{"id":398,"date":"2019-04-22T02:14:41","date_gmt":"2019-04-21T23:14:41","guid":{"rendered":"https:\/\/super-news.info\/vi\/nhung-gi-amazon-co-the-day-cho-ban-ve-email-marketing-4-bai-hoc-chinh\/"},"modified":"2019-04-22T02:14:42","modified_gmt":"2019-04-21T23:14:42","slug":"nhung-gi-amazon-co-the-day-cho-ban-ve-email-marketing-4-bai-hoc-chinh","status":"publish","type":"post","link":"https:\/\/super-news.info\/vi\/nhung-gi-amazon-co-the-day-cho-ban-ve-email-marketing-4-bai-hoc-chinh\/","title":{"rendered":"Nh\u1eefng g\u00ec Amazon c\u00f3 th\u1ec3 d\u1ea1y cho b\u1ea1n v\u1ec1 Email Marketing: 4 b\u00e0i h\u1ecdc ch\u00ednh"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div id=\"hs_cos_wrapper_post_body\">\n<p>Amazon hi\u1ec7n l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng ty c\u00f3 gi\u00e1 tr\u1ecb nh\u1ea5t th\u1ebf gi\u1edbi. T\u1eeb nh\u1eefng kh\u1edfi \u0111\u1ea7u khi\u00eam t\u1ed1n trong nh\u00e0 \u0111\u1ec3 xe Jeff Bezos, n\u0103m 1994, Amazon \u0111\u00e3 ph\u00e1t tri\u1ec3n th\u00e0nh m\u1ed9t trong nh\u1eefng c\u00f4ng ty c\u00f3 gi\u00e1 tr\u1ecb nh\u1ea5t th\u1ebf gi\u1edbi, c\u0169ng nh\u01b0 c\u00f4ng ty th\u1ee9 hai c\u1ee7a M\u1ef9 <em>kh\u00f4ng bao gi\u1edd<\/em> \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 th\u1ecb tr\u01b0\u1eddng 1 ngh\u00ecn t\u1ef7 \u0111\u00f4 la.<\/p>\n<p><!--more--><\/p>\n<p>Trong khi h\u00e0nh tr\u00ecnh c\u1ee7a Amazon t\u1eeb kh\u1edfi nghi\u1ec7p \u0111\u1ebfn th\u1ed1ng tr\u1ecb th\u1ebf gi\u1edbi thi\u1ebft y\u1ebfu l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a c\u00e1c y\u1ebfu t\u1ed1 (bao g\u1ed3m m\u1ed9t ch\u00fat may m\u1eafn), c\u00f3 nh\u1eefng b\u00e0i h\u1ecdc d\u1ec5 quan s\u00e1t m\u00e0 c\u00e1c doanh nghi\u1ec7p thu\u1ed9c m\u1ecdi quy m\u00f4 c\u00f3 th\u1ec3 h\u1ecdc h\u1ecfi t\u1eeb g\u00e3 kh\u1ed5ng l\u1ed3 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed &#8211; \u0111\u1eb7c bi\u1ec7t l\u00e0 khi n\u00f3i \u0111\u1ebfn n\u00f3 th\u01b0 \u0111i\u1ec7n t\u1eed qu\u1ea3ng c\u00e1o.<\/p>\n<p><!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-a7d79d5b-7a5d-4ce7-a057-81068f1fdac9\"><span class=\"hs-cta-node hs-cta-a7d79d5b-7a5d-4ce7-a057-81068f1fdac9\" id=\"hs-cta-a7d79d5b-7a5d-4ce7-a057-81068f1fdac9\"><!--(if lte IE 8)>\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n<!(endif)--><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<p>\u0110\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng quen bi\u1ebft, m\u1ed9t v\u00e0i s\u1ef1 th\u1eadt nhanh ch\u00f3ng:<\/p>\n<ul>\n<li>Amazon hi\u1ec7n n\u1eafm b\u1eaft kho\u1ea3ng m\u1ed9t n\u1eeda t\u1ed5ng doanh s\u1ed1 b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn t\u1ea1i Hoa K\u1ef3 &#8211; v\u00e0 b\u00e1o c\u00e1o doanh thu 232,89 t\u1ef7 \u0111\u00f4 la trong n\u0103m 2018.<\/li>\n<li>C\u00f4ng c\u1ee5 \u0111\u1ec1 xu\u1ea5t \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a cao c\u1ee7a Amazon, ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho 35% doanh thu m\u00e0 n\u00f3 t\u1ea1o ra v\u00e0 email m\u00e0 Amazon g\u1eedi l\u00e0 m\u1ed9t ph\u1ea7n l\u1edbn c\u1ee7a c\u00f4ng c\u1ee5 \u0111\u1ec1 xu\u1ea5t n\u00e0y.<\/li>\n<li>Chuy\u1ec3n \u0111\u1ed5i email tr\u00ean Amazon <strong>\u0111\u00e1ng k\u1ec3 h\u01a1n<\/strong> so v\u1edbi c\u00e1c \u0111\u1ec1 xu\u1ea5t t\u1ea1i ch\u1ed7 c\u1ee7a Amazon &#8211; \u0111\u00f3 l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 l\u1edbn khi xem x\u00e9t r\u1eb1ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i khuy\u1ebfn ngh\u1ecb t\u1ea1i ch\u1ed7 c\u1ee7a Amazon c\u00f3 th\u1ec3 l\u00ean t\u1edbi 60%.<\/li>\n<\/ul>\n<blockquote>\n<p>V\u1edbi nh\u1eefng s\u1ef1 th\u1eadt \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp, c\u00e2u h\u1ecfi l\u1edbn l\u00e0 <strong>Amazon \u0111ang l\u00e0m g\u00ec kh\u00e1c khi n\u00f3i \u0111\u1ebfn ti\u1ebfp th\u1ecb qua email?<\/strong> C\u00e1ch ti\u1ebfp c\u1eadn c\u1ee7a Amazon \u0111\u1ec3 ti\u1ebfp th\u1ecb qua email kh\u00e1c v\u1edbi c\u00e1c nh\u00e0 b\u00e1n l\u1ebb tr\u1ef1c tuy\u1ebfn l\u1edbn kh\u00e1c nh\u01b0 th\u1ebf n\u00e0o?<\/p>\n<\/blockquote>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 b\u1ed1n b\u00e0i h\u1ecdc quan tr\u1ecdng t\u1eeb c\u00e1ch ti\u1ebfp c\u1eadn c\u1ee7a Amazon v\u1ec1 ti\u1ebfp th\u1ecb qua email:<\/p>\n<h2>Nh\u1eefng g\u00ec Amazon c\u00f3 th\u1ec3 d\u1ea1y cho b\u1ea1n v\u1ec1 Email Marketing<\/h2>\n<h3><strong>1. T\u1eadp trung v\u00e0o vi\u1ec7c kh\u00f4ng l\u00e0m gi\u00e1n \u0111o\u1ea1n d\u00f2ng email \u0111\u1ebfn trang web<\/strong><\/h3>\n<p>M\u1ed9t b\u00e0i h\u1ecdc quan tr\u1ecdng m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 h\u1ecdc \u0111\u01b0\u1ee3c t\u1eeb c\u00e1ch ti\u1ebfp c\u1eadn qua email c\u1ee7a Amazon l\u00e0 bao nhi\u00eau n\u1ed7 l\u1ef1c \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o lu\u1ed3ng ng\u01b0\u1eddi d\u00f9ng email \u0111\u1ebfn trang web kh\u00f4ng b\u1ecb gi\u00e1n \u0111o\u1ea1n: \u0111\u1ed1i v\u1edbi Amazon, email kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t th\u00e0nh ph\u1ea7n kh\u00e1c &#8211; \u0111\u00f3 l\u00e0 m\u1ed9t ph\u1ea7n m\u1edf r\u1ed9ng c\u1ee7a trang web Amazon &#8211; v\u00e0 vi\u1ec7c chuy\u1ec3n t\u1eeb m\u1ed9t email c\u1ee5 th\u1ec3 sang m\u1ed9t h\u00e0nh \u0111\u1ed9ng mong mu\u1ed1n tr\u00ean trang web Amazon th\u01b0\u1eddng ch\u1ec9 l\u00e0 m\u1ed9t c\u00fa nh\u1ea5n chu\u1ed9t.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t email Amazon g\u1eedi cho t\u00f4i:<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/Nhung-gi-Amazon-co-the-day-cho-ban-ve-Email.png\" alt=\"\"\/><\/div>\n<p>M\u1ed9t v\u00e0i \u0111i\u1ec1u c\u00f3 th\u1ec3 nh\u1eadn th\u1ea5y ngay l\u1eadp t\u1ee9c t\u1eeb email tr\u00ean, nh\u01b0ng t\u00f4i mu\u1ed1n ch\u00fa \u00fd \u0111\u1ebfn hai \u0111i\u1ec1u c\u1ee5 th\u1ec3:<\/p>\n<ul>\n<li>Amazon \u0111\u1ea3m b\u1ea3o r\u1eb1ng giao di\u1ec7n c\u1ee7a email t\u01b0\u01a1ng t\u1ef1 nh\u01b0 trang web c\u1ee7a n\u00f3; Khi t\u00f4i nh\u1eadn \u0111\u01b0\u1ee3c email \u0111\u00f3, t\u00f4i kh\u00f4ng nghi ng\u1edd g\u00ec khi giao d\u1ecbch v\u1edbi Amazon &#8211; T\u00f4i \u0111\u00e3 v\u00e0o <em>Amazon.com<\/em>.<\/li>\n<li>B\u00ean c\u1ea1nh m\u1ed7i cu\u1ed1n s\u00e1ch \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t l\u00e0 m\u1ed9t n\u00fat Th\u00eam v\u00e0o danh s\u00e1ch mong mu\u1ed1n &#8211; nh\u1ea5p v\u00e0o n\u00fat \u0111\u00f3 <em>t\u1ef1 \u0111\u1ed9ng <\/em>th\u00eam t\u1eebng cu\u1ed1n s\u00e1ch v\u00e0o Danh s\u00e1ch mong mu\u1ed1n tr\u00ean Amazon c\u1ee7a t\u00f4i; kh\u00f4ng c\u1ea7n th\u00eam b\u01b0\u1edbc.<\/li>\n<\/ul>\n<p>Kinh nghi\u1ec7m n\u00e0y ti\u1ebfp t\u1ee5c ngay c\u1ea3 sau khi mua h\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n. \u1ede \u0111\u00e2y, m\u1ed9t email kh\u00e1c t\u00f4i nh\u1eadn \u0111\u01b0\u1ee3c t\u1eeb Amazon:<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1555888479_881_Nhung-gi-Amazon-co-the-day-cho-ban-ve-Email.png\" alt=\"\" style=\"display: block; margin-left: auto; margin-right: auto;\"\/><\/div>\n<p>Ngay sau khi mua m\u1ed9t s\u1ed1 m\u1eb7t h\u00e0ng tr\u00ean Amazon, g\u00e3 kh\u1ed5ng l\u1ed3 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u00e3 g\u1eedi cho t\u00f4i m\u1ed9t email y\u00eau c\u1ea7u t\u00f4i xem l\u1ea1i giao d\u1ecbch mua c\u1ee7a m\u00ecnh: ngay t\u1eeb h\u1ed9p th\u01b0 \u0111\u1ebfn c\u1ee7a t\u00f4i, t\u00f4i c\u00f3 th\u1ec3 nh\u1ea5p v\u00e0o s\u1ed1 sao t\u00f4i mu\u1ed1n t\u1eb7ng s\u1ea3n ph\u1ea9m v\u00e0 t\u00f4i s\u1ebd t\u1ef1 \u0111\u1ed9ng \u0111\u01b0\u1ee3c chuy\u1ec3n h\u01b0\u1edbng \u0111\u1ebfn trang \u0111\u00e1nh gi\u00e1 tr\u00ean Amazon.<\/p>\n<p>Nghi\u00ean c\u1ee9u \u0111\u00e3 th\u1ef1c s\u1ef1 ch\u1ec9 ra r\u1eb1ng l\u00e0m gi\u00e1n \u0111o\u1ea1n d\u00f2ng ng\u01b0\u1eddi d\u00f9ng b\u1eb1ng c\u00e1ch th\u00eam c\u00e1c b\u01b0\u1edbc b\u1ed5 sung kh\u00f4ng c\u1ea7n thi\u1ebft \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn h\u00e0nh \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 gi\u1ebft ch\u1ebft chuy\u1ec3n \u0111\u1ed5i; Amazon nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y v\u00e0 c\u1ea9n th\u1eadn v\u1ec1 vi\u1ec7c \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c b\u01b0\u1edbc ng\u01b0\u1eddi d\u00f9ng ph\u1ea3i th\u1ef1c hi\u1ec7n t\u1eeb giai \u0111o\u1ea1n email \u0111\u1ebfn giai \u0111o\u1ea1n h\u00e0nh \u0111\u1ed9ng l\u00e0 tr\u1ef1c ti\u1ebfp v\u00e0 \u0111\u01a1n gi\u1ea3n nh\u1ea5t c\u00f3 th\u1ec3.<\/p>\n<p><strong>B\u00e0i h\u1ecdc ch\u00ednh<\/strong>: Gi\u1ea3m ma s\u00e1t email \u0111\u1ebfn trang web b\u1eb1ng c\u00e1ch \u0111\u1ea3m b\u1ea3o r\u1eb1ng CTA trong email c\u1ee7a b\u1ea1n d\u1eabn ng\u01b0\u1eddi d\u00f9ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn h\u00e0nh \u0111\u1ed9ng b\u1ea1n mu\u1ed1n h\u1ecd th\u1ef1c hi\u1ec7n. CTA c\u1ee7a b\u1ea1n kh\u00f4ng n\u00ean d\u1eabn \u0111\u1ebfn nhi\u1ec1u th\u00f4ng tin h\u01a1n; n\u00f3 s\u1ebd d\u1eabn \u0111\u1ebfn m\u1ed9t h\u00e0nh \u0111\u1ed9ng.<\/p>\n<h3><strong>2. S\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o m\u1ed9t h\u1ec7 th\u1ed1ng theo d\u00f5i \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau t\u1ed1i \u01b0u h\u00f3a t\u1ed1t, th\u00fac \u0111\u1ea9y nguy\u00ean t\u1eafc quen thu\u1ed9c<\/strong><\/h3>\n<p>M\u1ed9t trong nh\u1eefng v\u0169 kh\u00ed l\u1edbn nh\u1ea5t trong kho v\u0169 kh\u00ed ti\u1ebfp th\u1ecb qua email c\u1ee7a Amazon l\u00e0 kh\u1ea3 n\u0103ng li\u00ean t\u1ee5c theo d\u00f5i cho \u0111\u1ebfn khi kh\u00e1ch h\u00e0ng mua h\u00e0ng &#8211; d\u1ef1a tr\u00ean nguy\u00ean t\u1eafc t\u00e2m l\u00fd c\u1ee7a hi\u1ec7u \u1ee9ng ti\u1ebfp x\u00fac \u0111\u01a1n thu\u1ea7n (c\u00f2n \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 nguy\u00ean t\u1eafc quen thu\u1ed9c).<\/p>\n<p>Nguy\u00ean t\u1eafc quen thu\u1ed9c n\u00f3i r\u1eb1ng ch\u00fang ta c\u00f3 xu h\u01b0\u1edbng th\u00edch v\u00e0 nghi\u00eam t\u00fac h\u01a1n, ngay c\u1ea3 khi ch\u00fang ta \u0111\u00e3 kh\u00f4ng ban \u0111\u1ea7u, sau khi ti\u1ebfp x\u00fac nhi\u1ec1u l\u1ea7n v\u1edbi n\u00f3.<\/p>\n<p>M\u1ed9t trong nh\u1eefng th\u00ed nghi\u1ec7m ph\u1ed5 bi\u1ebfn nh\u1ea5t ch\u1ee9ng minh t\u00ednh hi\u1ec7u qu\u1ea3 c\u1ee7a nguy\u00ean t\u1eafc quen thu\u1ed9c \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1edfi m\u1ed9t gi\u00e1o s\u01b0 t\u00ean l\u00e0 Charles Goetzinger v\u00e0o n\u0103m 1968. \u0110\u1ed1i v\u1edbi th\u00ed nghi\u1ec7m, Goetzinger c\u00f3 m\u1ed9t sinh vi\u00ean \u0111\u1ebfn l\u1edbp m\u1eb7c m\u1ed9t chi\u1ebfc t\u00fai \u0111en l\u1edbn ch\u1ec9 c\u00f3 th\u1ec3 nh\u00ecn th\u1ea5y ch\u00e2n c\u1ee7a sinh vi\u00ean . Sau \u0111\u00f3, \u00f4ng c\u1ea9n th\u1eadn theo d\u00f5i c\u00e1c sinh vi\u00ean kh\u00e1c v\u1ec1 ph\u1ea3n \u1ee9ng c\u1ee7a h\u1ecd \u0111\u1ed1i v\u1edbi chi\u1ebfc t\u00fai m\u00e0u \u0111en n\u00e0y. M\u1ed9t l\u1ea7n nh\u01b0 mong \u0111\u1ee3i, v\u00e0 theo nguy\u00ean t\u1eafc quen thu\u1ed9c, Goetzinger nh\u1eadn th\u1ea5y r\u1eb1ng c\u00e1c sinh vi\u00ean kh\u00e1c ban \u0111\u1ea7u r\u1ea5t gh\u00e9t c\u00e1i t\u00fai \u0111en. Tuy nhi\u00ean, sau khi h\u1ecdc sinh li\u00ean t\u1ee5c \u0111\u1ebfn l\u1edbp m\u1eb7c qu\u1ea7n \u00e1o gi\u1ed1ng nhau, tuy nhi\u00ean, c\u00e1c h\u1ecdc sinh kh\u00e1c b\u1eaft \u0111\u1ea7u t\u00f2 m\u00f2 v\u1ec1 chi\u1ebfc t\u00fai m\u00e0u \u0111en, d\u1ea7n d\u1ea7n b\u1eaft \u0111\u1ea7u tham gia v\u00e0 cu\u1ed1i c\u00f9ng ph\u00e1t tri\u1ec3n \u00fd th\u00edch c\u1ee7a n\u00f3.<\/p>\n<p>M\u1ed9t v\u00ed d\u1ee5 kinh \u0111i\u1ec3n v\u1ec1 vi\u1ec7c Amazon c\u00f3 th\u1ec3 kh\u00f4ng ng\u1eebng nh\u01b0 th\u1ebf n\u00e0o khi n\u00f3i \u0111\u1ebfn vi\u1ec7c theo d\u00f5i email c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y trong m\u1ed9t nghi\u00ean c\u1ee9u tr\u01b0\u1eddng h\u1ee3p v\u1ec1 m\u1ed9t ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm \u0111i\u1ec3m v\u00e0 quay camera tr\u00ean trang web; sau khi d\u00e0nh hai ho\u1eb7c ba ph\u00fat \u0111\u1ec3 nghi\u00ean c\u1ee9u m\u00e1y \u1ea3nh v\u00e0 Amazon \u0111\u00e3 thi\u1ebft l\u1eadp \u00fd \u0111\u1ecbnh.<\/p>\n<p>Nh\u1eefng g\u00ec Amazon \u0111\u00e3 l\u00e0m ti\u1ebfp theo l\u00e0 m\u1ed9t b\u00e0i h\u1ecdc quan tr\u1ecdng cho t\u1ea5t c\u1ea3 c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb email: ch\u1ec9 trong 12 ng\u00e0y, Amazon \u0111\u00e3 g\u1eedi ch\u00edn email c\u00f3 c\u00e1c m\u00e1y \u1ea3nh kh\u00e1c nhau trong n\u1ed7 l\u1ef1c \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng mua.<\/p>\n<p>\u0110\u00e2y l\u00e0 email \u0111\u1ea7u ti\u00ean m\u00e0 Amazon g\u1eedi cho ng\u01b0\u1eddi d\u00f9ng:<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1555888479_108_Nhung-gi-Amazon-co-the-day-cho-ban-ve-Email.png\" alt=\"\"\/><\/div>\n<p>V\u00e0o ng\u00e0y th\u1ee9 t\u01b0, Amazon \u0111\u00e3 g\u1eedi m\u1ed9t email kh\u00e1c \u0111ang c\u1ed1 g\u1eafng gi\u1ea3m gi\u00e1 50% cho m\u00e1y \u1ea3nh Canon PowerShot:<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1555888480_671_Nhung-gi-Amazon-co-the-day-cho-ban-ve-Email.png\" alt=\"\"\/><\/div>\n<p>T\u00e1m email t\u00ecnh c\u1edd tr\u00f9ng v\u1edbi Ng\u00e0y Cha Cha \u1edf M\u1ef9, v\u00ec v\u1eady Amazon \u0111\u00e3 g\u1eedi m\u1ed9t l\u1ea7n theo d\u00f5i kh\u00e1c \u0111\u1ec3 qu\u1ea3ng b\u00e1 cho m\u1ed9t th\u1ecfa thu\u1eadn Ng\u00e0y Cha Cha cho m\u00e1y \u1ea3nh:<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1555888480_181_Nhung-gi-Amazon-co-the-day-cho-ban-ve-Email.png\" alt=\"\"\/><\/div>\n<p>Ch\u00edn email, trong v\u00f2ng 12 ng\u00e0y, t\u1ea5t c\u1ea3 v\u1ec1 m\u00e1y \u1ea3nh.<\/p>\n<p><strong>B\u00e0i h\u1ecdc ch\u00ednh<\/strong>: Trong h\u1ea7u h\u1ebft c\u00e1c tr\u01b0\u1eddng h\u1ee3p, m\u1ed9t email duy nh\u1ea5t s\u1ebd \u0111\u1ee7 \u0111\u1ec3 thuy\u1ebft ph\u1ee5c m\u1ed9t kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng h\u00e0nh \u0111\u1ed9ng. Tuy nhi\u00ean, l\u1eb7p \u0111i l\u1eb7p l\u1ea1i, theo d\u00f5i m\u1ee5c ti\u00eau s\u1ebd t\u1ea1o ra nhi\u1ec1u s\u1ef1 kh\u00e1c bi\u1ec7t, tuy nhi\u00ean. H\u1ea7u h\u1ebft c\u00e1c d\u1ecbch v\u1ee5 ti\u1ebfp th\u1ecb qua email hi\u1ec7n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u1edbi trang web c\u1ee7a b\u1ea1n, gi\u00fap d\u1ec5 d\u00e0ng kh\u1edfi \u0111\u1ed9ng c\u00e1c chi\u1ebfn d\u1ecbch d\u1ef1a tr\u00ean c\u00e1c h\u00e0nh \u0111\u1ed9ng m\u00e0 ng\u01b0\u1eddi d\u00f9ng th\u1ef1c hi\u1ec7n tr\u00ean trang web c\u1ee7a b\u1ea1n. H\u00e3y ch\u1eafc ch\u1eafn \u0111\u1ec3 t\u1eadn d\u1ee5ng \u0111i\u1ec1u n\u00e0y v\u00e0 theo d\u00f5i nghi\u00eam t\u00fac h\u01a1n.<\/p>\n<h3><strong>3. T\u1eadn d\u1ee5ng c\u00f4ng c\u1ee5 \u0111\u1ec1 xu\u1ea5t v\u00e0 c\u00e1 nh\u00e2n h\u00f3a r\u1ea5t hi\u1ec7u qu\u1ea3<\/strong><\/h3>\n<p>C\u00f4ng c\u1ee5 \u0111\u1ec1 xu\u1ea5t d\u1ef1a tr\u00ean c\u00e1 nh\u00e2n h\u00f3a Amazon Amazon l\u00e0 m\u1ed9t trong nh\u1eefng ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng c\u1ee7a n\u00f3 kh\u00f4ng ch\u1ec9 v\u1edbi ti\u1ebfp th\u1ecb qua email, m\u00e0 c\u00f2n v\u1edbi th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u00f3i chung. Nh\u01b0 \u0111\u00e3 n\u00eau tr\u01b0\u1edbc \u0111\u00f3, c\u00f4ng c\u1ee5 khuy\u1ebfn ngh\u1ecb c\u1ee7a Amazon, \u0111\u01b0\u1ee3c cho l\u00e0 ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho 35% nh\u1eefng g\u00ec ng\u01b0\u1eddi ti\u00eau d\u00f9ng mua tr\u00ean Amazon.com.<\/p>\n<p>Amazon kh\u00f4ng s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u0111\u1ec1 xu\u1ea5t c\u1ee7a m\u00ecnh tr\u00ean trang web c\u1ee7a m\u00ecnh; n\u00f3 c\u0169ng d\u1ef1a v\u00e0o n\u00f3 khi n\u00f3i \u0111\u1ebfn ti\u1ebfp th\u1ecb qua email. Ngay sau khi mua m\u1ed9t cu\u1ed1n s\u00e1ch v\u1ec1 ch\u1ee7 ngh\u0129a kh\u1eafc k\u1ef7 tr\u00ean Amazon, t\u00f4i b\u1eaft \u0111\u1ea7u nh\u1eadn \u0111\u01b0\u1ee3c c\u00e1c email nh\u01b0 cu\u1ed1n d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1555888480_533_Nhung-gi-Amazon-co-the-day-cho-ban-ve-Email.png\" alt=\"\"\/><\/div>\n<p>Amazon kh\u00f4ng ch\u1ec9 g\u1eedi email v\u00ec m\u1ee5c \u0111\u00edch g\u1eedi email; \u0111\u00f4i khi, b\u1eb1ng ch\u1ee9ng l\u00e0 nghi\u00ean c\u1ee9u tr\u01b0\u1eddng h\u1ee3p c\u1ee7a ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 nh\u1eadn \u0111\u01b0\u1ee3c ch\u00edn email trong 12 ng\u00e0y sau khi t\u00ecm ki\u1ebfm m\u00e1y \u1ea3nh, b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u email c\u00f9ng m\u1ed9t l\u00fac t\u1eeb Amazon. V\u00e0o nh\u1eefng l\u00fac kh\u00e1c, Amazon c\u00f3 th\u1ec3 im l\u1eb7ng trong nhi\u1ec1u tu\u1ea7n.<\/p>\n<p>Tuy nhi\u00ean, c\u00f3 m\u1ed9t \u0111i\u1ec1u r\u00f5 r\u00e0ng ngay l\u1eadp t\u1ee9c v\u1ec1 c\u00e1c email c\u1ee7a Amazon, l\u00e0 nh\u1eefng email n\u00e0y b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a b\u1ea1n tr\u00ean trang Amazon Amazon c\u0169ng nh\u01b0 s\u1edf th\u00edch c\u1ee7a b\u1ea1n &#8211; \u0111\u1ea3m b\u1ea3o kh\u1ea3 n\u0103ng b\u1ea1n tr\u1ea3 l\u1eddi email cao h\u01a1n.<\/p>\n<p>M\u1ed9t nghi\u00ean c\u1ee9u c\u1ee5 th\u1ec3 c\u1ee7a MarketingSherpa \u0111\u00e3 ph\u00e1t hi\u1ec7n ra r\u1eb1ng vi\u1ec7c g\u1eedi c\u00e1c email \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau, \u0111\u01b0\u1ee3c ph\u00e2n \u0111o\u1ea1n c\u00f3 th\u1ec3 mang l\u1ea1i m\u1ee9c t\u0103ng chuy\u1ec3n \u0111\u1ed5i l\u00ean t\u1edbi 208% so v\u1edbi vi\u1ec7c g\u1eedi c\u00e1c email h\u00e0ng lo\u1ea1t v\u00e0 v\u1ee5 n\u1ed5.<\/p>\n<p><strong>B\u00e0i h\u1ecdc ch\u00ednh<\/strong>: Ph\u00e2n kh\u00fac ng\u01b0\u1eddi \u0111\u0103ng k\u00fd c\u1ee7a b\u1ea1n d\u1ef1a tr\u00ean s\u1edf th\u00edch v\u00e0 ch\u1ec9 g\u1eedi cho h\u1ecd email c\u00f3 li\u00ean quan \u0111\u1ebfn s\u1edf th\u00edch v\u00e0 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ecd tr\u00ean trang web c\u1ee7a b\u1ea1n.<\/p>\n<h3><strong>4. \u00cdt ti\u1ebfp c\u1eadn h\u01a1n v\u1edbi n\u1ed9i dung email<\/strong><\/h3>\n<p>Cu\u1ed1i c\u00f9ng, \u0111i\u1ec1u l\u00e0m cho Amazon tr\u1edf n\u00ean n\u1ed5i b\u1eadt khi n\u00f3i \u0111\u1ebfn ti\u1ebfp th\u1ecb qua email l\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn \u00edt h\u01a1n c\u1ee7a n\u00f3 l\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn nhi\u1ec1u h\u01a1n.<\/p>\n<p>Khi Amazon \u0111\u00e3 thi\u1ebft l\u1eadp nh\u1eefng g\u00ec ng\u01b0\u1eddi d\u00f9ng tr\u00ean m\u1ea1ng quan t\u00e2m d\u1ef1a tr\u00ean c\u00e1c ho\u1ea1t \u0111\u1ed9ng tr\u00ean trang web c\u1ee7a m\u00ecnh, \u0111i\u1ec1u \u0111\u00f3 \u0111i th\u1eb3ng v\u00e0o v\u1ea5n \u0111\u1ec1: kh\u00f4ng c\u00f3 email n\u00e0o c\u1ed1 g\u1eafng thuy\u1ebft ph\u1ee5c b\u1ea1n th\u1ef1c hi\u1ec7n m\u1ed9t h\u00e0nh \u0111\u1ed9ng nh\u1ea5t \u0111\u1ecbnh.<\/p>\n<p>C\u00e1c email c\u1ee7a Amazon th\u01b0\u1eddng l\u00e0 nh\u1eefng email \u0111\u01a1n gi\u1ea3n nh\u01b0 th\u1ebf n\u00e0y:<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1555888481_262_Nhung-gi-Amazon-co-the-day-cho-ban-ve-Email.png\" alt=\"\"\/><\/div>\n<p>Th\u00f4ng tin duy nh\u1ea5t bao g\u1ed3m l\u00e0 ti\u00eau \u0111\u1ec1 c\u1ee7a s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c \u0111\u1ec1 xu\u1ea5t, h\u00ecnh \u1ea3nh, gi\u00e1 c\u1ea3 v\u00e0 li\u00ean k\u1ebft \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00eam. \u0110\u00f3 l\u00e0 t\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft. Kh\u00f4ng l\u00e3ng ph\u00ed th\u1eddi gian c\u1ee7a b\u1ea1n ho\u1eb7c s\u00e1p tr\u1eef t\u00ecnh v\u00e0o b\u1ea1n c\u1ed1 g\u1eafng thuy\u1ebft ph\u1ee5c b\u1ea1n.<\/p>\n<p>Khi n\u00f3i \u0111\u1ebfn vi\u1ec7c khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng \u0111\u00e1nh gi\u00e1 c\u00e1c s\u1ea3n ph\u1ea9m h\u1ecd \u0111\u00e3 mua, Amazon c\u0169ng s\u1eed d\u1ee5ng m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn t\u01b0\u01a1ng t\u1ef1.<\/p>\n<p><strong>B\u00e0i h\u1ecdc ch\u00ednh<\/strong>: Don tri\u1ec7t l\u00e3ng ph\u00ed ng\u01b0\u1eddi d\u00f9ng Th\u1eddi gian trong email c\u1ee7a b\u1ea1n. Wordness kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi t\u00ednh thuy\u1ebft ph\u1ee5c. Ch\u1ec9 cung c\u1ea5p th\u00f4ng tin c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng CTA c\u1ee7a b\u1ea1n n\u1ed5i b\u1eadt \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng nh\u00ecn th\u1ea5y v\u00e0 \u0111i \u0111\u1ebfn n\u01a1i h\u1ecd c\u1ea7n l\u00e0m nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n h\u1ecd l\u00e0m.<\/p>\n<h2><strong>S\u1ed1 d\u1eb7m c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 thay \u0111\u1ed5i<\/strong><\/h2>\n<p>T\u00f3m l\u1ea1i, s\u1ed1 d\u1eb7m c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 thay \u0111\u1ed5i: h\u1ea7u h\u1ebft nh\u1eefng g\u00ec Amazon l\u00e0m b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi r\u1ea5t nhi\u1ec1u th\u1eed nghi\u1ec7m v\u00e0 b\u1ed9 d\u1eef li\u1ec7u l\u1edbn. Tuy nhi\u00ean, \u0111i\u1ec1u quan tr\u1ecdng c\u1ea7n l\u01b0u \u00fd l\u00e0 m\u1ed9t s\u1ed1 \u0111i\u1ec1u l\u00e0m cho Amazon kh\u00e1c bi\u1ec7t: nh\u1eefng \u0111i\u1ec1u n\u00e0y bao g\u1ed3m gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a n\u00f3 c\u0169ng nh\u01b0 th\u1ef1c t\u1ebf r\u1eb1ng \u0111\u00f3 l\u00e0 m\u1ed9t c\u1eeda h\u00e0ng m\u1ecdi th\u1ee9. B\u1ea1n c\u00f3 th\u1ec3 ph\u1ea3i \u0111i\u1ec1u ch\u1ec9nh m\u1ed9t s\u1ed1 \u0111i\u1ec1u t\u00f9y thu\u1ed9c v\u00e0o m\u00f4 h\u00ecnh kinh doanh c\u1ee7a b\u1ea1n. Tuy nhi\u00ean, h\u1ea7u h\u1ebft nh\u1eefng g\u00ec Amazon l\u00e0m khi n\u00f3i \u0111\u1ebfn ti\u1ebfp th\u1ecb qua email \u0111\u1ec1u l\u00e0 t\u00ecnh c\u1edd, v\u00e0 c\u00e1c nguy\u00ean t\u1eafc t\u01b0\u01a1ng t\u1ef1 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 gi\u00fap ph\u00e1t tri\u1ec3n doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n<p><!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-7f4dab33-585c-49b4-b50f-3b0166aa5443\"><span class=\"hs-cta-node hs-cta-7f4dab33-585c-49b4-b50f-3b0166aa5443\" id=\"hs-cta-7f4dab33-585c-49b4-b50f-3b0166aa5443\"><!--(if lte IE 8)>\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n<!(endif)--><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-7f4dab33-585c-49b4-b50f-3b0166aa5443\" style=\"border-width:0px;\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/04\/1555482617_391_10-cong-cu-tiep-thi-email-mien-phi-tot-nhat.png\" alt=\"K\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng m\u1edbi\"\/><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<\/p><\/div>\n<p><script>(function() {\n  var _fbq = window._fbq || (window._fbq = ());\n  if (!_fbq.loaded) {\n    var fbds = document.createElement('script');\n    fbds.async = true;\n    fbds.src = \"http:\/\/connect.facebook.net\/en_US\/fbds.js\";\n    var s = document.getElementsByTagName('script')(0);\n    s.parentNode.insertBefore(fbds, s);\n    _fbq.loaded = true;\n  }\n  _fbq.push(('addPixelId', '770933992942418'));\n})();\nwindow._fbq = window._fbq || ();\nwindow._fbq.push(('track', 'PixelInitialized', {}));\n<\/script><\/pre>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/blog.hubspot.com\/marketing\/amazon-email-marketing-lessons\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Amazon hi\u1ec7n l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng ty c\u00f3 gi\u00e1 tr\u1ecb nh\u1ea5t th\u1ebf gi\u1edbi. T\u1eeb nh\u1eefng kh\u1edfi \u0111\u1ea7u khi\u00eam t\u1ed1n trong nh\u00e0 \u0111\u1ec3 xe Jeff Bezos, n\u0103m 1994, Amazon \u0111\u00e3 ph\u00e1t tri\u1ec3n th\u00e0nh m\u1ed9t trong nh\u1eefng c\u00f4ng ty c\u00f3 gi\u00e1 tr\u1ecb nh\u1ea5t th\u1ebf gi\u1edbi, c\u0169ng nh\u01b0 c\u00f4ng ty th\u1ee9 hai c\u1ee7a M\u1ef9 kh\u00f4ng bao [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":196,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-398","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-tiep-thi-so"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nh\u1eefng g\u00ec Amazon c\u00f3 th\u1ec3 d\u1ea1y cho b\u1ea1n v\u1ec1 Email Marketing: 4 b\u00e0i h\u1ecdc ch\u00ednh - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/vi\/nhung-gi-amazon-co-the-day-cho-ban-ve-email-marketing-4-bai-hoc-chinh\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nh\u1eefng g\u00ec Amazon c\u00f3 th\u1ec3 d\u1ea1y cho b\u1ea1n v\u1ec1 Email Marketing: 4 b\u00e0i h\u1ecdc ch\u00ednh - Super News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] Amazon hi\u1ec7n l\u00e0 m\u1ed9t trong nh\u1eefng c\u00f4ng ty c\u00f3 gi\u00e1 tr\u1ecb nh\u1ea5t th\u1ebf gi\u1edbi. 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