{"id":5711,"date":"2019-07-26T10:07:20","date_gmt":"2019-07-26T07:07:20","guid":{"rendered":"https:\/\/super-news.info\/vi\/the-gioi-di-dong-mwg-ban-duoc-11-000-dong-ho-trong-thang-6-nua-dau-nam-dat-2-121-ty-lai-rong\/"},"modified":"2019-07-26T10:07:21","modified_gmt":"2019-07-26T07:07:21","slug":"the-gioi-di-dong-mwg-ban-duoc-11-000-dong-ho-trong-thang-6-nua-dau-nam-dat-2-121-ty-lai-rong","status":"publish","type":"post","link":"https:\/\/super-news.info\/vi\/the-gioi-di-dong-mwg-ban-duoc-11-000-dong-ho-trong-thang-6-nua-dau-nam-dat-2-121-ty-lai-rong\/","title":{"rendered":"Th\u1ebf gi\u1edbi Di \u0111\u1ed9ng (MWG) b\u00e1n \u0111\u01b0\u1ee3c 11.000 \u0111\u1ed3ng h\u1ed3 trong th\u00e1ng 6, n\u1eeda \u0111\u1ea7u n\u0103m \u0111\u1ea1t 2.121 t\u1ef7 l\u00e3i r\u00f2ng"},"content":{"rendered":"

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K\u1ebft th\u00fac 6 th\u00e1ng \u0111\u1ea7u n\u0103m 2019, CTCP \u0110\u1ea7u t\u01b0 Th\u1ebf gi\u1edbi Di \u0111\u1ed9ng (MWG) ghi nh\u1eadn doanh thu thu\u1ea7n h\u1ee3p nh\u1ea5t \u0111\u1ea1t 51.727 t\u1ef7 \u0111\u1ed3ng (t\u0103ng tr\u01b0\u1edfng 16% so v\u1edbi c\u00f9ng k\u1ef3) v\u00e0 l\u1ee3i nhu\u1eadn sau thu\u1ebf (LNST) \u0111\u1ea1t 2.121 t\u1ef7 \u0111\u1ed3ng (t\u0103ng tr\u01b0\u1edfng 38%).<\/p>\n

Theo \u0111\u00f3, MWG l\u1ea7n l\u01b0\u1ee3t th\u1ef1c hi\u1ec7n 48% k\u1ebf ho\u1ea1ch doanh thu v\u00e0 59% k\u1ebf ho\u1ea1ch LNST c\u1ea3 n\u0103m.<\/p>\n

Doanh thu online lu\u1ef9 k\u1ebf 6 th\u00e1ng \u0111\u1ea1t 7.720 t\u1ef7 \u0111\u1ed3ng, \u0111\u00f3ng g\u00f3p 15% trong t\u1ed5ng doanh thu c\u1ee7a MWG, v\u00e0 t\u0103ng tr\u01b0\u1edfng 39% so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m tr\u01b0\u1edbc. K\u1ec3 t\u1eeb th\u00e1ng 5, \u0111\u1ec3 khai th\u00e1c hi\u1ec7u qu\u1ea3 nh\u1ea5t m\u00f4 h\u00ecnh b\u00e1n l\u1ebb \u0111a k\u00eanh (omnichannel), MWG \u0111\u00e3 ch\u1ee7 \u0111\u1ed9ng \u0111i\u1ec1u ch\u1ec9nh c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u1ea1i nh\u1eb1m tr\u00e1nh s\u1ef1 ch\u00eanh l\u1ec7ch l\u1edbn trong gi\u00e1 b\u00e1n. <\/p>\n

T\u0103ng tr\u01b0\u1edfng doanh thu tr\u00ean c\u00e1c c\u1eeda h\u00e0ng hi\u1ec7n h\u1eefu (SSSG) \u1ed5n \u0111\u1ecbnh \u1edf m\u1ee9c 7%, t\u00ednh chung cho c\u00e1c c\u1eeda h\u00e0ng Th\u1ebf gi\u1edbi Di \u0111\u1ed9ng (TGD\u0110) v\u00e0 \u0110i\u1ec7n m\u00e1y xanh (\u0110MX). <\/p>\n

B\u00e1n \u0111\u01b0\u1ee3c 11.000 \u0111\u1ed3ng h\u1ed3, th\u00fac \u0111\u1ea9y doanh s\u1ed1 c\u1eeda h\u00e0ng (c\u00f3 b\u00e1n \u0111\u1ed3ng h\u1ed3) t\u0103ng 10% <\/b><\/p>\n

D\u01b0\u1edbi g\u00f3c \u0111\u1ed9 ng\u00e0nh h\u00e0ng, nh\u00f3m s\u1ea3n ph\u1ea9m \u0111i\u1ec7n l\u1ea1nh v\u00e0 gia d\u1ee5ng t\u0103ng 30%; ri\u00eang m\u00e1y l\u1ea1nh, MWG \u0111\u00e3 b\u00e1n ra g\u1ea7n 540 ng\u00e0n s\u1ea3n ph\u1ea9m trong n\u1eeda \u0111\u1ea7u n\u0103m 2019, t\u0103ng tr\u01b0\u1edfng 75% v\u1ec1 s\u1ea3n l\u01b0\u1ee3ng v\u00e0 80% v\u1ec1 gi\u00e1 tr\u1ecb so v\u1edbi c\u00f9ng k\u1ef3 n\u0103m ngo\u00e1i; d\u1eabn \u0111\u1ebfn th\u1ecb ph\u1ea7n m\u00e1y l\u1ea1nh c\u1ee7a MWG c\u0169ng t\u0103ng t\u01b0\u01a1ng \u1ee9ng t\u1eeb 31% l\u00ean 36%. <\/p>\n

Ngo\u00e0i ra, MWG \u0111\u00e3 tri\u1ec3n khai vi\u1ec7c b\u00e1n \u0111\u1ed3ng h\u1ed3 theo m\u00f4 h\u00ecnh shop-in-shop t\u1ea1i 34 c\u1eeda h\u00e0ng TGDD v\u00e0 \u0110MX t\u00ednh \u0111\u1ebfn ng\u00e0y 30\/6\/2019. T\u1ed5ng s\u1ed1 s\u1ea3n ph\u1ea9m b\u00e1n ra trong th\u00e1ng 6 l\u00e0 g\u1ea7n 11.000 chi\u1ebfc \u0111\u1ed3ng h\u1ed3. Ngo\u00e0i SSSG, vi\u1ec7c b\u00e1n th\u00eam \u0111\u1ed3ng h\u1ed3 gi\u00fap c\u00e1c c\u1eeda h\u00e0ng TGD\u0110 v\u00e0 \u0110MX hi\u1ec7n c\u00f3 kinh doanh m\u1eb7t h\u00e0ng n\u00e0y t\u0103ng trung b\u00ecnh kho\u1ea3ng 10% doanh thu. <\/p>\n

Cu\u1ed1i th\u00e1ng 6, MWG c\u00f3 2.449 c\u1eeda h\u00e0ng, t\u0103ng 78 c\u1eeda h\u00e0ng so v\u1edbi cu\u1ed1i th\u00e1ng 5 v\u00e0 t\u0103ng 262 c\u1eeda h\u00e0ng so v\u1edbi cu\u1ed1i n\u0103m 2018. Trung b\u00ecnh t\u1eeb \u0111\u1ea7u n\u0103m, MWG c\u00f3 1,5 c\u1eeda h\u00e0ng m\u1edbi m\u1ed7i ng\u00e0y, trong \u0111\u00f3 th\u00e1ng 6 ch\u1ee9ng ki\u1ebfn s\u1ef1 b\u1ee9t ph\u00e1 \u1edf c\u1ea3 2 chu\u1ed7i \u0110MX v\u00e0 B\u00e1ch Ho\u00e1 Xanh (BHX). Chu\u1ed7i \u0110MX c\u00f3 th\u00eam 29 c\u1eeda h\u00e0ng m\u1edbi; chu\u1ed7i BHX ph\u00e1t tri\u1ec3n th\u00eam 55 \u0111i\u1ec3m b\u00e1n, n\u00e2ng t\u1ed5ng s\u1ed1 c\u1eeda h\u00e0ng l\u00ean tr\u00f2n 600. <\/p>\n

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H\u00e0ng t\u01b0\u01a1i s\u1ed1ng, h\u00e0ng m\u00e1t v\u00e0 \u0111\u00f4ng l\u1ea1nh \u0111\u00f3ng g\u00f3p h\u01a1n 50% doanh thu BHX <\/b><\/p>\n

\u0110\u1ed1i v\u1edbi chu\u1ed7i BHX, trong s\u1ed1 600 c\u1eeda h\u00e0ng t\u1ea1i th\u1eddi \u0111i\u1ec3m cu\u1ed1i th\u00e1ng 6\/2019, c\u00f3 218 c\u1eeda h\u00e0ng t\u1ea1i 14 t\u1ec9nh khu v\u1ef1c Nam B\u1ed9 ngo\u00e0i Tp.HCM (chi\u1ebfm 36% t\u1ed5ng s\u1ed1 c\u1eeda h\u00e0ng BHX so v\u1edbi m\u1ee9c 8% cu\u1ed1i n\u0103m 2018). T\u00ednh theo lo\u1ea1i c\u1eeda h\u00e0ng, BHX c\u00f3 100 c\u1eeda h\u00e0ng l\u1edbn 300m2, \u0111ang chi\u1ebfm kho\u1ea3ng 17% s\u1ed1 c\u1eeda h\u00e0ng to\u00e0n chu\u1ed7i. <\/p>\n

Doanh thu trung b\u00ecnh \u0111\u1ea1t 1,5 t\u1ef7 \u0111\u1ed3ng\/c\u1eeda h\u00e0ng\/th\u00e1ng, t\u0103ng 25% trong n\u1eeda \u0111\u1ea7u n\u0103m 2019 t\u1eeb m\u1ee9c 1,2 t\u1ef7 cu\u1ed1i n\u0103m 2018 v\u00e0 t\u0103ng g\u1ea7n 70% t\u1eeb m\u1ee9c 900 tri\u1ec7u cu\u1ed1i th\u00e1ng 6\/2018. <\/p>\n

Ngo\u00e0i c\u00f4ng t\u00e1c mua h\u00e0ng linh ho\u1ea1t, vi\u1ec7c l\u1ef1a ch\u1ecdn m\u1eb7t b\u1eb1ng ng\u00e0y c\u00e0ng ho\u00e0n thi\u1ec7n l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng doanh thu tr\u00ean t\u1eebng c\u1eeda h\u00e0ng trong nhi\u1ec1u th\u00e1ng li\u00ean t\u1ee5c. <\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, \u0111\u1ec3 ti\u1ebfp t\u1ee5c t\u1ed1i \u01b0u ti\u1ec1m n\u0103ng c\u1ee7a m\u1ed7i \u0111i\u1ec3m b\u00e1n, BHX \u0111\u00e3 b\u1eaft \u0111\u1ea7u tri\u1ec3n khai vi\u1ec7c n\u00e2ng c\u1ea5p c\u00e1c c\u1eeda h\u00e0ng chu\u1ea9n c\u00f3 doanh thu t\u1eeb 1,7 \u2013 2,5 t\u1ef7 \u0111\u1ed3ng\/th\u00e1ng v\u00e0 c\u00f3 kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng di\u1ec7n t\u00edch th\u00e0nh c\u1eeda h\u00e0ng l\u1edbn 300m2. C\u00e1c c\u1eeda h\u00e0ng 300m2 \u0111ang ho\u1ea1t \u0111\u1ed9ng t\u1ed1t \u0111\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i th\u00e0nh m\u00f4 h\u00ecnh Double Shop (BHX k\u1ebft h\u1ee3p b\u00e1n gia d\u1ee5ng).<\/p>\n

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C\u00e1c c\u1eeda h\u00e0ng Double Shop kinh doanh s\u1ea3n ph\u1ea9m gia d\u1ee5ng c\u00f3 doanh thu t\u0103ng tr\u01b0\u1edfng kho\u1ea3ng 30% so v\u1edbi tr\u01b0\u1edbc khi chuy\u1ec3n \u0111\u1ed5i. Sau khi th\u1eed nghi\u1ec7m th\u00e0nh c\u00f4ng m\u00f4 h\u00ecnh n\u00e0y t\u1ea1i t\u1ec9nh T\u00e2y Ninh v\u00e0o cu\u1ed1i th\u00e1ng 5, BHX \u0111\u00e3 chuy\u1ec3n \u0111\u1ed5i th\u00eam 3 c\u1eeda h\u00e0ng l\u1edbn 300m2 \u0111ang c\u00f3 doanh s\u1ed1 cao t\u1ea1i Tp.HCM trong th\u00e1ng 6\/2019. <\/p>\n

H\u01a1n 1.000 m\u1eb7t h\u00e0ng FMCGs m\u1edbi (h\u00e0ng ti\u00eau d\u00f9ng nhanh) \u0111\u01b0\u1ee3c b\u1ed5 sung tr\u00ean k\u00eanh bachhoaxanh online nh\u1eb1m cung c\u1ea5p cho kh\u00e1ch h\u00e0ng nh\u1eefng l\u1ef1a ch\u1ecdn mua s\u1eafm \u0111a d\u1ea1ng h\u01a1n. <\/p>\n

Trong th\u00e1ng 6\/2019, BHX b\u00e1n ra h\u01a1n 9.000 t\u1ea5n h\u00e0ng t\u01b0\u01a1i s\u1ed1ng, t\u0103ng 80% so v\u1edbi kho\u1ea3ng 5.000 t\u1ea5n \u0111\u1ea7u n\u0103m 2019. Lu\u1ef9 k\u1ebf sau 6 th\u00e1ng, t\u1ef7 l\u1ec7 \u0111\u00f3ng g\u00f3p c\u1ee7a h\u00e0ng t\u01b0\u01a1i s\u1ed1ng, h\u00e0ng m\u00e1t v\u00e0 \u0111\u00f4ng l\u1ea1nh \u0111\u00e3 v\u01b0\u1ee3t qu\u00e1 50% t\u1ed5ng doanh thu c\u1ee7a BHX. <\/p>\n

Tr\u00ean th\u1ecb tr\u01b0\u1eddng, c\u1ed5 phi\u1ebfu MWG li\u00ean t\u1ee5c ph\u00e1 \u0111\u1ec9nh, hi\u1ec7n giao d\u1ecbch t\u1ea1i m\u1ee9c 106.000 \u0111\u1ed3ng\/cp.<\/p>\n

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\"Th\u1ebf<\/div>\n<\/div>\n<\/div>\n

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[ad_1] K\u1ebft th\u00fac 6 th\u00e1ng \u0111\u1ea7u n\u0103m 2019, CTCP \u0110\u1ea7u t\u01b0 Th\u1ebf gi\u1edbi Di \u0111\u1ed9ng (MWG) ghi nh\u1eadn doanh thu thu\u1ea7n h\u1ee3p nh\u1ea5t \u0111\u1ea1t 51.727 t\u1ef7 \u0111\u1ed3ng (t\u0103ng tr\u01b0\u1edfng 16% so v\u1edbi c\u00f9ng k\u1ef3) v\u00e0 l\u1ee3i nhu\u1eadn sau thu\u1ebf (LNST) \u0111\u1ea1t 2.121 t\u1ef7 \u0111\u1ed3ng (t\u0103ng tr\u01b0\u1edfng 38%). Theo \u0111\u00f3, MWG l\u1ea7n l\u01b0\u1ee3t th\u1ef1c hi\u1ec7n […]<\/p>\n","protected":false},"author":2,"featured_media":5712,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-tin-tai-chinh"],"yoast_head":"\nTh\u1ebf gi\u1edbi Di \u0111\u1ed9ng (MWG) b\u00e1n \u0111\u01b0\u1ee3c 11.000 \u0111\u1ed3ng h\u1ed3 trong th\u00e1ng 6, n\u1eeda \u0111\u1ea7u n\u0103m \u0111\u1ea1t 2.121 t\u1ef7 l\u00e3i r\u00f2ng - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/vi\/the-gioi-di-dong-mwg-ban-duoc-11-000-dong-ho-trong-thang-6-nua-dau-nam-dat-2-121-ty-lai-rong\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Th\u1ebf gi\u1edbi Di \u0111\u1ed9ng (MWG) b\u00e1n \u0111\u01b0\u1ee3c 11.000 \u0111\u1ed3ng h\u1ed3 trong th\u00e1ng 6, n\u1eeda \u0111\u1ea7u n\u0103m \u0111\u1ea1t 2.121 t\u1ef7 l\u00e3i r\u00f2ng - Super News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] K\u1ebft th\u00fac 6 th\u00e1ng \u0111\u1ea7u n\u0103m 2019, CTCP \u0110\u1ea7u t\u01b0 Th\u1ebf gi\u1edbi Di \u0111\u1ed9ng (MWG) ghi nh\u1eadn doanh thu thu\u1ea7n h\u1ee3p nh\u1ea5t \u0111\u1ea1t 51.727 t\u1ef7 \u0111\u1ed3ng (t\u0103ng tr\u01b0\u1edfng 16% so v\u1edbi c\u00f9ng k\u1ef3) v\u00e0 l\u1ee3i nhu\u1eadn sau thu\u1ebf (LNST) \u0111\u1ea1t 2.121 t\u1ef7 \u0111\u1ed3ng (t\u0103ng tr\u01b0\u1edfng 38%). 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