{"id":3525,"date":"2019-06-20T14:00:32","date_gmt":"2019-06-20T11:00:32","guid":{"rendered":"https:\/\/super-news.info\/vi\/cach-kiem-tra-quang-cao-cua-ban-voi-cong-cu-lop-phu-van-ban\/"},"modified":"2019-06-20T14:00:33","modified_gmt":"2019-06-20T11:00:33","slug":"cach-kiem-tra-quang-cao-cua-ban-voi-cong-cu-lop-phu-van-ban","status":"publish","type":"post","link":"https:\/\/super-news.info\/vi\/cach-kiem-tra-quang-cao-cua-ban-voi-cong-cu-lop-phu-van-ban\/","title":{"rendered":"C\u00e1ch ki\u1ec3m tra qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n v\u1edbi c\u00f4ng c\u1ee5 l\u1edbp ph\u1ee7 v\u0103n b\u1ea3n"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n                                                        <span id=\"hs_cos_wrapper_blog_audio_reader\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_custom_widget\" style=\"\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"custom_widget\"><br \/>\n    <!-- audio disabled --><br \/>\n<\/span><\/p>\n<p>                                                        <span id=\"hs_cos_wrapper_post_body\" class=\"hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text\" style=\"\" data-hs-cos-general-type=\"meta_field\" data-hs-cos-type=\"rich_text\"><\/p>\n<p>C\u00e1c b\u1ea3ng qu\u1ea3ng c\u00e1o t\u1ed1t nh\u1ea5t \u0111\u00f2i h\u1ecfi s\u1ef1 ch\u00fa \u00fd c\u1ee7a b\u1ea1n v\u1edbi ph\u00f4ng ch\u1eef \u0111\u1eadm, th\u00f4ng \u0111i\u1ec7p tr\u00ean khu\u00f4n m\u1eb7t v\u00e0 \u0111\u1ed3 h\u1ecda t\u01b0\u01a1i s\u00e1ng, b\u1eaft m\u1eaft. C\u00e1c qu\u1ea3ng c\u00e1o Facebook t\u1ed1t nh\u1ea5t c\u00f3 c\u00e1ch ti\u1ebfp c\u1eadn ho\u00e0n to\u00e0n ng\u01b0\u1ee3c l\u1ea1i.<\/p>\n<p><!--more--><\/p>\n<p>N\u1ebfu b\u1ea1n mu\u1ed1n ti\u1ebfp c\u1eadn v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng tr\u00ean Facebook, b\u1ea1n c\u1ea7n t\u1ea1o qu\u1ea3ng c\u00e1o k\u1ebft h\u1ee3p ho\u00e0n h\u1ea3o nh\u1ea5t c\u00f3 th\u1ec3 v\u1edbi ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a n\u1ed9i dung tr\u00ean newsfeed c\u1ee7a h\u1ecd. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 t\u1eadp trung v\u00e0o h\u00ecnh \u1ea3nh \u0111\u01a1n gi\u1ea3n, ch\u1ea5t l\u01b0\u1ee3ng cao, th\u00f4ng \u0111i\u1ec7p \u0111\u01a1n gi\u1ea3n v\u00e0 quan tr\u1ecdng nh\u1ea5t l\u00e0: v\u0103n b\u1ea3n t\u1ed1i thi\u1ec3u.<\/p>\n<p>Facebook bi\u1ebft r\u1eb1ng qu\u1ea3ng c\u00e1o ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t bao g\u1ed3m h\u00ecnh \u1ea3nh c\u00f3 \u00edt ho\u1eb7c kh\u00f4ng c\u00f3 v\u0103n b\u1ea3n, \u0111\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao h\u1ecd t\u1ea1o ra quy t\u1eafc 20%. Quy t\u1eafc n\u00e0y n\u00eau r\u00f5 r\u1eb1ng \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o d\u1ef1a tr\u00ean h\u00ecnh \u1ea3nh tr\u00ean Facebook, (c\u00e1c) h\u00ecnh \u1ea3nh c\u1ee7a b\u1ea1n ph\u1ea3i ch\u1ee9a \u00edt h\u01a1n 20% v\u0103n b\u1ea3n.<\/p>\n<p>\u0110\u1ec3 c\u00f3 h\u01b0\u1edbng d\u1eabn \u0111\u1ea7y \u0111\u1ee7 \u0111\u1ec3 t\u1ea1o qu\u1ea3ng c\u00e1o Facebook, h\u00e3y xem b\u00e0i vi\u1ebft c\u1ee7a ch\u00fang t\u00f4i \u1edf \u0111\u00e2y.<\/p>\n<div class=\"hsg-featured-snippet\">\n<div class=\"hsg-featured-snippet__wrapper\">\n<h2>Quy t\u1eafc 20% c\u1ee7a Facebook<\/h2>\n<div class=\"hsg-featured-snippet__wrapper--content\" data-type=\"paragraph\">\n<p>C\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o tr\u00ean Facebook kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p che h\u00ecnh \u1ea3nh qu\u1ea3ng c\u00e1o c\u1ee7a h\u1ecd v\u1edbi h\u01a1n 20% v\u0103n b\u1ea3n. Quy t\u1eafc n\u00e0y \u00e1p d\u1ee5ng cho c\u1ea3 qu\u1ea3ng c\u00e1o h\u00ecnh \u1ea3nh \u0111\u01a1n v\u00e0 b\u0103ng chuy\u1ec1n ch\u1ea1y tr\u00ean Facebook v\u00e0 Instagram. Qu\u1ea3ng c\u00e1o c\u00f3 h\u01a1n 20% v\u0103n b\u1ea3n bao ph\u1ee7 b\u1ea5t k\u1ef3 h\u00ecnh \u1ea3nh n\u00e0o c\u00f3 th\u1ec3 b\u1ecb nh\u00f3m \u0111\u00e1nh gi\u00e1 c\u1ee7a Facebook t\u1eeb ch\u1ed1i ho\u1eb7c c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb \u00edt th\u01b0\u1eddng xuy\u00ean h\u01a1n. C\u00f3 m\u1ed9t v\u00e0i ngo\u1ea1i l\u1ec7 ch\u00ednh &#8211; \u0111\u01b0\u1ee3c th\u1ea3o lu\u1eadn \u1edf \u0111\u00e2y.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p><\/span><\/p>\n<p>\u0110i\u1ec1u quan tr\u1ecdng c\u1ea7n l\u01b0u \u00fd l\u00e0 quy t\u1eafc 20% ch\u1ec9 \u00e1p d\u1ee5ng cho v\u0103n b\u1ea3n bao g\u1ed3m c\u00e1c h\u00ecnh \u1ea3nh \u0111\u01b0\u1ee3c \u0111\u00ednh k\u00e8m v\u1edbi qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. N\u00f3 l\u00e0m <em>kh\u00f4ng ph\u1ea3i<\/em> bao g\u1ed3m v\u0103n b\u1ea3n tr\u00ean qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n b\u00ean ngo\u00e0i h\u00ecnh \u1ea3nh, nh\u01b0 b\u1ea3n sao m\u00f4 t\u1ea3 ho\u1eb7c n\u00fat k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng.<\/p>\n<p>C\u00f3 m\u1ed9t v\u00e0i tr\u01b0\u1eddng h\u1ee3p ngo\u1ea1i l\u1ec7 cho quy t\u1eafc 20%, bao g\u1ed3m h\u00ecnh \u1ea3nh c\u1ee7a b\u00eca s\u00e1ch, b\u00eca album, \u00e1p ph\u00edch s\u1ef1 ki\u1ec7n, tr\u00f2 ch\u01a1i video v\u00e0 m\u1ed9t s\u1ed1 h\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m c\u00f3 ch\u1ee9a v\u0103n b\u1ea3n (v\u00ed d\u1ee5: h\u1ed9p ng\u0169 c\u1ed1c). Logo d\u1ef1a tr\u00ean v\u0103n b\u1ea3n l\u00e0 <em>kh\u00f4ng ph\u1ea3i<\/em> ngo\u1ea1i l\u1ec7 cho quy t\u1eafc 20% v\u00e0 s\u1ebd \u0111\u01b0\u1ee3c t\u00ednh l\u00e0 v\u0103n b\u1ea3n khi Facebook xem x\u00e9t h\u00ecnh \u1ea3nh c\u1ee7a b\u1ea1n.<\/p>\n<p>V\u1eady, t\u1ea1i sao ch\u00ednh x\u00e1c quy t\u1eafc 20% c\u1ee7a Facebook t\u1ed3n t\u1ea1i? T\u1ea5t c\u1ea3 ph\u1ee5 thu\u1ed9c v\u00e0o nh\u1eefng g\u00ec ng\u01b0\u1eddi d\u00f9ng mu\u1ed1n xem v\u00e0 tham gia v\u00e0o c\u00e1c b\u1ea3n tin c\u1ee7a h\u1ecd. Qu\u1ea3ng c\u00e1o c\u00f3 \u00edt v\u0103n b\u1ea3n l\u1edbp ph\u1ee7 th\u1ef1c s\u1ef1 ho\u1ea1t \u0111\u1ed9ng t\u1ed1t h\u01a1n \u0111\u00e1ng k\u1ec3 so v\u1edbi h\u00ecnh \u1ea3nh c\u00f3 nhi\u1ec1u v\u0103n b\u1ea3n, v\u00ec v\u1eady quy t\u1eafc th\u1ef1c s\u1ef1 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m t\u1ed1t h\u01a1n cho c\u1ea3 ng\u01b0\u1eddi d\u00f9ng v\u00e0 nh\u00e0 qu\u1ea3ng c\u00e1o.<\/p>\n<h2>C\u00f4ng c\u1ee5 l\u1edbp ph\u1ee7 v\u0103n b\u1ea3n Facebook<\/h2>\n<p>Khi Facebook xem x\u00e9t h\u00ecnh \u1ea3nh qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n, h\u1ecd s\u1ebd ki\u1ec3m tra s\u1ed1 l\u01b0\u1ee3ng h\u00ecnh \u1ea3nh c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c bao ph\u1ee7 b\u1edfi v\u0103n b\u1ea3n. Trong khi b\u1ea1n \u0111ang t\u1ea1o qu\u1ea3ng c\u00e1o, th\u1eadt kh\u00f3 \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 t\u1ef7 l\u1ec7 ch\u00ednh x\u00e1c c\u1ee7a v\u0103n b\u1ea3n bao ph\u1ee7 h\u00ecnh \u1ea3nh c\u1ee7a b\u1ea1n &#8211; may m\u1eafn thay, Facebook cung c\u1ea5p m\u1ed9t c\u00f4ng c\u1ee5 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 ki\u1ec3m tra tr\u01b0\u1edbc khi b\u1ea1n g\u1eedi qu\u1ea3ng c\u00e1o \u0111\u1ec3 xem x\u00e9t. B\u1ea1n c\u00f3 th\u1ec3 truy c\u1eadp c\u00f4ng c\u1ee5 \u0111\u00f3 ngay t\u1ea1i \u0111\u00e2y.<\/p>\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 h\u00ecnh \u1ea3nh v\u1edbi s\u1ed1 l\u01b0\u1ee3ng v\u0103n b\u1ea3n l\u00fd t\u01b0\u1edfng:<\/p>\n<div>\n<p>Trong v\u00ed d\u1ee5 ti\u1ebfp theo, c\u00f3 th\u00eam m\u1ed9t d\u00f2ng v\u0103n b\u1ea3n:<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/06\/1561028432_55_Cach-kiem-tra-quang-cao-cua-ban-voi-cong-cu.png\" alt=\"v\u0103n b\u1ea3n th\u1ea5p &quot;width =&quot; 647 &quot;style =&quot; width: 647px; hi\u1ec3n th\u1ecb: kh\u1ed1i; l\u1ec1 tr\u00e1i: t\u1ef1 \u0111\u1ed9ng; l\u1ec1 ph\u1ea3i: auto; &quot;srcset =&quot; https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/low-text.png?ference=324&amp;name=low-text.png 324w, https: \/\/blog.hubspot .com \/ hs-fs \/ hubfs \/ low-text.png? width = 647 &amp; name = low-text.png 647w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/low-text.png?ference= 971 &amp; name = low-text.png 971w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/low-text.png?ference=1294&amp;name=low-text.png 1294w, https: \/\/blog.hubspot. com \/ hs-fs \/ hubfs \/ low-text.png? width = 1618 &amp; name = low-text.png 1618w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/low-text.png?ference=1941&amp;name = low-text.png 1941w &quot;size =&quot; (max-width: 647px) 100vw, 647px &quot;\/&gt; H\u00ecnh \u1ea3nh n\u00e0y v\u1ec1 m\u1eb7t k\u1ef9 thu\u1eadt v\u01b0\u1ee3t qua quy t\u1eafc 20%, nh\u01b0ng d\u00f2ng v\u0103n b\u1ea3n th\u00eam c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u00f3 nguy c\u01a1 qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh b\u1ecb \u00edt ng\u01b0\u1eddi nh\u00ecn th\u1ea5y h\u01a1n. Thay v\u00ec th\u00eam b\u1ea3n sao v\u00e0o h\u00ecnh \u1ea3nh c\u1ee7a b\u1ea1n, h\u00e3y th\u1eed th\u00eam n\u00f3 tr\u1ef1c ti\u1ebfp v\u00e0o b\u1ea3n sao n\u1ed9i dung qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/div>\n<p>V\u00ed d\u1ee5 cu\u1ed1i c\u00f9ng n\u00e0y ch\u00ednh x\u00e1c l\u00e0 nh\u1eefng g\u00ec Facebook l\u00e0m <em>kh\u00f4ng ph\u1ea3i<\/em> mu\u1ed1n th\u1ea5y:<\/p>\n<div><img decoding=\"async\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/06\/1561028432_960_Cach-kiem-tra-quang-cao-cua-ban-voi-cong-cu.png\" alt=\"v\u0103n b\u1ea3n cao &quot;width =&quot; 647 &quot;style =&quot; width: 647px; hi\u1ec3n th\u1ecb: kh\u1ed1i; l\u1ec1 tr\u00e1i: t\u1ef1 \u0111\u1ed9ng; l\u1ec1 ph\u1ea3i: auto; &quot;srcset =&quot; https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/high-text.png?ference=324&amp;name=high-text.png 324w, https: \/\/blog.hubspot .com \/ hs-fs \/ hubfs \/ high-text.png? width = 647 &amp; name = high-text.png 647w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/high-text.png?ference= 971 &amp; name = high-text.png 971w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/high-text.png?ference=1294&amp;name=high-text.png 1294w, https: \/\/blog.hubspot. com \/ hs-fs \/ hubfs \/ high-text.png? width = 1618 &amp; name = high-text.png 1618w, https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/high-text.png?ference=1941&amp;name = high-text.png 1941w &quot;size =&quot; (max-width: 647px) 100vw, 647px &quot;\/&gt; Qu\u1ea3ng c\u00e1o n\u00e0y ch\u1ee9a qu\u00e1 nhi\u1ec1u v\u0103n b\u1ea3n tr\u00ean h\u00ecnh \u1ea3nh. Th\u00f4ng tin hi\u1ec3n th\u1ecb \u1edf \u0111\u00e2y c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u00e0o b\u1ea3n sao n\u1ed9i dung c\u1ee7a qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n, t\u1ea1o ra m\u1ed9t c\u00e1i nh\u00ecn r\u00f5 r\u00e0ng h\u01a1n trong c\u00e1c b\u1ea3n tin c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. M\u1eb7c d\u00f9 vi\u1ec7c \u0111\u01b0a th\u00f4ng tin quan tr\u1ecdng l\u00ean h\u00ecnh \u1ea3nh c\u1ee7a b\u1ea1n nh\u01b0 th\u1ebf n\u00e0y r\u1ea5t h\u1ea5p d\u1eabn, nh\u01b0ng b\u1ea1n c\u00f3 nguy c\u01a1 b\u1ecb qu\u1ea3ng c\u00e1o c\u1ee7a Facebook t\u1eeb ch\u1ed1i ho\u1eb7c khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng b\u1ecb t\u1eaft b\u1edfi b\u1ea3n sao b\u1eadn r\u1ed9n.<\/div>\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t quy t\u1eafc \u0111\u01a1n gi\u1ea3n c\u1ea7n nh\u1edb: c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi d\u00f9ng tr\u00ean Facebook l\u00e0 s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh b\u1eaft m\u1eaft kh\u00f4ng c\u00f3 v\u0103n b\u1ea3n. Quy t\u1eafc 20% kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t ti\u00eau chu\u1ea9n t\u00f9y \u00fd &#8211; n\u00f3 gi\u00fap nh\u00e0 qu\u1ea3ng c\u00e1o ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a h\u1ecd hi\u1ec7u qu\u1ea3 h\u01a1n v\u00e0 ng\u0103n kh\u00f4ng cho tin t\u1ee9c c\u1ee7a ng\u01b0\u1eddi d\u00f9ng b\u1ecb qu\u00e1 t\u1ea3i v\u1edbi c\u00e1c qu\u1ea3ng c\u00e1o g\u00e2y r\u1ed1i.<\/p>\n<p class=\"post-content__publish-date\">\u0110\u01b0\u1ee3c xu\u1ea5t b\u1ea3n l\u1ea7n \u0111\u1ea7u v\u00e0o ng\u00e0y 20 th\u00e1ng 6 n\u0103m 2019 7:00:00 SA, c\u1eadp nh\u1eadt ng\u00e0y 20 th\u00e1ng 6 n\u0103m 2019<\/p>\n<div class=\"post-content__topic-container blog-postPage-topic\">\n<p>Ch\u1ee7 \u0111\u1ec1:<\/p>\n<p>                                                                    Qu\u1ea3ng c\u00e1o tr\u00ean Facebook<\/p><\/div>\n<div class=\"post-content__social-share-container\">\n<p>                                                            <span id=\"hs_cos_wrapper_End_of_Post_CTA\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_custom_widget\" style=\"\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"custom_widget\"><\/p>\n<div class=\"wt-blog__post__cta post-content__bottom-cta\">\n<div class=\"wt-blog__post__cta__content\">\n<h3>\u0110\u1eebng qu\u00ean chia s\u1ebb b\u00e0i vi\u1ebft n\u00e0y!<\/h3>\n<\/p><\/div>\n<\/div>\n<p><\/span>\n                                                        <\/div>\n<\/p><\/div>\n<p><script>(function() {\n  var _fbq = window._fbq || (window._fbq = ());\n  if (!_fbq.loaded) {\n    var fbds = document.createElement('script');\n    fbds.async = true;\n    fbds.src = \"http:\/\/connect.facebook.net\/en_US\/fbds.js\";\n    var s = document.getElementsByTagName('script')(0);\n    s.parentNode.insertBefore(fbds, s);\n    _fbq.loaded = true;\n  }\n  _fbq.push(('addPixelId', '770933992942418'));\n})();\nwindow._fbq = window._fbq || ();\nwindow._fbq.push(('track', 'PixelInitialized', {}));\n<\/script><\/pre>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/blog.hubspot.com\/marketing\/facebook-text-overlay\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] C\u00e1c b\u1ea3ng qu\u1ea3ng c\u00e1o t\u1ed1t nh\u1ea5t \u0111\u00f2i h\u1ecfi s\u1ef1 ch\u00fa \u00fd c\u1ee7a b\u1ea1n v\u1edbi ph\u00f4ng ch\u1eef \u0111\u1eadm, th\u00f4ng \u0111i\u1ec7p tr\u00ean khu\u00f4n m\u1eb7t v\u00e0 \u0111\u1ed3 h\u1ecda t\u01b0\u01a1i s\u00e1ng, b\u1eaft m\u1eaft. 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