0 \u0111\u01b0\u1ee3c c\u00e1 nh\u00e2n h\u00f3a h\u01a1n th\u00f4ng tin.<\/p>\n

N\u1ebfu b\u1ea1n \u0111ang nh\u1eafm m\u1ee5c ti\u00eau v\u00e0o c\u00e1c doanh nghi\u1ec7p kh\u00e1c, b\u1ea1n n\u00ean nh\u1edb r\u1eb1ng th\u00f4ng tin tr\u00ean LinkedIn (nh\u01b0 ch\u1ee9c danh v\u00e0 nh\u00e0 tuy\u1ec3n d\u1ee5ng) c\u00f3 xu h\u01b0\u1edbng \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt nhi\u1ec1u h\u01a1n th\u00f4ng tin tr\u00ean Facebook, \u0111i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u l\u01b0\u1ee3t truy c\u1eadp ch\u00ednh x\u00e1c h\u01a1n n\u1ebfu b\u1ea1n \u0111ang c\u1ed1 g\u1eafng ti\u1ebfp c\u1eadn m\u1ecdi ng\u01b0\u1eddi trong m\u1ed9t lo\u1ea1i vai tr\u00f2 ho\u1eb7c ng\u00e0nh c\u00f4ng nghi\u1ec7p nh\u1ea5t \u0111\u1ecbnh.<\/p>\n

Cu\u1ed1i c\u00f9ng, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i xem x\u00e9t chi ph\u00ed.<\/p>\n

Th\u00f4ng th\u01b0\u1eddng, b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u ti\u1ec1n h\u01a1n tr\u00ean Facebook. \u0110i\u1ec1u n\u00e0y \u0111\u01a1n gi\u1ea3n l\u00e0 v\u00ec c\u00f3 h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi tr\u00ean n\u1ec1n t\u1ea3ng n\u00e0y \u1edf tr\u00ean trang web l\u00e2u h\u01a1n nhi\u1ec1u so v\u1edbi nh\u1eefng ng\u01b0\u1eddi tr\u00ean LinkedIn. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 Facebook c\u00f3 th\u1ec3 \u0111\u1ee7 kh\u1ea3 n\u0103ng \u0111\u1ec3 ph\u1ee5c v\u1ee5 qu\u1ea3ng c\u00e1o r\u1ebb h\u01a1n, v\u00ec \u00edt c\u00f3 kh\u1ea3 n\u0103ng m\u1ed9t ng\u01b0\u1eddi d\u00f9ng nh\u00ecn th\u1ea5y c\u00f9ng m\u1ed9t qu\u1ea3ng c\u00e1o nhi\u1ec1u l\u1ea7n.<\/p>\n

Ai th\u1eafng? B\u1ea1n quy\u1ebft \u0111\u1ecbnh<\/h3>\n

M\u1eb7c d\u00f9 LinkedIn v\u00e0 Facebook c\u00f3 chung m\u1ed9t s\u1ed1 \u0111i\u1ec3m t\u01b0\u01a1ng \u0111\u1ed3ng r\u1ea5t r\u00f5 r\u00e0ng, nh\u01b0ng r\u00f5 r\u00e0ng m\u1ee5c \u0111\u00edch c\u1ee7a h\u1ecd v\u00e0 c\u00e1ch m\u1ecdi ng\u01b0\u1eddi s\u1eed d\u1ee5ng m\u1ed7i trang web l\u00e0 kh\u00e1 kh\u00e1c nhau.<\/p>\n

B\u1ea1n quy\u1ebft \u0111\u1ecbnh s\u1eed d\u1ee5ng ng\u00e0nh n\u00e0o ph\u1ee5 thu\u1ed9c ho\u00e0n to\u00e0n v\u00e0o ng\u00e0nh ngh\u1ec1 c\u1ee7a b\u1ea1n, ng\u01b0\u1eddi b\u1ea1n \u0111ang c\u1ed1 g\u1eafng ti\u1ebfp c\u1eadn v\u00e0 m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n.<\/p>\n

Cu\u1ed1i c\u00f9ng, \u0111i\u1ec1u quan tr\u1ecdng c\u1ea7n l\u01b0u \u00fd l\u00e0, l\u00fd t\u01b0\u1edfng nh\u1ea5t l\u00e0 b\u1ea1n s\u1ebd s\u1eed d\u1ee5ng c\u1ea3 hai k\u00eanh \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a m\u00ecnh \u1edf b\u1ea5t c\u1ee9 n\u01a1i n\u00e0o h\u1ecd mu\u1ed1n \u0111\u01b0\u1ee3c \u0111\u00e1p \u1ee9ng. C\u00f3 l\u1ebd b\u1ea1n s\u1eed d\u1ee5ng LinkedIn cho m\u1ed9t chi\u1ebfn d\u1ecbch t\u1ea1o kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau, trong khi b\u1ea1n s\u1eed d\u1ee5ng Facebook \u0111\u1ec3 t\u0103ng nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n

V\u00e0o cu\u1ed1i ng\u00e0y, c\u1ea3 hai trang web cung c\u1ea5p c\u00e1c c\u01a1 h\u1ed9i c\u00f3 gi\u00e1 tr\u1ecb \u0111\u1ec3 ph\u00e1t tri\u1ec3n c\u00f4ng ty c\u1ee7a b\u1ea1n. Tuy nhi\u00ean, b\u1ea1n s\u1ebd hy v\u1ecdng s\u1eed d\u1ee5ng h\u01b0\u1edbng d\u1eabn n\u00e0y \u0111\u1ec3 quy\u1ebft \u0111\u1ecbnh trang web n\u00e0o x\u1ee9ng \u0111\u00e1ng v\u1edbi th\u1eddi gian v\u00e0 t\u00e0i nguy\u00ean c\u1ee7a b\u1ea1n h\u01a1n v\u00e0 c\u00f3 th\u1ec3 mang l\u1ea1i cho c\u00f4ng ty c\u1ee7a b\u1ea1n ROI cao nh\u1ea5t.<\/p>\n

\"C\u00e1ch<\/span><\/span><\/p>\n<\/p><\/div>\n<\/pre>\n

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