{"id":3471,"date":"2019-06-19T18:54:40","date_gmt":"2019-06-19T15:54:40","guid":{"rendered":"https:\/\/super-news.info\/vi\/5-loai-phuong-tien-truyen-thong-xa-hoi-va-uu-va-nhuoc-diem-cua-moi-loai\/"},"modified":"2020-02-20T19:35:54","modified_gmt":"2020-02-20T16:35:54","slug":"5-loai-phuong-tien-truyen-thong-xa-hoi-va-uu-va-nhuoc-diem-cua-moi-loai","status":"publish","type":"post","link":"https:\/\/super-news.info\/vi\/5-loai-phuong-tien-truyen-thong-xa-hoi-va-uu-va-nhuoc-diem-cua-moi-loai\/","title":{"rendered":"5 lo\u1ea1i ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a m\u1ed7i lo\u1ea1i"},"content":{"rendered":"<p><\/span>H\u01a1n 97% c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb hi\u1ec7n \u0111ang s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 thu h\u00fat kh\u00e1n gi\u1ea3 c\u1ee7a h\u1ecd. Nh\u01b0ng n\u1ebfu b\u1ea1n c\u00f3 nhi\u1ec7m v\u1ee5 b\u1eaft \u0111\u1ea7u m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i cho c\u00f4ng ty c\u1ee7a m\u00ecnh, b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 h\u1ecfi b\u1ea1n n\u00ean s\u1eed d\u1ee5ng lo\u1ea1i n\u1ec1n t\u1ea3ng n\u00e0o.<\/span><\/p>\n<p>Danh s\u00e1ch c\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111ang ph\u00e1t tri\u1ec3n v\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng n\u1ed5i ti\u1ebfng nh\u01b0 Facebook lu\u00f4n ph\u00e1t tri\u1ec3n v\u00e0 b\u1ed5 sung c\u00e1c t\u00ednh n\u0103ng m\u1edbi. V\u1edbi nhu c\u1ea7u ng\u00e0y c\u00e0ng l\u1edbn h\u01a1n cho s\u1ef1 hi\u1ec7n di\u1ec7n x\u00e3 h\u1ed9i v\u00e0 s\u1ed1 l\u01b0\u1ee3ng l\u1ef1a ch\u1ecdn n\u1ec1n t\u1ea3ng qu\u00e1 l\u1edbn,<\/p>\n<p>th\u1eadt kh\u00f3 \u0111\u1ec3 ch\u1ecdn k\u00eanh x\u00e3 h\u1ed9i n\u00e0o \u0111\u1ec3 s\u1eed d\u1ee5ng. B\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng mu\u1ed1n tr\u1ea3i r\u1ed9ng b\u1ea3n th\u00e2n qu\u00e1 m\u1ecfng b\u1eb1ng c\u00e1ch qu\u1ea3n l\u00fd m\u1ed9t k\u00eanh tr\u00ean m\u1ecdi n\u1ec1n t\u1ea3ng c\u00f3 th\u1ec3 t\u01b0\u1edfng t\u01b0\u1ee3ng \u0111\u01b0\u1ee3c, nh\u01b0ng b\u1ea1n c\u0169ng kh\u00f4ng mu\u1ed1n b\u1ecf l\u1ee1 c\u01a1 h\u1ed9i nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u tuy\u1ec7t v\u1eddi.<\/p>\n<p>\u0110\u1ec3 gi\u00fap b\u1ea1n \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t v\u1ec1 vi\u1ec7c s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng n\u00e0o, b\u00e0i \u0111\u0103ng n\u00e0y s\u1ebd h\u01b0\u1edbng d\u1eabn b\u1ea1n m\u1ed9t s\u1ed1 lo\u1ea1i ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ed1t l\u00f5i, v\u00ed d\u1ee5 v\u1ec1 c\u00e1c n\u1ec1n t\u1ea3ng trong m\u1ed7i danh m\u1ee5c v\u00e0 \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m m\u00e0 m\u1ed7i lo\u1ea1i c\u00f3 th\u1ec3 tr\u00ecnh b\u00e0y. Cu\u1ed1i c\u00f9ng, b\u1ea1n n\u00ean c\u00f3 m\u1ed9t \u00fd t\u01b0\u1edfng r\u00f5 r\u00e0ng h\u01a1n nhi\u1ec1u v\u1ec1 lo\u1ea1i chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i n\u00e0o s\u1ebd l\u00e0m vi\u1ec7c cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n<h2>C\u00e1c lo\u1ea1i ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i<\/h2>\n<ol>\n<li>M\u1ea1ng x\u00e3 h\u1ed9i<\/li>\n<li>Chia s\u1ebb \u1ea3nh<\/li>\n<li>Chia s\u1ebb video<\/li>\n<li>Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng t\u01b0\u01a1ng t\u00e1c<\/li>\n<li>Vi\u1ebft blog \/ X\u00e2y d\u1ef1ng c\u1ed9ng \u0111\u1ed3ng.<\/li>\n<\/ol>\n<h3>M\u1ea1ng x\u00e3 h\u1ed9i<\/h3>\n<p><strong>N\u1ec1n t\u1ea3ng ch\u00ednh <\/strong><\/p>\n<p>M\u1ea1ng x\u00e3 h\u1ed9i c\u00f3 th\u1ec3 l\u00e0 h\u00ecnh th\u1ee9c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i truy\u1ec1n th\u1ed1ng nh\u1ea5t.<\/p>\n<p>C\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Facebook, Twitterv\u00e0 LinkedIn th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng c\u1ee7a Cameron v\u00ec ch\u00fang cho ph\u00e9p c\u00e1c t\u00e0i kho\u1ea3n ng\u01b0\u1eddi d\u00f9ng t\u01b0\u01a1ng t\u00e1c v\u1edbi nhau theo nhi\u1ec1u c\u00e1ch kh\u00e1c nhau.<\/p>\n<p>N\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t doanh nghi\u1ec7p nh\u1ecf, nh\u01b0 m\u1ed9t nh\u00e0 h\u00e0ng, m\u1ed9t n\u1ec1n t\u1ea3ng nh\u01b0 Facebook c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t n\u01a1i tuy\u1ec7t v\u1eddi \u0111\u1ec3 b\u1eaft \u0111\u1ea7u chi\u1ebfn l\u01b0\u1ee3c x\u00e3 h\u1ed9i c\u1ee7a b\u1ea1n. V\u1edbi Facebook, b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng h\u1ed3 s\u01a1 doanh nghi\u1ec7p bao g\u1ed3m c\u00e1c li\u00ean k\u1ebft \u0111\u1ebfn trang web c\u1ee7a b\u1ea1n v\u00e0 th\u00f4ng tin chi ti\u1ebft v\u1ec1 th\u1ef1c \u0111\u01a1n c\u1ee7a b\u1ea1n.<\/p>\n<p>Khi t\u1ea5t c\u1ea3 c\u00e1c h\u1ed3 s\u01a1 c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u0103ng c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt th\u01b0\u1eddng xuy\u00ean v\u1ec1 doanh nghi\u1ec7p c\u1ee7a m\u00ecnh, gi\u1ed1ng nh\u01b0 c\u00e1c trang kh\u00e1c v\u00e0 tr\u1ea3 l\u1eddi c\u00e1c b\u00ecnh lu\u1eadn ho\u1eb7c tin nh\u1eafn c\u1ee7a kh\u00e1ch h\u00e0ng. H\u1ed3 s\u01a1 doanh nghi\u1ec7p c\u0169ng cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng Facebook kh\u00e1c cung c\u1ea5p cho b\u1ea1n \u0111\u00e1nh gi\u00e1.<\/p>\n<p>\u0110\u1ed1i v\u1edbi c\u00e1c c\u00f4ng ty \u0111ang t\u00ecm c\u00e1ch cung c\u1ea5p d\u1ecbch v\u1ee5 chuy\u00ean nghi\u1ec7p, B2B ho\u1eb7c c\u00e1c c\u00f4ng ty xu\u1ea5t b\u1ea3n, LinkedIn l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi kh\u00e1c \u0111\u1ec3 ph\u00e1t tri\u1ec3n s\u1ef1 theo d\u00f5i c\u1ee7a b\u1ea1n. LinkedIn nh\u1ea5n m\u1ea1nh m\u1ea1ng li\u00ean quan \u0111\u1ebfn ngh\u1ec1 nghi\u1ec7p.<\/p>\n<p>C\u00e1c th\u01b0\u01a1ng hi\u1ec7u mu\u1ed1n x\u00e2y d\u1ef1ng \u0111\u1ed1i t\u01b0\u1ee3ng chuy\u00ean gia t\u1eeb m\u1ed9t ng\u00e0nh nh\u1ea5t \u0111\u1ecbnh c\u00f3 th\u1ec3 t\u1ea1o h\u1ed3 s\u01a1 doanh nghi\u1ec7p \u1edf \u0111\u00f3, ph\u00e2n lo\u1ea1i n\u00f3 v\u1edbi lo\u1ea1i ng\u00e0nh v\u00e0 sau \u0111\u00f3 s\u1eed d\u1ee5ng b\u00e0i \u0111\u0103ng v\u00e0 nh\u1eafn tin \u0111\u1ec3 xu\u1ea5t b\u1ea3n c\u1eadp nh\u1eadt. H\u1ecd c\u0169ng c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng nh\u1eafn tin v\u00e0 b\u00ecnh lu\u1eadn \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1n gi\u1ea3 c\u1ee7a h\u1ecd ho\u1eb7c ng\u01b0\u1eddi d\u00f9ng nh\u1eadn x\u00e9t v\u1ec1 b\u00e0i \u0111\u0103ng c\u1ee7a h\u1ecd.<\/p>\n<p>M\u1ed9t t\u00e0i kho\u1ea3n Twitter c\u00f3 th\u1ec3 h\u1eefu \u00edch cho c\u00e1c c\u00f4ng ty trong m\u1ed9t lo\u1ea1t c\u00e1c ng\u00e0nh c\u00f4ng nghi\u1ec7p, t\u1eeb gi\u1ea3i tr\u00ed \u0111\u1ebfn th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. N\u1ec1n t\u1ea3ng n\u00e0y t\u01b0\u01a1ng t\u1ef1 cho ph\u00e9p b\u1ea1n t\u1ea1o m\u1ed9t h\u1ed3 s\u01a1 n\u01a1i b\u1ea1n c\u00f3 th\u1ec3 li\u1ec7t k\u00ea v\u00e0 li\u00ean k\u1ebft th\u00f4ng tin c\u00f4ng ty.<\/p>\n<p>Sau \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng Twitter \u0111\u1ec3 \u0111\u0103ng b\u00e0i v\u1ec1 c\u1eadp nh\u1eadt c\u1ee7a c\u00f4ng ty, g\u1eafn th\u1ebb c\u00f4ng ty ho\u1eb7c kh\u00e1ch h\u00e0ng trong c\u00e1c b\u00e0i \u0111\u0103ng, chuy\u1ec3n ti\u1ebfp tweet c\u1ee7a kh\u00e1ch h\u00e0ng t\u00edch c\u1ef1c v\u00e0 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi c\u1ee7a kh\u00e1ch h\u00e0ng th\u00f4ng qua tweet ho\u1eb7c tin nh\u1eafn tr\u1ef1c ti\u1ebfp. Gi\u1ed1ng nh\u01b0 Facebook, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 \u0111\u0103ng n\u1ed9i dung nh\u01b0 \u1ea3nh ho\u1eb7c video.<\/p>\n<p>Tr\u00ean c\u1ea3 ba m\u1ea1ng, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng li\u00ean l\u1ea1c v\u1edbi ng\u01b0\u1eddi kh\u00e1c th\u00f4ng qua c\u00e1c h\u00e0nh \u0111\u1ed9ng \u0111\u01a1n gi\u1ea3n nh\u01b0 g\u1eafn th\u1ebb, hashtag, b\u00ecnh lu\u1eadn, nh\u1eafn tin ri\u00eang t\u01b0, ph\u1ea3n \u1ee9ng v\u1edbi b\u00e0i \u0111\u0103ng v\u00e0 chia s\u1ebb l\u1ea1i n\u1ed9i dung.<\/p>\n<p>B\u00ean c\u1ea1nh t\u01b0\u01a1ng t\u00e1c x\u00e3 h\u1ed9i, c\u00e1c b\u1ea3n tin tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i ph\u1ed5 bi\u1ebfn \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 th\u1ec3 hi\u1ec7n s\u1ef1 pha tr\u1ed9n gi\u1eefa v\u0103n b\u1ea3n v\u00e0 h\u00ecnh \u1ea3nh, thay v\u00ec m\u1ed9t lo\u1ea1i n\u1ed9i dung ch\u00ednh.<\/p>\n<p>T\u00ednh linh ho\u1ea1t n\u00e0y gi\u00fap c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i d\u1ec5 d\u00e0ng b\u1eaft \u0111\u1ea7u chi\u1ebfn l\u01b0\u1ee3c x\u00e3 h\u1ed9i v\u00ec b\u1ea1n c\u00f3 th\u1ec3 th\u1eed nghi\u1ec7m c\u00e1c d\u1ea1ng n\u1ed9i dung kh\u00e1c nhau tr\u01b0\u1edbc khi ph\u00e2n nh\u00e1nh sang c\u00e1c n\u1ec1n t\u1ea3ng y\u00eau c\u1ea7u c\u00e1c lo\u1ea1i n\u1ed9i dung c\u1ee5 th\u1ec3 h\u01a1n.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 newsfeed Facebook Facebook:<\/p>\n<p>\u0110\u1ed1i v\u1edbi nh\u1eefng ng\u01b0\u1eddi mu\u1ed1n t\u00ecm hi\u1ec3u v\u1ec1 video ho\u1eb7c \u0111\u1ed3 h\u1ecda, nh\u1eefng n\u1ec1n t\u1ea3ng n\u00e0y c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t n\u01a1i tuy\u1ec7t v\u1eddi \u0111\u1ec3 th\u1eed nghi\u1ec7m n\u1ed9i dung m\u1edbi n\u00e0y. V\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a ti\u1ebfp th\u1ecb video, nhi\u1ec1u ng\u01b0\u1eddi \u0111\u00e3 b\u1eaft \u0111\u1ea7u tung ra c\u00e1c t\u00ednh n\u0103ng n\u00e2ng cao h\u01a1n nh\u01b0 C\u00e2u chuy\u1ec7n tr\u00ean Facebook v\u00e0 Twitter tr\u1ef1c ti\u1ebfp ph\u00e1t tr\u1ef1c ti\u1ebfp.<\/p>\n<p>C\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Facebook v\u00e0 Twitter c\u0169ng \u0111\u00e3 b\u1eaft \u0111\u1ea7u khuy\u1ebfn kh\u00edch t\u1ea3i l\u00ean video v\u00e0 \u1ea3nh g\u1ed1c m\u1ea1nh m\u1ebd h\u01a1n. G\u1ea7n \u0111\u00e2y, Facebook th\u1eadm ch\u00ed c\u00f2n \u0111i\u1ec1u ch\u1ec9nh c\u00e1c thu\u1eadt to\u00e1n c\u1ee7a m\u00ecnh \u0111\u1ec3 \u01b0u ti\u00ean t\u1ea3i l\u00ean video v\u00e0 h\u00ecnh \u1ea3nh tr\u1ef1c ti\u1ebfp. \u0110i\u1ec1u n\u00e0y \u0111\u00e3 khi\u1ebfn c\u00e1c lo\u1ea1i n\u1ed9i dung g\u1ed1c n\u00e0y c\u00f3 \u0111\u01b0\u1ee3c s\u1ef1 tham gia c\u1ee7a ng\u01b0\u1eddi d\u00f9ng l\u1edbn h\u01a1n.<\/p>\n<p>N\u1ebfu b\u1ea1n v\u1eabn ch\u01b0a ch\u1eafc ch\u1eafn n\u00ean b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u, h\u00e3y xem h\u01b0\u1edbng d\u1eabn d\u00e0nh cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u c\u1ee7a ch\u00fang t\u00f4i cho Facebook, Twitter v\u00e0 LinkedIn.<\/p>\n<p><strong>\u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/p>\n<p>\u01afu<\/p>\n<p>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/p>\n<h3>Chia s\u1ebb \u1ea3nh<\/h3>\n<p><strong>N\u1ec1n t\u1ea3ng ch\u00ednh<\/strong><\/p>\n<p>Hai trong s\u1ed1 c\u00e1c n\u1ec1n t\u1ea3ng l\u1edbn nh\u1ea5t chuy\u00ean chia s\u1ebb \u1ea3nh l\u00e0 Instagram v\u00e0 Pinterest.<\/p>\n<p>Instagram cung c\u1ea5p m\u1ed9t ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u tr\u1ef1c quan v\u1edbi c\u00e1c b\u00e0i \u0111\u0103ng hi\u1ec3n th\u1ecb \u1ea3nh v\u00e0 video ng\u1eafn k\u00e8m theo ch\u00fa th\u00edch. Ng\u01b0\u1eddi d\u00f9ng c\u0169ng c\u00f3 th\u1ec3 \u0111\u0103ng video tr\u1ef1c ti\u1ebfp ho\u1eb7c t\u1ea1o C\u00e2u chuy\u1ec7n tr\u00ean Instagram bi\u1ebfn m\u1ea5t sau m\u1ed9t ng\u00e0y. Gi\u1ed1ng nh\u01b0 c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i \u1edf tr\u00ean, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi ng\u01b0\u1eddi kh\u00e1c th\u00f4ng qua c\u00e1c th\u1ebb, l\u01b0\u1ee3t th\u00edch, b\u00ecnh lu\u1eadn ho\u1eb7c tin nh\u1eafn tr\u1ef1c ti\u1ebfp.<\/p>\n<p>N\u1ec1n t\u1ea3ng n\u00e0y s\u1ebd h\u1eefu \u00edch cho c\u00e1c c\u00f4ng ty nh\u01b0 nh\u00e0 h\u00e0ng ho\u1eb7c c\u1eeda h\u00e0ng mu\u1ed1n ch\u1ee5p \u1ea3nh v\u00e0 hi\u1ec3n th\u1ecb v\u00e0 c\u1eadp nh\u1eadt nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i v\u1ec1 th\u1ef1c ph\u1ea9m, h\u00e0ng h\u00f3a ho\u1eb7c s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng, s\u1ea1ch s\u1ebd.<\/p>\n<p>Instagram \u0111\u00e3 tr\u1edf th\u00e0nh ng\u00f4i nh\u00e0 c\u1ee7a ti\u1ebfp th\u1ecb ng\u01b0\u1eddi \u1ea3nh h\u01b0\u1edfng, v\u00ec 93% c\u00e1c chi\u1ebfn d\u1ecbch c\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u00e3 di\u1ec5n ra tr\u00ean n\u1ec1n t\u1ea3ng v\u00e0o n\u0103m 2018. N\u00f3 c\u0169ng mang \u0111\u1ebfn c\u01a1 h\u1ed9i cho qu\u1ea3ng c\u00e1o v\u00e0 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00ec b\u1ed1 c\u1ee5c tr\u1ef1c quan cao.<\/p>\n<p>Kh\u00f4ng gi\u1ed1ng nh\u01b0 m\u1ed9t s\u1ed1 n\u1ec1n t\u1ea3ng x\u00e3 h\u1ed9i, Instagram nh\u1ea5n m\u1ea1nh v\u00e0o h\u00ecnh \u1ea3nh v\u00e0 kh\u00f4ng cho ph\u00e9p chia s\u1ebb li\u00ean k\u1ebft tr\u1ef1c ti\u1ebfp trong b\u00e0i vi\u1ebft. Ng\u01b0\u1eddi d\u00f9ng c\u01a1 b\u1ea3n tr\u00ean Instagram ch\u1ec9 c\u00f3 th\u1ec3 chia s\u1ebb li\u00ean k\u1ebft trong ti\u1ec3u s\u1eed c\u1ee7a h\u1ecd. Ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c minh ho\u1eb7c t\u00e0i kho\u1ea3n c\u00f3 h\u01a1n 10.000 ng\u01b0\u1eddi theo d\u00f5i c\u00f3 th\u1ec3 \u0111\u0103ng li\u00ean k\u1ebft trong C\u00e2u chuy\u1ec7n c\u1ee7a h\u1ecd.<\/p>\n<p>\u0110\u1ec3 cho b\u1ea1n th\u1ea5y n\u1ec1n t\u1ea3ng tr\u1ef1c quan nh\u01b0 th\u1ebf n\u00e0o, t\u1ea1i \u0111\u00e2y, h\u00e3y xem qua ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u t\u00ecm ki\u1ebfm tr\u00ean Instagram:<\/p>\n<p>M\u1eb7c d\u00f9 ng\u01b0\u1eddi d\u00f9ng c\u01a1 b\u1ea3n c\u00f3 c\u00e1c t\u00f9y ch\u1ecdn li\u00ean k\u1ebft t\u1ed1i thi\u1ec3u, Instagram \u0111\u00e3 c\u1ed1 g\u1eafng l\u00e0m cho n\u1ec1n t\u1ea3ng tr\u1edf n\u00ean th\u00e2n thi\u1ec7n h\u01a1n \u0111\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u1edbi vi\u1ec7c b\u1ed5 sung c\u00e1c b\u00e0i \u0111\u0103ng tr\u00ean Shoppable.<\/p>\n<p>Pinterest r\u1ea5t ph\u00f9 h\u1ee3p cho c\u00e1c c\u00f4ng ty th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, ch\u1eb3ng h\u1ea1n nh\u01b0 nh\u1eefng ng\u01b0\u1eddi b\u00e1n h\u00e0ng gia d\u1ee5ng v\u00e0 c\u00e1c doanh nghi\u1ec7p mu\u1ed1n c\u00f3 m\u1ed9t n\u01a1i \u0111\u1ec3 chia s\u1ebb h\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m \u0111\u1ed9c l\u1eadp s\u1eafc n\u00e9t v\u1edbi c\u00e1c li\u00ean k\u1ebft.<\/p>\n<p>N\u00f3 t\u01b0\u01a1ng t\u1ef1 cung c\u1ea5p m\u1ed9t ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u d\u1ef1a tr\u00ean h\u00ecnh \u1ea3nh v\u1edbi c\u00e1c b\u00e0i \u0111\u0103ng c\u00f3 th\u1ec3 bao g\u1ed3m m\u1ed9t h\u00ecnh \u1ea3nh v\u00e0 m\u00f4 t\u1ea3 ng\u1eafn. Kh\u00f4ng gi\u1ed1ng nh\u01b0 Instagram, n\u00f3 cho ph\u00e9p t\u1ea5t c\u1ea3 ng\u01b0\u1eddi d\u00f9ng li\u00ean k\u1ebft tr\u1ef1c ti\u1ebfp \u0111\u1ebfn c\u00e1c trang web ho\u1eb7c trang \u0111\u00edch s\u1ea3n ph\u1ea9m trong c\u00e1c b\u00e0i \u0111\u0103ng.<\/p>\n<p>M\u1ed9t kh\u00eda c\u1ea1nh th\u00fa v\u1ecb c\u1ee7a n\u1ec1n t\u1ea3ng l\u00e0 ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u0111\u0103ng b\u00e0i c\u1ee7a ng\u01b0\u1eddi kh\u00e1c ho\u1eb7c g\u00e1n ch\u00fang cho m\u1ed9t b\u1ea3ng theo ch\u1ee7 \u0111\u1ec1. V\u00ed d\u1ee5, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 t\u1ea1o c\u00e1c b\u1ea3ng xoay quanh c\u00e1c ch\u1ee7 \u0111\u1ec1 nh\u01b0 c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a Insp Inspational tr\u00edch d\u1eabn ho\u1eb7c ph\u00f2ng ng\u1ee7.<\/p>\n<p>Khi m\u1ed9t b\u1ea3ng \u0111\u01b0\u1ee3c t\u1ea1o, ng\u01b0\u1eddi d\u00f9ng kh\u00e1c c\u0169ng c\u00f3 th\u1ec3 theo d\u00f5i n\u00f3. M\u1ed9t doanh nghi\u1ec7p c\u00f3 kh\u1ea3 n\u0103ng c\u00f3 th\u1ec3 t\u1ea1o m\u1ed9t b\u1ea3ng v\u1edbi c\u00e1c b\u00e0i \u0111\u0103ng s\u1ea3n ph\u1ea9m c\u1ee7a ri\u00eang h\u1ecd ho\u1eb7c t\u00ecm s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd tr\u00ean m\u1ed9t b\u1ea3ng ng\u01b0\u1eddi d\u00f9ng kh\u00e1c.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y, m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 m\u1ed9t b\u1ea3ng tr\u00f4ng nh\u01b0 th\u1ebf n\u00e0o:<\/p>\n<p>Tr\u01b0\u1edbc khi b\u1eaft \u0111\u1ea7u tr\u00ean m\u1ed9t ho\u1eb7c c\u1ea3 hai n\u1ec1n t\u1ea3ng n\u00e0y, b\u1ea1n s\u1ebd mu\u1ed1n x\u00e1c \u0111\u1ecbnh xem m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh l\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u hay l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp d\u1ef1a tr\u00ean li\u00ean k\u1ebft.<\/p>\n<p>M\u1eb7c d\u00f9 Instagram v\u00e0 Pinterest \u0111\u1ec1u c\u00f3 th\u1ec3 l\u00e0 nh\u1eefng c\u00f4ng c\u1ee5 h\u1eefu \u00edch \u0111\u1ec3 ch\u1ee5p \u1ea3nh s\u1ea3n ph\u1ea9m v\u00e0 nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u, nh\u01b0ng \u0111\u1ed1i t\u01b0\u1ee3ng ho\u1ea1t \u0111\u1ed9ng c\u1ee7a Instagram, l\u1ea1i l\u1edbn h\u01a1n nhi\u1ec1u so v\u1edbi Pinterest. Instagram c\u0169ng \u0111\u00e3 l\u01b0u tr\u1eef h\u01a1n 25 tri\u1ec7u h\u1ed3 s\u01a1 kinh doanh.<\/p>\n<p>Khi ch\u1ecdn m\u1ed9t n\u1ec1n t\u1ea3ng, b\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n xem x\u00e9t b\u0103ng th\u00f4ng li\u00ean quan \u0111\u1ebfn n\u1ed9i dung c\u1ee7a m\u00ecnh. C\u1ea3 hai \u0111\u1ec1u y\u00eau c\u1ea7u h\u00ecnh \u1ea3nh tr\u1ef1c quan, nh\u01b0ng b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 c\u1ea7n bao g\u1ed3m vi\u1ec7c t\u1ea1o video trong chi\u1ebfn l\u01b0\u1ee3c Instagram c\u1ee7a m\u00ecnh. D\u01b0\u1edbi \u0111\u00e2y, m\u1ed9t h\u01b0\u1edbng d\u1eabn tuy\u1ec7t v\u1eddi th\u1ec3 hi\u1ec7n nh\u1eefng g\u00ec c\u1ea7n c\u00f3 \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c ng\u01b0\u1eddi theo d\u00f5i tr\u00ean Instagram.<\/p>\n<p><strong>\u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/p>\n<p>\u01afu<\/p>\n<ul>\n<li>C\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Instagram gi\u00fap nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u. Kho\u1ea3ng 60% s\u1ed1 ng\u01b0\u1eddi n\u00f3i r\u1eb1ng h\u1ecd \u0111\u00e3 h\u1ecdc v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 tr\u00ean Instagram.<\/li>\n<li>Pinterest v\u00e0 Instagram cung c\u1ea5p m\u1ed9t l\u1ed1i tho\u00e1t \u0111\u1ec3 hi\u1ec3n th\u1ecb n\u1ed9i dung tr\u1ef1c quan ho\u1eb7c \u1ea3nh ch\u1ee5p s\u1ea3n ph\u1ea9m.<\/li>\n<li>C\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Instagram c\u0169ng cho ph\u00e9p b\u1ea1n th\u1eed nghi\u1ec7m n\u1ed9i dung video tr\u1ef1c quan ho\u1eb7c ng\u1eafn<\/li>\n<\/ul>\n<p>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/p>\n<ul>\n<li>B\u1ea3o tr\u00ec tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y c\u00f3 th\u1ec3 y\u00eau c\u1ea7u ng\u00e2n s\u00e1ch \u1ea3nh ho\u1eb7c th\u1eddi gian s\u1ea3n xu\u1ea5t d\u00e0nh ri\u00eang.<\/li>\n<li>M\u1ed9t s\u1ed1 n\u1ec1n t\u1ea3ng, nh\u01b0 Instagram, y\u00eau c\u1ea7u b\u1ea1n \u0111\u0103ng b\u00e0i t\u1eeb m\u1ed9t \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng.<\/li>\n<\/ul>\n<h3>Chia s\u1ebb video<\/h3>\n<p>Kho\u1ea3ng 83% c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb n\u00f3i r\u1eb1ng video mang l\u1ea1i cho h\u1ecd ROI m\u1ea1nh m\u1ebd v\u00e0 90% c\u1ea3m th\u1ea5y m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh video \u0111\u00e3 t\u0103ng l\u00ean. Th\u00eam m\u1ed9t n\u1ec1n t\u1ea3ng video v\u00e0o chi\u1ebfn l\u01b0\u1ee3c x\u00e3 h\u1ed9i c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n tr\u00f4ng ph\u00f9 h\u1ee3p v\u00e0 gi\u00fap b\u1ea1n t\u0103ng t\u1ed1c v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/p>\n<p>Video c\u00f3 th\u1ec3 h\u1eefu \u00edch cho m\u1ed9t lo\u1ea1t c\u00e1c ng\u00e0nh c\u00f4ng nghi\u1ec7p. Trong khi m\u1ed9t nh\u00e0 h\u00e0ng c\u00f3 th\u1ec3 c\u00f3 m\u1ed9t vlog v\u1edbi c\u00e1c m\u1eb9o n\u1ea5u \u0103n, m\u1ed9t c\u00f4ng ty c\u00f4ng ngh\u1ec7 c\u00f3 th\u1ec3 t\u1eadp trung chi\u1ebfn l\u01b0\u1ee3c video c\u1ee7a m\u00ecnh xung quanh c\u00e1c b\u1ea3n gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m.<\/p>\n<p>\u0110\u1ec3 gi\u00fap b\u1ea1n x\u00e1c \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p v\u1edbi ng\u00e0nh v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n, h\u00e3y xem h\u01b0\u1edbng d\u1eabn ti\u1ebfp th\u1ecb video c\u1ee7a ch\u00fang t\u00f4i.<\/p>\n<p>Khi n\u00f3i \u0111\u1ebfn video d\u00e0i, Youtube v\u00e0 Vimeo l\u00e0 nh\u1eefng n\u1ec1n t\u1ea3ng h\u00e0ng \u0111\u1ea7u. Trong khi Youtube c\u00f3 l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 l\u1edbn h\u01a1n v\u00e0 kh\u1ea3 n\u0103ng SEO t\u1ed1t h\u01a1n, n\u1ec1n t\u1ea3ng nh\u1ecf h\u01a1n Vimeo b\u1ed5 sung r\u1ea5t h\u01b0\u1edbng \u0111\u1ebfn c\u1ed9ng \u0111\u1ed3ng.<\/p>\n<p>Youtube d\u01b0\u1eddng nh\u01b0 c\u0169ng c\u00f3 c\u01a1 h\u1ed9i t\u1ed1t h\u01a1n cho c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 ki\u1ebfm ti\u1ec1n, trong khi Vimeo cung c\u1ea5p cho ng\u01b0\u1eddi xem nh\u1eefng l\u1ee3i \u00edch kh\u00f4ng c\u00f3 qu\u1ea3ng c\u00e1o \u0111\u1ea7u video.<\/p>\n<p>\u0110\u1ec3 bi\u1ebft danh s\u00e1ch d\u00e0i h\u01a1n v\u1ec1 s\u1ef1 t\u01b0\u01a1ng \u0111\u1ed3ng v\u00e0 kh\u00e1c bi\u1ec7t, h\u00e3y xem ph\u1ea7n tr\u1ef1c ti\u1ebfp n\u00e0y, n\u01a1i ch\u00fang t\u00f4i so s\u00e1nh kh\u1ea3 n\u0103ng kinh doanh c\u1ee7a Vimeo v\u00e0 YouTube.<\/p>\n<p>C\u00f9ng v\u1edbi Youtube v\u00e0 Vimeo, c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i truy\u1ec1n th\u1ed1ng h\u01a1n c\u0169ng \u0111\u00e3 b\u1eaft \u0111\u1ea7u \u0111\u00f3n nh\u1eadn ti\u1ebfp th\u1ecb video m\u1ea1nh m\u1ebd h\u01a1n. Trong v\u00e0i n\u0103m g\u1ea7n \u0111\u00e2y, Facebook \u0111\u00e3 ra m\u1eaft Facebook Stories v\u00e0 Facebook Live v\u00e0 th\u00eam m\u1ed9t tab tr\u00ean \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng d\u00e0nh ri\u00eang cho video. Trong khi \u0111\u00f3, Twitter \u0111\u00e3 cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng kh\u1edfi ch\u1ea1y c\u00e1c lu\u1ed3ng video tr\u1ef1c ti\u1ebfp \u0111\u01b0\u1ee3c cung c\u1ea5p b\u1edfi Ph\u1ea7n m\u1ec1m k\u00ednh ti\u1ec1m v\u1ecdng.<\/p>\n<p><strong>\u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/p>\n<p>\u01afu<\/p>\n<p>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/p>\n<h3>Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng t\u01b0\u01a1ng t\u00e1c<\/h3>\n<p><strong>N\u1ec1n t\u1ea3ng ch\u00ednh<\/strong><\/p>\n<p>C\u00e1c \u1ee9ng d\u1ee5ng nh\u01b0 Snapchat v\u00e0 TikTok cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng chia s\u1ebb \u1ea3nh v\u00e0 video, ch\u00fang c\u0169ng c\u00f3 nhi\u1ec1u t\u00ednh n\u0103ng t\u01b0\u01a1ng t\u00e1c v\u00e0 th\u1eed nghi\u1ec7m \u0111\u1ed9c \u0111\u00e1o. Hai \u1ee9ng d\u1ee5ng n\u00e0y bao g\u1ed3m b\u1ed9 l\u1ecdc AR \/ VR, l\u1edbp ph\u1ee7 \u00e2m nh\u1ea1c v\u00e0 tr\u00f2 ch\u01a1i t\u01b0\u01a1ng t\u00e1c. C\u01a1 s\u1edf kh\u00e1n gi\u1ea3 c\u1ee7a h\u1ecd c\u0169ng n\u1ed5i b\u1eadt l\u00e0 Gen-Z.<\/p>\n<p>B\u1edfi v\u00ec ch\u1ee7 y\u1ebfu l\u00e0 c\u00e1c c\u00f4ng ty l\u1edbn m\u1edbi b\u1eaft \u0111\u1ea7u th\u1eed nghi\u1ec7m c\u00e1c \u1ee9ng d\u1ee5ng m\u1edbi n\u00e0y, n\u00ean c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb m\u1edbi b\u1eaft \u0111\u1ea7u chi\u1ebfn l\u01b0\u1ee3c x\u00e3 h\u1ed9i kh\u00f4ng c\u1ea7n ph\u1ea3i \u01b0u ti\u00ean c\u00e1c \u1ee9ng d\u1ee5ng t\u01b0\u01a1ng t\u00e1c n\u00e0y tr\u01b0\u1edbc c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i truy\u1ec1n th\u1ed1ng.<\/p>\n<p>C\u00e1c c\u00f4ng ty l\u1edbn tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y c\u00f3 xu h\u01b0\u1edbng s\u1ea3n xu\u1ea5t n\u1ed9i dung c\u1ea5p s\u1ea3n xu\u1ea5t cao. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u c\u00f3 l\u01b0\u1ee3ng ng\u01b0\u1eddi theo d\u00f5i l\u1edbn c\u0169ng c\u00f3 th\u1ec3 xu\u1ea5t b\u1ea3n C\u00e2u chuy\u1ec7n Snapchat ho\u1eb7c video \u0111\u01b0\u1ee3c gi\u00e1m tuy\u1ec3n t\u1eeb ng\u01b0\u1eddi h\u00e2m m\u1ed9. N\u1ebfu kh\u00f4ng c\u00f3 ng\u00e2n s\u00e1ch cao ho\u1eb7c s\u1ed1 ng\u01b0\u1eddi theo d\u00f5i tr\u1ef1c tuy\u1ebfn kh\u1ed5ng l\u1ed3, nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c n\u00e0y c\u00f3 th\u1ec3 g\u00e2y kh\u00f3 kh\u0103n cho m\u1ed9t c\u00f4ng ty m\u00e0 ch\u1ec9 m\u1edbi b\u1eaft \u0111\u1ea7u ho\u1ea1t \u0111\u1ed9ng x\u00e3 h\u1ed9i.<\/p>\n<p>C\u00e1c th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng tr\u00ean c\u00e1c \u1ee9ng d\u1ee5ng n\u00e0y c\u00f3 xu h\u01b0\u1edbng ph\u1ee5c v\u1ee5 n\u1ed9i dung c\u1ee7a h\u1ecd cho c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1n gi\u1ea3 tr\u1ebb h\u01a1n. V\u00ed d\u1ee5: tr\u00ean Snapchat, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y nh\u1eefng c\u00e2u chuy\u1ec7n tr\u00ecnh b\u00e0y c\u00e1c h\u01b0\u1edbng d\u1eabn l\u00e0m \u0111\u1eb9p, m\u1eb9o ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe, tin t\u1ee9c ho\u1eb7c c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi h\u1ee3p th\u1eddi trang.<\/p>\n<p>N\u1ebfu b\u1ea1n th\u1ef1c s\u1ef1 quan t\u00e2m \u0111\u1ebfn ph\u01b0\u01a1ng ti\u1ec7n t\u01b0\u01a1ng t\u00e1c, v\u1eabn c\u00f3 m\u1ed9t v\u00e0i c\u00e1ch kh\u1ea3 thi b\u1ea1n c\u00f3 th\u1ec3 tham gia v\u1edbi Snapchat ho\u1eb7c TikTok.<\/p>\n<p>Trong khi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn, nh\u01b0 VICE v\u00e0 BuzzFeed \u0111\u00e3 tr\u1edf th\u00e0nh \u0111\u1ed1i t\u00e1c c\u1ee7a Snapchat Discover, th\u00ec doanh nghi\u1ec7p trung b\u00ecnh v\u1eabn c\u00f3 th\u1ec3 t\u1ea1o t\u00e0i kho\u1ea3n doanh nghi\u1ec7p Snapchat c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm v\u00e0 k\u1ebft b\u1ea1n. T\u00e0i kho\u1ea3n n\u00e0y cho ph\u00e9p b\u1ea1n g\u1eedi xu\u1ea5t b\u1ea3n nh\u1eefng c\u00e2u chuy\u1ec7n t\u1ea1m th\u1eddi, gi\u1ed1ng nh\u01b0 c\u00e1c t\u00e0i kho\u1ea3n c\u00e1 nh\u00e2n c\u00f3 th\u1ec3. Tuy nhi\u00ean, nh\u1eefng ng\u01b0\u1eddi c\u00f3 t\u00e0i kho\u1ea3n doanh nghi\u1ec7p c\u0169ng c\u00f3 th\u1ec3 mua kh\u00f4ng gian qu\u1ea3ng c\u00e1o.<\/p>\n<p>T\u1ea1i \u0111\u00e2y, m\u1ed9t video nhanh cho th\u1ea5y ai \u0111\u00f3 \u0111ang s\u1eed d\u1ee5ng m\u1ed9t s\u1ed1 t\u00ednh n\u0103ng c\u01a1 b\u1ea3n c\u1ee7a Snapchat:<\/p>\n<p>N\u1ebfu b\u1ea1n \u0111\u00e3 thi\u1ebft l\u1eadp m\u1ed9t t\u00e0i kho\u1ea3n, h\u00e3y xem h\u01b0\u1edbng d\u1eabn n\u00e0y \u0111\u1ec3 b\u1eaft \u0111\u1ea7u tr\u00ean Snapchat.<\/p>\n<p>TikTok, cung c\u1ea5p c\u00e1c clip ng\u1eafn, l\u1eb7p \u0111i l\u1eb7p l\u1ea1i &#8211; t\u01b0\u01a1ng t\u1ef1 nh\u01b0 Vine, \u0111\u00e3 b\u1eaft \u0111\u1ea7u th\u1eed nghi\u1ec7m th\u1eed nghi\u1ec7m qu\u1ea3ng c\u00e1o v\u1edbi GrubHub v\u1edbi t\u01b0 c\u00e1ch l\u00e0 kh\u00e1ch h\u00e0ng \u0111\u1ea7u ti\u00ean c\u1ee7a h\u1ecd. Theo Digiday, nh\u1eefng \u0111i\u1ec3m qu\u1ea3ng c\u00e1o video n\u00e0y s\u1ebd ch\u1ea1y trong kho\u1ea3ng n\u0103m gi\u00e2y v\u00e0 ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 b\u1ecf qua ngay l\u1eadp t\u1ee9c.<\/p>\n<p>Ngo\u00e0i kh\u00f4ng gian qu\u1ea3ng c\u00e1o, Guess l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e1ng ch\u00fa \u00fd \u0111\u00e3 s\u1eed d\u1ee5ng t\u00e0i kho\u1ea3n c\u1ee7a m\u00ecnh \u0111\u1ec3 t\u1ea1o c\u00e1c chi\u1ebfn d\u1ecbch theo xu h\u01b0\u1edbng v\u1edbi c\u00e1c hashtag th\u1eddi th\u01b0\u1ee3ng. Universal Pictures c\u0169ng \u0111\u00e3 c\u00f3 nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u1ea3nh h\u01b0\u1edfng t\u1ea1o ra c\u00e1c b\u00e0i \u0111\u0103ng \u0111\u1ec3 qu\u1ea3ng b\u00e1 phim c\u1ee7a m\u00ecnh.<\/p>\n<p>N\u1ebfu b\u1ea1n th\u1eed nghi\u1ec7m c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n \u0111\u1ea3m b\u1ea3o r\u1eb1ng ng\u00e0nh v\u00e0 n\u1ed9i dung c\u1ee7a b\u1ea1n ph\u00f9 h\u1ee3p v\u1edbi nh\u00e2n kh\u1ea9u h\u1ecdc tr\u1ebb tu\u1ed5i. B\u1ea1n c\u0169ng n\u00ean c\u1ed1 g\u1eafng \u01b0\u1edbc t\u00ednh \u0111\u00fang th\u1eddi gian v\u00e0 ti\u1ec1n b\u1ea1c c\u00f3 th\u1ec3 gi\u00fap c\u00e1c t\u00e0i kho\u1ea3n n\u00e0y \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt v\u00e0 li\u00ean quan.<\/p>\n<p><strong>\u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/p>\n<p>\u01afu<\/p>\n<p>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/p>\n<ul>\n<li>S\u1ea3n xu\u1ea5t n\u1ed9i dung th\u01b0\u1eddng xuy\u00ean c\u00f3 th\u1ec3 t\u1ed1n k\u00e9m v\u00e0 t\u1ed1n th\u1eddi gian.<\/li>\n<li>C\u00e1c t\u00e0i kho\u1ea3n doanh nghi\u1ec7p \u0111\u00e3 \u0111\u01b0\u1ee3c qu\u1ea3ng b\u00e1 tr\u01b0\u1edbc tr\u00ean giao di\u1ec7n Snapchat. B\u1ea1n c\u00f3 th\u1ec3 mu\u1ed1n qu\u1ea3ng b\u00e1 k\u00eanh c\u1ee7a m\u00ecnh tr\u00ean trang web ho\u1eb7c c\u00e1c k\u00eanh x\u00e3 h\u1ed9i kh\u00e1c v\u00ec ng\u01b0\u1eddi d\u00f9ng s\u1ebd c\u1ea7n t\u00ecm ki\u1ebfm b\u1ea1n b\u1eb1ng Snapcode ho\u1eb7c t\u00ean ng\u01b0\u1eddi d\u00f9ng c\u1ee7a b\u1ea1n.<\/li>\n<li>Snapchat v\u00e0 TikTok \u0111\u01b0\u1ee3c gi\u1edbi h\u1ea1n cho di \u0111\u1ed9ng v\u00e0 aren r\u1ea5t d\u1ec5 s\u1eed d\u1ee5ng.<\/li>\n<\/ul>\n<h3>Vi\u1ebft blog \/ C\u1ed9ng \u0111\u1ed3ng<\/h3>\n<p><strong>N\u1ec1n t\u1ea3ng ch\u00ednh<\/strong><\/p>\n<p>Tumblr v\u00e0 Reddit \u0111\u1ec1u cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng \u0111\u0103ng b\u00e0i v\u1ec1 c\u00e1c ch\u1ee7 \u0111\u1ec1 th\u00edch h\u1ee3p th\u00fa v\u1ecb, nh\u01b0 memes, s\u1ef1 ki\u1ec7n, ch\u00ednh tr\u1ecb v\u00e0 v\u0103n h\u00f3a \u0111\u1ea1i ch\u00fang. Khi ng\u01b0\u1eddi d\u00f9ng xu\u1ea5t b\u1ea3n m\u1ed9t b\u00e0i \u0111\u0103ng, c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng kh\u00e1c chia s\u1ebb ch\u00fang ho\u1eb7c th\u00eam v\u00e0o cu\u1ed9c tr\u00f2 chuy\u1ec7n b\u1eb1ng b\u00ecnh lu\u1eadn ri\u00eang c\u1ee7a h\u1ecd.<\/p>\n<p>C\u1ea3 n\u1ec1n t\u1ea3ng vi\u1ebft blog v\u00e0 x\u00e2y d\u1ef1ng c\u1ed9ng \u0111\u1ed3ng c\u00f3 th\u1ec3 h\u1eefu \u00edch cho nh\u1eefng ng\u01b0\u1eddi mu\u1ed1n khuy\u1ebfn kh\u00edch th\u1ea3o lu\u1eadn xung quanh c\u00e1c ng\u00e0nh ho\u1eb7c ch\u1ee7 \u0111\u1ec1 r\u1ea5t th\u00edch h\u1ee3p. V\u00ed d\u1ee5: tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y th\u1ea3o lu\u1eadn v\u1ec1 m\u1ecdi th\u1ee9, t\u1eeb s\u1ee9c kh\u1ecfe thay th\u1ebf \u0111\u1ebfn h\u1ecdc m\u00e1y.<\/p>\n<p>B\u1eb1ng c\u00e1ch vi\u1ebft blog, b\u1ea1n c\u00f3 th\u1ec3 vi\u1ebft b\u00e0i v\u1ec1 c\u00e1c ch\u1ee7 \u0111\u1ec1 trong ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u1ee7a b\u1ea1n v\u00e0 li\u00ean k\u1ebft ch\u00fang v\u1edbi s\u1ea3n ph\u1ea9m ho\u1eb7c trang web c\u1ee7a b\u1ea1n. M\u1eb7c d\u00f9 nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 m\u1ed9t blog tr\u00ean trang web c\u1ee7a h\u1ecd, c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Tumblr c\u00f3 th\u1ec3 s\u1ebd r\u1ea5t tuy\u1ec7t n\u1ebfu b\u1ea1n s\u1eed d\u1ee5ng t\u00ednh n\u0103ng n\u00e0y &#8211; ho\u1eb7c ch\u1ec9 mu\u1ed1n xem nh\u1eefng g\u00ec ng\u01b0\u1eddi kh\u00e1c trong ng\u00e0nh c\u1ee7a b\u1ea1n \u0111ang vi\u1ebft blog.<\/p>\n<p>V\u1edbi m\u1ed9t trang th\u1ea3o lu\u1eadn nh\u01b0 Reddit, b\u1ea1n c\u00f3 th\u1ec3 chia s\u1ebb m\u1ed9t li\u00ean k\u1ebft ho\u1eb7c m\u1ed9t b\u00e0i \u0111\u0103ng v\u1ec1 m\u1ed9t ch\u1ee7 \u0111\u1ec1 c\u1ee5 th\u1ec3 tr\u00ean m\u1ed9t b\u1ea3ng th\u1ea3o lu\u1eadn li\u00ean quan \u0111\u1ebfn ng\u00e0nh c\u1ee7a b\u1ea1n v\u00e0 xem ng\u01b0\u1eddi d\u00f9ng ph\u1ea3n h\u1ed3i nh\u01b0 th\u1ebf n\u00e0o. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u h\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb c\u1ee7a ri\u00eang m\u00ecnh n\u1ebfu m\u1ed9t ch\u1ee7 \u0111\u1ec1 m\u00e0 b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm \u0111\u1ec3 khuy\u1ebfn kh\u00edch th\u1ea3o lu\u1eadn v\u1ec1 doesn \u0111\u00e3 c\u00f3 m\u1ed9t ch\u1ee7 \u0111\u1ec1.<\/p>\n<p>Hai n\u1ec1n t\u1ea3ng n\u00e0y \u0111\u1eb7c bi\u1ec7t khuy\u1ebfn kh\u00edch tr\u00f2 chuy\u1ec7n tr\u00ean web v\u00e0 \u0111\u0103ng chia s\u1ebb t\u1eeb nh\u1eefng ng\u01b0\u1eddi d\u00f9ng quan t\u00e2m \u0111\u1ebfn c\u00f9ng m\u1ed9t ch\u1ee7 \u0111\u1ec1.<\/p>\n<p>C\u1ea3 hai c\u0169ng cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng theo d\u00f5i b\u1ea1n ho\u1eb7c \u0111\u0103ng k\u00fd v\u00e0o blog ho\u1eb7c b\u1ea3ng Reddit c\u1ee7a b\u1ea1n \u0111\u1ec3 n\u1ed9i dung c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3n th\u1ecb tr\u00ean c\u00e1c ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u c\u1ee7a h\u1ecd. D\u01b0\u1edbi \u0111\u00e2y, m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 c\u00e1ch th\u1ee9c \u0103n c\u1ee7a Reddit.<\/p>\n<p>Khi ai \u0111\u00f3 xu\u1ea5t b\u1ea3n m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 tr\u00ean Reddit, nh\u1eefng ng\u01b0\u1eddi d\u00f9ng kh\u00e1c c\u00f3 th\u1ec3 b\u1ecf phi\u1ebfu ho\u1eb7c b\u1ecf phi\u1ebfu xu\u1ed1ng. B\u1ecf phi\u1ebfu l\u00e0m cho m\u1ed9t b\u00e0i \u0111\u0103ng hi\u1ec3n th\u1ecb cao h\u01a1n trong c\u00e1c ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u Reddit trong khi b\u1ecf phi\u1ebfu xu\u1ed1ng th\u00ec ng\u01b0\u1ee3c l\u1ea1i.<\/p>\n<p>Tr\u00ean Tumblr, c\u00e1c ngu\u1ed3n c\u1ea5p d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp theo th\u1eddi gian. Tuy nhi\u00ean, m\u1ed9t b\u00e0i \u0111\u0103ng c\u00f3 th\u1ec3 hi\u1ec3n th\u1ecb cao h\u01a1n khi n\u00f3 \u0111\u01b0\u1ee3c chia s\u1ebb l\u1ea1i b\u1edfi nh\u1eefng ng\u01b0\u1eddi d\u00f9ng kh\u00e1c. Khi ng\u01b0\u1eddi d\u00f9ng chia s\u1ebb ho\u1eb7c t\u01b0\u01a1ng t\u00e1c v\u1edbi n\u1ed9i dung Tumblr c\u1ee7a b\u1ea1n, h\u1ecd s\u1ebd ghi ch\u00fa l\u1ea1i. Khi h\u1ecd chia s\u1ebb l\u1ea1i, h\u1ecd c\u00f3 t\u00f9y ch\u1ecdn \u0111\u1ec3 \u0111\u0103ng b\u00ecnh lu\u1eadn v\u1edbi b\u00e0i \u0111\u0103ng \u0111\u01b0\u1ee3c th\u00eam v\u00e0o m\u1ed9t ch\u1ee7 \u0111\u1ec1.<\/p>\n<p>\u1ede \u0111\u00e2y, m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 c\u00e1ch ghi ch\u00fa v\u00e0 ch\u1ee7 \u0111\u1ec1 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 khuy\u1ebfn kh\u00edch th\u1ea3o lu\u1eadn:<\/p>\n<p><strong>\u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/p>\n<p>\u01afu<\/p>\n<ul>\n<li>C\u1ea3 hai n\u1ec1n t\u1ea3ng \u0111\u1ec1u cho ph\u00e9p b\u1ea1n chia s\u1ebb b\u00e0i \u0111\u0103ng v\u0103n b\u1ea3n, \u1ea3nh v\u00e0 video v\u1ec1 doanh nghi\u1ec7p, th\u01b0\u01a1ng hi\u1ec7u ho\u1eb7c suy ngh\u0129 c\u00e1 nh\u00e2n c\u1ee7a b\u1ea1n.<\/li>\n<li>Nh\u1eefng n\u1ec1n t\u1ea3ng n\u00e0y cho ph\u00e9p b\u1ea1n b\u1eaft \u0111\u1ea7u cu\u1ed9c tr\u00f2 chuy\u1ec7n v\u1ec1 m\u1ed9t ch\u1ee7 \u0111\u1ec1.<\/li>\n<li>C\u1ea3 hai n\u1ec1n t\u1ea3ng cho ph\u00e9p li\u00ean k\u1ebft v\u1edbi c\u00e1c trang web b\u00ean ngo\u00e0i.<\/li>\n<\/ul>\n<p>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/p>\n<ul>\n<li>B\u00e0i vi\u1ebft blog d\u00e0i h\u01a1n c\u00f3 th\u1ec3 m\u1ea5t th\u1eddi gian \u0111\u1ec3 l\u00e0m ho\u1eb7c vi\u1ebft.<\/li>\n<li>B\u1ecb h\u1ea1 c\u1ea5p tr\u00ean Reddit ho\u1eb7c kh\u00f4ng c\u00f3 ph\u1ea3n \u1ee9ng n\u00e0o t\u1eeb ng\u01b0\u1eddi d\u00f9ng Tumblr c\u00f3 ngh\u0129a l\u00e0 b\u00e0i \u0111\u0103ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y.<\/li>\n<li>\u0110\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 qu\u00e1 th\u00edch h\u1ee3p ho\u1eb7c ch\u1ec9 gi\u1edbi h\u1ea1n \u1edf nh\u1eefng ng\u01b0\u1eddi tr\u00ean n\u1ec1n t\u1ea3ng c\u1ee5 th\u1ec3 m\u00e0 b\u1ea1n s\u1eed d\u1ee5ng.<\/li>\n<\/ul>\n<h3>M\u1ed9t v\u00e0i \u0111i\u1ec1u c\u1ea7n xem x\u00e9t<\/h3>\n<p>Tr\u01b0\u1edbc khi b\u1ea1n b\u1eaft \u0111\u1ea7u \u0111\u0103ng nh\u1eadp v\u00e0 thi\u1ebft l\u1eadp t\u00e0i kho\u1ea3n c\u1ee7a m\u00ecnh tr\u00ean m\u1ed9t lo\u1ea1t c\u00e1c n\u1ec1n t\u1ea3ng, h\u00e3y ch\u1eafc ch\u1eafn xem x\u00e9t c\u00e1c y\u1ebfu t\u1ed1 sau:<\/p>\n<ul>\n<li>B\u1ea1n ph\u1ea3i d\u00e0nh bao nhi\u00eau th\u1eddi gian \u0111\u1ec3 l\u00ean chi\u1ebfn l\u01b0\u1ee3c tr\u00ean m\u1ed9t n\u1ec1n t\u1ea3ng x\u00e3 h\u1ed9i?<\/li>\n<li>B\u1ea1n c\u00f3 t\u00e0i nguy\u00ean \u0111\u1ec3 t\u1ea1o \u0111\u1ed3 h\u1ecda ho\u1eb7c video kh\u00f4ng?<\/li>\n<li>M\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n c\u00f3 li\u00ean quan \u0111\u1ebfn vi\u1ec7c n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u, ho\u1eb7c l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0 doanh thu kh\u00f4ng?<\/li>\n<li>B\u1ea1n s\u1ebd c\u1ea7n th\u00eam m\u1ed9t nh\u00e2n vi\u00ean \u0111\u1ec3 ch\u1ea1y n\u1ec1n t\u1ea3ng n\u00e0y, hay n\u00f3 s\u1ebd d\u1ec5 b\u1ea3o tr\u00ec?<\/li>\n<\/ul>\n<p>Khi b\u1ea1n \u0111\u00e3 s\u1eed d\u1ee5ng m\u1ed9t ho\u1eb7c hai n\u1ec1n t\u1ea3ng, h\u00e3y ch\u1eafc ch\u1eafn \u0111\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c c\u00e1ch m\u00e0 n\u00f3 thay \u0111\u1ed5i v\u00e0 nh\u1eefng g\u00ec c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb \u0111ang l\u00e0m. \u0110\u1ec3 c\u00f3 tri\u1ec3n v\u1ecdng hi\u1ec7n t\u1ea1i, h\u00e3y xem H\u01b0\u1edbng d\u1eabn c\u01a1 b\u1ea3n v\u1ec1 Ti\u1ebfp th\u1ecb truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ee7a ch\u00fang t\u00f4i.<\/p>\n<p>\u0110\u01b0\u1ee3c xu\u1ea5t b\u1ea3n l\u1ea7n \u0111\u1ea7u v\u00e0o ng\u00e0y 19 th\u00e1ng 6 n\u0103m 2019 7:00:00 SA, c\u1eadp nh\u1eadt ng\u00e0y 19 th\u00e1ng 6 n\u0103m 2019.<\/p>\n<p><a href=\"https:\/\/blog.hubspot.com\/marketing\/which-social-networks-should-you-focus-on\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>H\u01a1n 97% c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb hi\u1ec7n \u0111ang s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 thu h\u00fat kh\u00e1n gi\u1ea3 c\u1ee7a h\u1ecd. Nh\u01b0ng n\u1ebfu b\u1ea1n c\u00f3 nhi\u1ec7m v\u1ee5 b\u1eaft \u0111\u1ea7u m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i cho c\u00f4ng ty c\u1ee7a m\u00ecnh, b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 h\u1ecfi b\u1ea1n n\u00ean s\u1eed d\u1ee5ng lo\u1ea1i n\u1ec1n t\u1ea3ng [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3472,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-3471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-tiep-thi-so"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 lo\u1ea1i ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a m\u1ed7i lo\u1ea1i - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/vi\/5-loai-phuong-tien-truyen-thong-xa-hoi-va-uu-va-nhuoc-diem-cua-moi-loai\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 lo\u1ea1i ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a m\u1ed7i lo\u1ea1i - Super News\" \/>\n<meta property=\"og:description\" content=\"H\u01a1n 97% c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb hi\u1ec7n \u0111ang s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u1ec3 thu h\u00fat kh\u00e1n gi\u1ea3 c\u1ee7a h\u1ecd. 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