{"id":3058,"date":"2019-06-12T23:16:08","date_gmt":"2019-06-12T20:16:08","guid":{"rendered":"https:\/\/super-news.info\/vi\/huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan-nam-2019\/"},"modified":"2019-09-02T12:36:10","modified_gmt":"2019-09-02T09:36:10","slug":"huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan-nam-2019","status":"publish","type":"post","link":"https:\/\/super-news.info\/vi\/huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan-nam-2019\/","title":{"rendered":"H\u01b0\u1edbng d\u1eabn c\u01a1 b\u1ea3n v\u1ec1 ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn n\u0103m 2019"},"content":{"rendered":"<p>[ad_1]<\/p>\n<div><span id=\"hs_cos_wrapper_blog_audio_reader\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_custom_widget\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"custom_widget\"><br \/>\n<!-- audio disabled --><br \/>\n<\/span>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>M\u1ed7i nh\u00f3m ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c th\u1eed th\u00e1ch <strong>l\u00e0m nhi\u1ec1u h\u01a1n v\u1edbi \u00edt h\u01a1n<\/strong> &#8211; \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn. Th\u00f4ng th\u01b0\u1eddng, t\u00e0i nguy\u00ean r\u1ea5t ch\u1eb7t ch\u1ebd v\u00e0 c\u00e1c nh\u00f3m nh\u1ecf. \u00c2m thanh nh\u01b0 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n?<\/p>\n<p><!--more--><\/p>\n<p>Ch\u00fang t\u00f4i mu\u1ed1n gi\u00fap \u0111\u1ee1. \u0110\u00f3 l\u00e0 l\u00fd do t\u1ea1i sao ch\u00fang t\u00f4i t\u1ea1o ra h\u01b0\u1edbng d\u1eabn ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn n\u00e0y. T\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng v\u00ec l\u1ee3i nhu\u1eadn, nh\u01b0ng n\u00f3 v\u1eabn c\u00f3 th\u1ec3 c\u00f3 gi\u00e1 tr\u1ecb t\u1eeb l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp, ti\u1ec1n v\u00e0 ti\u1ebfp th\u1ecb nh\u1eadn th\u1ee9c mang l\u1ea1i.<\/p>\n<p>\u0110\u00e1nh d\u1ea5u h\u01b0\u1edbng d\u1eabn n\u00e0y \u0111\u1ec3 xem sau v\u00e0 s\u1eed d\u1ee5ng c\u00e1c li\u00ean k\u1ebft ch\u01b0\u01a1ng b\u00ean d\u01b0\u1edbi \u0111\u1ec3 chuy\u1ec3n \u0111\u1ebfn c\u00e1c ph\u1ea7n quan t\u00e2m.<\/p>\n<div class=\"hsg-featured-snippet\">\n<div class=\"hsg-featured-snippet__wrapper\">\n<h2>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn<\/h2>\n<p>&nbsp;<\/p>\n<div class=\"hsg-featured-snippet__wrapper--content\" data-type=\"paragraph\">\n<p>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn l\u00e0 vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c chi\u1ebfn thu\u1eadt v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb \u0111\u1ec3 khu\u1ebfch \u0111\u1ea1i nguy\u00ean nh\u00e2n v\u00e0 s\u1ee9 m\u1ec7nh c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c, thu h\u00fat quy\u00ean g\u00f3p v\u00e0 thu h\u00fat c\u00e1c t\u00ecnh nguy\u1ec7n vi\u00ean v\u00e0 nh\u1eefng ng\u01b0\u1eddi \u1ee7ng h\u1ed9.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h3>Ti\u1ebfp th\u1ecb trong n\u01b0\u1edbc cho c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn<\/h3>\n<p>T\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 s\u1ebd chi\u1ebfm <i>t\u1ea5t c\u1ea3 c\u00e1c<\/i> th\u1eddi gian c\u1ee7a b\u1ea1n, v\u00e0 x\u00e2y d\u1ef1ng m\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb c\u00f3 v\u1ebb nh\u01b0 l\u00e0 m\u1ed9t tr\u00e1ch nhi\u1ec7m b\u1ed5 sung m\u00e0 L\u00ca ch\u1ec9 kh\u00f4ng x\u1ee9ng \u0111\u00e1ng.<\/p>\n<p>Ch\u00fang t\u00f4i \u1edf \u0111\u00e2y \u0111\u1ec3 thuy\u1ebft ph\u1ee5c b\u1ea1n b\u1eb1ng c\u00e1ch kh\u00e1c. Ti\u1ebfp th\u1ecb trong n\u01b0\u1edbc l\u00e0 t\u1ea5t c\u1ea3 v\u1ec1 vi\u1ec7c t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m c\u00f3 gi\u00e1 tr\u1ecb c\u00f3 t\u00e1c \u0111\u1ed9ng t\u00edch c\u1ef1c \u0111\u1ebfn m\u1ecdi ng\u01b0\u1eddi v\u00e0 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n<p>Ti\u1ebfp th\u1ecb trong n\u01b0\u1edbc cho c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n <strong>thu h\u00fat<\/strong> nh\u1eefng ng\u01b0\u1eddi \u1ee7ng h\u1ed9 m\u1edbi cho s\u1ef1 nghi\u1ec7p c\u1ee7a b\u1ea1n, <strong>k\u1ebft n\u1ed1i<\/strong> cho c\u00e1c nh\u00e0 t\u00e0i tr\u1ee3 c\u00f3 gi\u00e1 tr\u1ecb, <strong>thu\u00ea<\/strong> th\u00e0nh ph\u1ea7n c\u1ee7a b\u1ea1n, v\u00e0 <strong>truy\u1ec1n c\u1ea3m h\u1ee9ng<\/strong> c\u1ed9ng \u0111\u1ed3ng c\u1ee7a b\u1ea1n.<\/p>\n<p><em>T\u0103ng c\u01b0\u1eddng nh\u1eadn th\u1ee9c c\u1ee7a t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n v\u00e0 b\u1eaft bu\u1ed9c h\u00e0nh \u0111\u1ed9ng. Xem tr\u1ef1c ti\u1ebfp c\u00e1ch HubSpot c\u00f3 th\u1ec3 chuy\u1ec3n \u0111\u1ed5i t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n.<\/em><\/p>\n<p>\u0110\u00e2y l\u00e0 c\u00e1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn kh\u00e1c c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ee1.<\/p>\n<h4>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn n\u00e2ng cao nh\u1eadn th\u1ee9c.<\/h4>\n<p>T\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u, do \u0111\u00f3 b\u1ea1n c\u1ea7n n\u00e2ng cao nh\u1eadn th\u1ee9c gi\u1ed1ng nh\u01b0 b\u1ea5t k\u1ef3 doanh nghi\u1ec7p ho\u1eb7c c\u00f4ng ty n\u00e0o kh\u00e1c. Ti\u1ebfp th\u1ecb n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n v\u00e0 nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u lan truy\u1ec1n th\u00f4ng tin v\u1ec1 t\u1ed5 ch\u1ee9c v\u00e0 nguy\u00ean nh\u00e2n chung c\u1ee7a b\u1ea1n.<\/p>\n<h4>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn g\u00e2y qu\u1ef9.<\/h4>\n<p>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn v\u00e0 g\u00e2y qu\u1ef9 phi l\u1ee3i nhu\u1eadn lu\u00f4n song h\u00e0nh. C\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft v\u1ec1 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n, b\u1ea1n c\u00e0ng c\u00f3 th\u1ec3 mang l\u1ea1i ngu\u1ed3n t\u00e0i tr\u1ee3 ti\u1ec1m n\u0103ng.<\/p>\n<h4>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn th\u00fac \u0111\u1ea9y th\u00e0nh vi\u00ean c\u1ee7a c\u00e1c nh\u00e0 t\u00e0i tr\u1ee3 v\u00e0 quy\u00ean g\u00f3p \u0111\u1ecbnh k\u1ef3.<\/h4>\n<p>Nhi\u1ec1u t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn cung c\u1ea5p quy\u1ec1n th\u00e0nh vi\u00ean quy\u00ean g\u00f3p v\u00e0 c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh quy\u00ean g\u00f3p h\u00e0ng th\u00e1ng, nh\u01b0 ch\u01b0\u01a1ng tr\u00ecnh n\u00e0y t\u1eeb Charity: Water. C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh n\u00e0y r\u1ea5t c\u00f3 gi\u00e1 tr\u1ecb v\u00ec t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n kh\u00f4ng ph\u1ea3i l\u00e0 ng\u01b0\u1eddi g\u00e2y qu\u1ef9 r\u1ea5t t\u00edch c\u1ef1c v\u00e0 th\u01b0\u1eddng xuy\u00ean, v\u00e0 ch\u00fang th\u1ef1c s\u1ef1 c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n ki\u1ebfm \u0111\u01b0\u1ee3c nhi\u1ec1u ti\u1ec1n h\u01a1n &#8211; <u>\u0111\u00f3ng g\u00f3p tr\u1ef1c tuy\u1ebfn trung b\u00ecnh h\u00e0ng th\u00e1ng<\/u> l\u00e0 $ 52 ($ 624 m\u1ed7i n\u0103m) so v\u1edbi qu\u00e0 t\u1eb7ng m\u1ed9t l\u1ea7n trung b\u00ecnh l\u00e0 $ 128.<\/p>\n<p>Ti\u1ebfp th\u1ecb t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n c\u00f3 \u0111\u01b0\u1ee3c l\u00fd do c\u1ee7a b\u1ea1n tr\u01b0\u1edbc m\u1eaft m\u1edbi v\u00e0 th\u00f4ng b\u00e1o cho c\u00e1c nh\u00e0 t\u00e0i tr\u1ee3 c\u1ee7a b\u1ea1n v\u1ec1 c\u00e1ch h\u1ecd c\u00f3 th\u1ec3 \u0111\u00f3ng g\u00f3p m\u1ed9t c\u00e1ch nh\u1ea5t qu\u00e1n.<\/p>\n<h4>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn tuy\u1ec3n d\u1ee5ng t\u00ecnh nguy\u1ec7n vi\u00ean.<\/h4>\n<p>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn kh\u00f4ng ch\u1ec9 \u0111\u1ec3 t\u00e0i tr\u1ee3 &#8211; n\u00f3 c\u00f2n th\u00fac \u0111\u1ea9y nh\u00e2n l\u1ef1c (v\u00e0 s\u1ee9c m\u1ea1nh ph\u1ee5 n\u1eef!) Cho t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n. B\u1ea5t k\u1ec3 ng\u00e0nh ngh\u1ec1 hay quy m\u00f4, t\u1ea5t c\u1ea3 c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn \u0111\u1ec1u \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i t\u1eeb c\u00e1c t\u00ecnh nguy\u1ec7n vi\u00ean v\u00e0 ti\u1ebfp th\u1ecb cho t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 gi\u00fap mang l\u1ea1i nh\u1eefng b\u00e0n tay m\u1edbi.<\/p>\n<p>H\u01a1n n\u1eefa, c\u00e1c t\u00ecnh nguy\u1ec7n vi\u00ean c\u00f3 kh\u1ea3 n\u0103ng quy\u00ean g\u00f3p g\u1ea5p \u0111\u00f4i so v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng t\u00ecnh nguy\u1ec7n.<\/p>\n<h4>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn th\u00fac \u0111\u1ea9y d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/h4>\n<p>Nh\u1eadn th\u1ee9c, t\u00e0i tr\u1ee3 v\u00e0 t\u00ecnh nguy\u1ec7n vi\u00ean l\u00e0 kh\u00f4ng th\u1ec3 thi\u1ebfu \u0111\u1ed1i v\u1edbi t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n, nh\u01b0ng m\u1ee5c \u0111\u00edch c\u1ee7a t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n l\u00e0 g\u00ec? \u0110i\u1ec1u g\u00ec v\u1ec1 con ng\u01b0\u1eddi, \u0111\u1ed9ng v\u1eadt ho\u1eb7c nguy\u00ean nh\u00e2n b\u1ea1n \u0111ang gi\u00fap \u0111\u1ee1? Ti\u1ebfp th\u1ecb c\u0169ng c\u00f3 th\u1ec3 gi\u00fap v\u1edbi \u0111i\u1ec1u \u0111\u00f3.<\/p>\n<p>C\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi bi\u1ebft v\u1ec1 t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n, b\u1ea1n c\u00e0ng c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ee1 nhi\u1ec1u ng\u01b0\u1eddi h\u01a1n.<\/p>\n<p>\u0110\u00e2y ch\u1ec9 l\u00e0 m\u1ed9t s\u1ed1 l\u00fd do b\u1ea1n n\u00ean \u0111\u1ea7u t\u01b0 v\u00e0o ti\u1ebfp th\u1ecb (\u0111\u1eb7c bi\u1ec7t l\u00e0 ti\u1ebfp th\u1ecb trong n\u01b0\u1edbc!) Cho t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n. B\u00e2y gi\u1edd, h\u00e3y th\u1ea3o lu\u1eadn v\u1ec1 c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u mang l\u1ea1i c\u00e1c qu\u1ef9, t\u00ecnh nguy\u1ec7n vi\u00ean v\u00e0 c\u1eed tri m\u1edbi.<\/p>\n<div class=\"hsg-featured-snippet\">\n<div class=\"hsg-featured-snippet__wrapper\">\n<h2>C\u00e1ch t\u1ea1o m\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn<\/h2>\n<p>&nbsp;<\/p>\n<div class=\"hsg-featured-snippet__wrapper--content\" data-type=\"ordered\">\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li>X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n<\/li>\n<li>Hi\u1ec3u \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n<\/li>\n<li>Th\u1ee7 c\u00f4ng c\u00e1c th\u00f4ng \u0111i\u1ec7p ch\u00ednh c\u1ee7a b\u1ea1n<\/li>\n<li>Ch\u1ecdn, l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 t\u1ea1o chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n<\/li>\n<li>Ph\u00e2n t\u00edch hi\u1ec7u su\u1ea5t ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<p>Ph\u00e1c th\u1ea3o m\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn c\u00f3 th\u1ec3 kh\u00f4ng qu\u00e1 kh\u00e1c bi\u1ec7t so v\u1edbi k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb v\u00ec l\u1ee3i nhu\u1eadn, nh\u01b0ng n\u00f3 quan tr\u1ecdng h\u01a1n nhi\u1ec1u. T\u0103ng c\u01b0\u1eddng nh\u1eadn th\u1ee9c v\u00e0 tham gia c\u1ea5u th\u00e0nh <em>kh\u00f4ng c\u00f3<\/em> l\u00e0m ki\u1ec7t s\u1ee9c \u0111\u1ed9i ng\u0169 ch\u0103m ch\u1ec9 c\u1ee7a b\u1ea1n <strong>ti\u1ebfp c\u1eadn h\u1ec7 th\u1ed1ng ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n m\u1ed9t c\u00e1ch c\u00f3 h\u1ec7 th\u1ed1ng<\/strong>.<\/p>\n<p>\u0110\u00f3 l\u00e0 n\u01a1i m\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn ra \u0111\u1eddi. \u0110\u01b0a c\u00e1c h\u1ec7 th\u1ed1ng v\u00e0o v\u1ecb tr\u00ed \u0111\u1ec3 s\u1ea3n xu\u1ea5t v\u00e0 ph\u00e2n ph\u1ed1i n\u1ed9i dung ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n cho ph\u00e9p b\u1ea1n t\u1eadp trung v\u00e0o v\u1eadn h\u00e0nh v\u00e0 nh\u00e2n r\u1ed9ng t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a m\u00ecnh.<\/p>\n<p>\u0110\u00e2y l\u00e0 c\u00e1ch t\u1ea1o m\u1ed9t k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn th\u00e0nh c\u00f4ng.<\/p>\n<h3>1. X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n<\/h3>\n<p>K\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n t\u1ed3n t\u1ea1i \u0111\u1ec3 bi\u1ebfn nhi\u1ec7m v\u1ee5 c\u1ee7a t\u1ed5 ch\u1ee9c v\u00e0 c\u00e1c m\u1ee5c ti\u00eau l\u1edbn c\u1ee7a b\u1ea1n th\u00e0nh c\u00e1c m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c, c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c.<\/p>\n<p>V\u00ed d\u1ee5: gi\u1ea3 s\u1eed m\u1ed9t trong nh\u1eefng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 b\u1ea3o v\u1ec7 ph\u00fac l\u1ee3i c\u1ee7a \u0111\u1ed9ng v\u1eadt trong c\u1ed9ng \u0111\u1ed3ng c\u1ee7a b\u1ea1n (nh\u01b0 m\u1ed9t trong nh\u1eefng gi\u1ea3i c\u1ee9u \u0111\u1ecba ph\u01b0\u01a1ng y\u00eau th\u00edch c\u1ee7a t\u00f4i, S\u1ed0NG Chicago). T\u00f4i mu\u1ed1n b\u1ea1n suy ngh\u0129 ba \u0111\u1ebfn n\u0103m \u00fd t\u01b0\u1edfng ti\u1ebfp th\u1ecb \u0111\u1ec3 th\u00fac \u0111\u1ea9y m\u1ee5c ti\u00eau \u0111\u00f3.<\/p>\n<p>M\u1ed9t s\u1ed1 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng ti\u1ebfp th\u1ecb \u0111\u1ec3 th\u00fac \u0111\u1ea9y m\u1ee5c ti\u00eau \u0111\u00f3 bao g\u1ed3m:<\/p>\n<ol>\n<li>T\u1ea1o v\u00e0 xu\u1ea5t b\u1ea3n n\u1ed9i dung gi\u00e1o d\u1ee5c c\u1ed9ng \u0111\u1ed3ng c\u1ee7a b\u1ea1n v\u1ec1 t\u00ecnh tr\u1ea1ng ph\u00fac l\u1ee3i \u0111\u1ed9ng v\u1eadt.<\/li>\n<li>\u0110\u0103ng tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u1ec1 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n v\u00e0 c\u00e1c \u0111\u1ed9ng v\u1eadt b\u1ea1n c\u00f3 \u0111\u1ec3 nh\u1eadn nu\u00f4i.<\/li>\n<li>G\u1eedi m\u1ed9t b\u1ea3n tin email h\u00e0ng tu\u1ea7n chia s\u1ebb n\u1ed9i dung c\u1ee7a b\u1ea1n, \u0111\u1ed9ng v\u1eadt c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c v\u00e0 nhu c\u1ea7u t\u00ecnh nguy\u1ec7n.<\/li>\n<li>T\u1ed5 ch\u1ee9c m\u1ed9t s\u1ef1 ki\u1ec7n h\u00e0ng qu\u00fd v\u1edbi c\u00e1c t\u00e0i nguy\u00ean gi\u00e1o d\u1ee5c, \u0111\u00e0o t\u1ea1o b\u1ed3i d\u01b0\u1ee1ng v\u00e0 c\u01a1 h\u1ed9i nh\u1eadn con nu\u00f4i.<\/li>\n<\/ol>\n<p>Ti\u1ebfp theo, t\u00f4i y\u00eau c\u1ea7u b\u1ea1n bi\u1ebfn nh\u1eefng \u00fd t\u01b0\u1edfng n\u00e0y th\u00e0nh m\u1ee5c ti\u00eau SMART. H\u00e3y s\u1eed d\u1ee5ng \u00fd t\u01b0\u1edfng s\u1ed1 m\u1ed9t l\u00e0m v\u00ed d\u1ee5:<\/p>\n<table style=\"width: 100%; margin-left: auto; margin-right: auto;\">\n<tbody>\n<tr>\n<td style=\"width: 324px;\"><strong>Ri\u00eang<\/strong><\/td>\n<td style=\"width: 325px;\">Gi\u00e1o d\u1ee5c c\u1ed9ng \u0111\u1ed3ng v\u1ec1 t\u00ecnh tr\u1ea1ng ph\u00fac l\u1ee3i \u0111\u1ed9ng v\u1eadt b\u1eb1ng c\u00e1ch t\u1ea1o ra m\u1ed9t b\u00e0i \u0111\u0103ng blog m\u1ed7i tu\u1ea7n.<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\"><strong>\u0110o l\u01b0\u1eddng \u0111\u01b0\u1ee3c<\/strong><\/td>\n<td style=\"width: 325px;\">T\u0103ng l\u01b0u l\u01b0\u1ee3ng l\u00ean 15%.<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\"><strong>C\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c<\/strong><\/td>\n<td style=\"width: 325px;\">L\u01b0u l\u01b0\u1ee3ng truy c\u1eadp blog c\u1ee7a ch\u00fang t\u00f4i \u0111\u00e3 t\u0103ng 10% trong n\u0103m ngo\u00e1i khi ch\u00fang t\u00f4i t\u0103ng t\u1ea7n su\u1ea5t xu\u1ea5t b\u1ea3n l\u00ean hai l\u1ea7n m\u1ed9t th\u00e1ng. L\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u0103ng 15% v\u1edbi s\u1ea3n l\u01b0\u1ee3ng t\u0103ng 100% d\u01b0\u1eddng nh\u01b0 c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c.<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\"><strong>Li\u00ean quan, th\u00edch h\u1ee3p<\/strong><\/td>\n<td style=\"width: 325px;\">S\u1ef1 gia t\u0103ng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp blog s\u1ebd th\u00fac \u0111\u1ea9y nh\u1eadn th\u1ee9c v\u1ec1 t\u1ed5 ch\u1ee9c c\u1ee7a ch\u00fang t\u00f4i, gi\u00e1o d\u1ee5c c\u1ed9ng \u0111\u1ed3ng v\u00e0 c\u1ea3nh b\u00e1o cho nhi\u1ec1u ng\u01b0\u1eddi h\u01a1n v\u1ec1 c\u00e1c c\u01a1 h\u1ed9i nh\u1eadn con nu\u00f4i c\u1ee7a ch\u00fang t\u00f4i &#8211; do \u0111\u00f3, ti\u1ebft ki\u1ec7m nhi\u1ec1u \u0111\u1ed9ng v\u1eadt h\u01a1n v\u00e0 mang l\u1ea1i nhi\u1ec1u ti\u1ec1n h\u01a1n.<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\"><strong>H\u1ee3p th\u1eddi<\/strong><\/td>\n<td style=\"width: 325px;\">Ch\u00fang t\u00f4i s\u1ebd b\u1eaft \u0111\u1ea7u s\u1ea3n xu\u1ea5t m\u1ed9t b\u00e0i \u0111\u0103ng m\u1ed7i tu\u1ea7n v\u00e0 b\u1eaft \u0111\u1ea7u v\u00e0o th\u00e1ng t\u1edbi.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>M\u1ee5c ti\u00eau th\u00f4ng minh:<\/strong> V\u00e0o \u0111\u1ea7u th\u00e1ng t\u1edbi, blog c\u1ee7a ch\u00fang t\u00f4i s\u1ebd th\u1ea5y l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u0103ng 15% b\u1eb1ng c\u00e1ch t\u0103ng s\u1ea3n xu\u1ea5t n\u1ed9i dung c\u1ee7a ch\u00fang t\u00f4i t\u1eeb hai b\u00e0i \u0111\u0103ng m\u1ed7i th\u00e1ng l\u00ean m\u1ed9t b\u00e0i \u0111\u0103ng m\u1ed7i tu\u1ea7n. S\u1ef1 gia t\u0103ng n\u00e0y s\u1ebd th\u00fac \u0111\u1ea9y nh\u1eadn th\u1ee9c v\u1ec1 t\u1ed5 ch\u1ee9c c\u1ee7a ch\u00fang t\u00f4i, gi\u00e1o d\u1ee5c c\u1ed9ng \u0111\u1ed3ng v\u00e0 c\u1ea3nh b\u00e1o cho nhi\u1ec1u ng\u01b0\u1eddi h\u01a1n v\u1ec1 c\u00e1c c\u01a1 h\u1ed9i nh\u1eadn con nu\u00f4i c\u1ee7a ch\u00fang t\u00f4i &#8211; do \u0111\u00f3, c\u1ee9u \u0111\u01b0\u1ee3c nhi\u1ec1u \u0111\u1ed9ng v\u1eadt h\u01a1n v\u00e0 mang l\u1ea1i nhi\u1ec1u ti\u1ec1n h\u01a1n.<\/p>\n<p>Xem c\u00e1ch t\u00f4i bi\u1ebfn nhi\u1ec7m v\u1ee5 t\u1ed5 ch\u1ee9c th\u00e0nh m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb v\u00e0 sau \u0111\u00f3 th\u00e0nh m\u1ee5c ti\u00eau SMART? M\u1ee5c ti\u00eau SMART \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng khi \u0111\u1ebfn l\u00fac ph\u1ea3i ph\u00e2n t\u00edch v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n (m\u00e0 ch\u00fang ta s\u1ebd n\u00f3i sau), v\u00ec v\u1eady h\u00e3y ch\u1eafc ch\u1eafn ho\u00e0n th\u00e0nh b\u01b0\u1edbc n\u00e0y tr\u01b0\u1edbc khi ti\u1ebfn l\u00ean trong k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n.<\/p>\n<h3>2. Hi\u1ec3u \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n<\/h3>\n<p>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn kh\u00e1c v\u1edbi c\u00e1c lo\u1ea1i h\u00ecnh ti\u1ebfp th\u1ecb kh\u00e1c v\u00ec t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng nh\u1eafm m\u1ee5c ti\u00eau v\u00e0o nhi\u1ec1u nh\u00f3m: th\u00e0nh ph\u1ea7n, kh\u00e1ch h\u00e0ng, t\u00ecnh nguy\u1ec7n vi\u00ean v\u00e0 nh\u00e0 t\u00e0i tr\u1ee3.<\/p>\n<p>B\u1eaft bu\u1ed9c ph\u1ea3i x\u00e1c \u0111\u1ecbnh v\u00e0 hi\u1ec3u t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y (a.k.a. ng\u01b0\u1eddi mua personas) v\u00ec ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n s\u1ebd kh\u00e1c nhau d\u1ef1a tr\u00ean ng\u01b0\u1eddi b\u1ea1n \u0111ang n\u00f3i chuy\u1ec7n. (Ch\u00fang ta s\u1ebd v\u00e0o tin nh\u1eafn quan tr\u1ecdng ti\u1ebfp theo.)<\/p>\n<p>V\u00ed d\u1ee5: theo v\u00ed d\u1ee5 v\u1ec1 n\u01a1i tr\u00fa \u1ea9n \u0111\u1ed9ng v\u1eadt c\u1ee7a ch\u00fang t\u00f4i t\u1eeb ph\u00eda tr\u00ean, m\u1ed9t nh\u00e0 t\u00e0i tr\u1ee3 nh\u1eafm m\u1ee5c ti\u00eau email s\u1ebd c\u00f3 th\u00f4ng b\u00e1o kh\u00e1c v\u1edbi email g\u1ecdi cho t\u00ecnh nguy\u1ec7n vi\u00ean.<\/p>\n<p>M\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng \u0111\u1ec3 s\u1eafp x\u1ebfp c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1c nhau c\u1ee7a b\u1ea1n l\u00e0 s\u1eed d\u1ee5ng CRM \u0111\u1ec3 ph\u00e2n \u0111o\u1ea1n c\u00e1c nh\u00f3m kh\u00e1c nhau. B\u1eb1ng c\u00e1ch t\u00e1ch c\u00e1c li\u00ean h\u1ec7 v\u1edbi c\u00e1c th\u1ebb v\u00e0 danh s\u00e1ch, b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng g\u1eedi th\u00f4ng \u0111i\u1ec7p ti\u1ebfp th\u1ecb \u0111\u1ebfn c\u00e1c nh\u00f3m th\u00edch h\u1ee3p.<\/p>\n<h3>3. Th\u1ee7 c\u00f4ng c\u00e1c th\u00f4ng \u0111i\u1ec7p ch\u00ednh c\u1ee7a b\u1ea1n<\/h3>\n<p>Th\u00f4ng \u0111i\u1ec7p ch\u00ednh bao g\u1ed3m th\u00f4ng tin b\u1ea1n mu\u1ed1n kh\u00e1n gi\u1ea3 nghe, ghi nh\u1edb v\u00e0 chia s\u1ebb v\u1ec1 t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n. Ph\u00e1c th\u1ea3o nh\u1eefng \u0111i\u1ec1u n\u00e0y tr\u01b0\u1edbc khi b\u1ea1n s\u1eed d\u1ee5ng ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n r\u1ea5t quan tr\u1ecdng v\u00ec m\u1ed9t v\u00e0i l\u00fd do:<\/p>\n<ul>\n<li>Th\u00f4ng \u0111i\u1ec7p ch\u00ednh gi\u1eef cho t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n ph\u00f9 h\u1ee3p. B\u1ea5t k\u1ec3 ai \u0111ang l\u00e0m c\u00f4ng vi\u1ec7c ti\u1ebfp th\u1ecb, b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 tin \u0111i\u1ec1u t\u01b0\u01a1ng t\u1ef1 \u0111ang \u0111\u01b0\u1ee3c n\u00f3i v\u00e0 qu\u1ea3ng b\u00e1.<\/li>\n<li>Th\u00f4ng \u0111i\u1ec7p ch\u00ednh \u0111\u01a1n gi\u1ea3n h\u00f3a ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n. V\u1edbi nh\u1eefng th\u1ee9 \u0111\u01b0\u1ee3c t\u1ea1o tr\u01b0\u1edbc th\u1eddi h\u1ea1n, b\u1ea1n \u0111\u00e3 bi\u1ebft b\u1ea1n s\u1ebd n\u00f3i g\u00ec trong th\u00f4ng \u0111i\u1ec7p ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh.<\/li>\n<li>Th\u00f4ng \u0111i\u1ec7p ch\u00ednh gi\u00fap t\u1ed5 ch\u1ee9c c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1c nhau c\u1ee7a b\u1ea1n (nh\u01b0 ch\u00fang ta \u0111\u00e3 n\u00f3i \u1edf tr\u00ean). L\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn, b\u1ea1n c\u00f3 th\u1ec3 n\u00f3i chuy\u1ec7n v\u1edbi c\u00e1c nh\u00e0 t\u00e0i tr\u1ee3, t\u00ecnh nguy\u1ec7n vi\u00ean, c\u1eed tri v\u00e0 c\u1ed9ng \u0111\u1ed3ng c\u1ee7a b\u1ea1n &#8230; nhi\u1ec1u h\u01a1n so v\u1edbi m\u1ed9t doanh nghi\u1ec7p v\u00ec l\u1ee3i nhu\u1eadn th\u00f4ng th\u01b0\u1eddng. Ph\u00e1t tri\u1ec3n c\u00e1c th\u00f4ng \u0111i\u1ec7p ch\u00ednh cho t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n th\u00f4ng b\u00e1o cho nh\u00f3m c\u1ee7a b\u1ea1n v\u00e0 ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o b\u1ea1n \u0111ang nh\u1eafm m\u1ee5c ti\u00eau \u0111\u00fang nh\u00f3m.<\/li>\n<\/ul>\n<p>Ti\u1ebfp t\u1ee5c v\u1edbi v\u00ed d\u1ee5 v\u1ec1 n\u01a1i tr\u00fa \u1ea9n \u0111\u1ed9ng v\u1eadt c\u1ee7a ch\u00fang t\u00f4i, \u0111\u00e2y l\u00e0 c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o m\u1ed9t th\u00f4ng \u0111i\u1ec7p ch\u00ednh cho c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1c nhau.<\/p>\n<p><strong>Th\u00f4ng \u0111i\u1ec7p ch\u00ednh:<\/strong> Ch\u00fang t\u00f4i b\u1ea3o v\u1ec7 ph\u00fac l\u1ee3i c\u1ee7a \u0111\u1ed9ng v\u1eadt trong c\u1ed9ng \u0111\u1ed3ng c\u1ee7a ch\u00fang t\u00f4i th\u00f4ng qua gi\u00e1o d\u1ee5c, nh\u1eadn nu\u00f4i v\u00e0 b\u1ed3i d\u01b0\u1ee1ng, v\u00e0 v\u1eadn \u0111\u1ed9ng \u0111\u1ed9ng v\u1eadt.<\/p>\n<ul>\n<li><strong>\u0110\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng \/ th\u00e0nh ph\u1ea7n nh\u1eadn con nu\u00f4i: <\/strong>B\u1eb1ng c\u00e1ch nh\u1eadn nu\u00f4i ho\u1eb7c b\u1ed3i d\u01b0\u1ee1ng, ho\u1eb7c b\u1eb1ng c\u00e1ch c\u1ea3nh b\u00e1o ch\u00fang t\u00f4i v\u1ec1 \u0111\u1ed9ng v\u1eadt c\u1ea7n gi\u00fap \u0111\u1ee1, b\u1ea1n c\u00f3 th\u1ec3 gi\u00fap ch\u00fang t\u00f4i b\u1ea3o v\u1ec7 ph\u00fac l\u1ee3i c\u1ee7a \u0111\u1ed9ng v\u1eadt trong c\u1ed9ng \u0111\u1ed3ng c\u1ee7a ch\u00fang t\u00f4i.<\/li>\n<li><strong>D\u00e0nh cho t\u00ecnh nguy\u1ec7n vi\u00ean: <\/strong>Ch\u00fang t\u00f4i b\u1ea3o v\u1ec7 ph\u00fac l\u1ee3i c\u1ee7a \u0111\u1ed9ng v\u1eadt th\u00f4ng qua vi\u1ec7c ch\u0103m s\u00f3c v\u00e0 v\u1eadn \u0111\u1ed9ng \u0111\u1ed9ng v\u1eadt su\u1ed1t ng\u00e0y \u0111\u00eam.<\/li>\n<li><strong>D\u00e0nh cho c\u00e1c nh\u00e0 t\u00e0i tr\u1ee3:<\/strong> B\u1ea1n c\u00f3 th\u1ec3 gi\u00fap ch\u00fang t\u00f4i b\u1ea3o v\u1ec7 ph\u00fac l\u1ee3i c\u1ee7a \u0111\u1ed9ng v\u1eadt b\u1eb1ng c\u00e1ch quy\u00ean g\u00f3p \u0111\u1ec3 h\u1ed7 tr\u1ee3 ch\u0103m s\u00f3c \u0111\u1ed9ng v\u1eadt, v\u1eadn \u0111\u1ed9ng v\u00e0 th\u00fac \u0111\u1ea9y nh\u1eadn con nu\u00f4i.<\/li>\n<\/ul>\n<p>T\u1ea5t c\u1ea3 c\u00e1c th\u00f4ng \u0111i\u1ec7p ch\u00ednh n\u00e0y c\u00f3 c\u00f9ng m\u1ee5c \u0111\u00edch v\u00e0 undertone, nh\u01b0ng ch\u00fang thay \u0111\u1ed5i m\u1ed9t ch\u00fat t\u00f9y thu\u1ed9c v\u00e0o \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n. C\u00f9ng v\u1edbi s\u1ee9 m\u1ec7nh, t\u1ea7m nh\u00ecn v\u00e0 m\u1ee5c ti\u00eau c\u1ee7a t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n, nh\u1eefng th\u00f4ng \u0111i\u1ec7p n\u00e0y s\u1ebd gi\u00fap truy\u1ec1n \u0111\u1ea1t v\u00e0 ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 nhu c\u1ea7u v\u00e0 m\u1ee5c \u0111\u00edch c\u1ee7a t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n.<\/p>\n<h3>4. Ch\u1ecdn, l\u00ean k\u1ebf ho\u1ea1ch v\u00e0 t\u1ea1o chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n<\/h3>\n<p>Nhi\u1ec1u nh\u00e0 ti\u1ebfp th\u1ecb nh\u1ea3y ngay \u0111\u1ebfn b\u01b0\u1edbc n\u00e0y &#8211; t\u1ea1o v\u00e0 xu\u1ea5t b\u1ea3n c\u00e1c chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb kh\u00e1c nhau. Ti\u1ebfp th\u1ecb bao g\u1ed3m nhi\u1ec1u h\u01a1n m\u1ed9t qu\u1ea3ng c\u00e1o, b\u00e0i \u0111\u0103ng tr\u00ean blog ho\u1eb7c s\u1ef1 ki\u1ec7n. \u0110\u1ec3 th\u1ef1c hi\u1ec7n th\u00e0nh c\u00f4ng, b\u1ea1n ph\u1ea3i ho\u00e0n th\u00e0nh <em>t\u1ea5t c\u1ea3 c\u00e1c<\/em> c\u00e1c b\u01b0\u1edbc tr\u01b0\u1edbc \u0111\u00f3.<\/p>\n<p>B\u00e2y gi\u1edd b\u1ea1n \u0111\u00e3 th\u00e0nh l\u1eadp <strong>nh\u1eefng m\u1ee5c ti\u00eau<\/strong> (nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n), c\u1ee7a b\u1ea1n <strong>th\u00f4ng \u0111i\u1ec7p ch\u00ednh<\/strong> (nh\u1eefng g\u00ec b\u1ea1n s\u1ebd n\u00f3i), v\u00e0 c\u1ee7a b\u1ea1n <strong>th\u00ednh gi\u1ea3<\/strong> (b\u1ea1n s\u1ebd n\u00f3i v\u1edbi ai), b\u1ea1n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh <strong>chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb<\/strong> (b\u1ea1n s\u1ebd n\u00f3i nh\u01b0 th\u1ebf n\u00e0o).<\/p>\n<p>Chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb \u0111\u1ec1 c\u1eadp \u0111\u1ebfn c\u00e1c k\u00eanh nh\u01b0 ti\u1ebfp th\u1ecb qua email, ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, s\u1ef1 ki\u1ec7n v\u00e0 nhi\u1ec1u h\u01a1n n\u1eefa. Ch\u00fang t\u00f4i \u0111\u00e3 d\u00e0nh to\u00e0n b\u1ed9 ph\u1ea7n cho c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb n\u00e0y &#8211; \u0111\u1ecdc chi ti\u1ebft v\u1ec1 ch\u00fang d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n<p>B\u1ea5t k\u1ec3 b\u1ea1n ch\u1ecdn chi\u1ebfn thu\u1eadt n\u00e0o, h\u00e3y ch\u1eafc ch\u1eafn ti\u1ebfn h\u00e0nh l\u1eadp k\u1ebf ho\u1ea1ch k\u1ef9 l\u01b0\u1ee1ng tr\u01b0\u1edbc v\u00e0 khi b\u1ea1n th\u1ef1c hi\u1ec7n n\u00f3. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e2u h\u1ecfi \u0111\u1ec3 t\u1ef1 h\u1ecfi khi b\u1ea1n chu\u1ea9n b\u1ecb:<\/p>\n<ul>\n<li>B\u1ea1n s\u1ebd l\u00e0m g\u00ec v\u1edbi chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb n\u00e0y?<\/li>\n<li>Khi n\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb n\u00e0y s\u1ebd di\u1ec5n ra?<\/li>\n<li>T\u1ea1i sao chi\u1ebfn thu\u1eadt n\u00e0y quan tr\u1ecdng?<\/li>\n<li>Ai s\u1ebd ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho c\u00e1c ho\u1ea1t \u0111\u1ed9ng n\u00e0y?<\/li>\n<li>Ch\u00fang ta d\u1ef1 \u0111\u1ecbnh chi bao nhi\u00eau?<\/li>\n<li>L\u00e0m th\u1ebf n\u00e0o \u0111i\u1ec1u n\u00e0y g\u1eafn v\u1edbi t\u1ed5 ch\u1ee9c c\u1ee7a ch\u00fang t\u00f4i m\u1ee5c ti\u00eau ti\u1ebfp th\u1ecb?<\/li>\n<\/ul>\n<p>L\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn thu\u1eadt l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn t\u1ed5ng th\u1ec3 c\u1ee7a b\u1ea1n. C\u00e1ch b\u1ea1n ti\u1ebfp c\u1eadn c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh v\u00e0 c\u00e1ch ch\u00fang t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n c\u0169ng quan tr\u1ecdng nh\u01b0 c\u00e1ch b\u1ea1n th\u1ef1c hi\u1ec7n ch\u00fang.<\/p>\n<p>Tr\u01b0\u1edbc khi b\u1ea1n b\u1eaft \u0111\u1ea7u th\u1ef1c hi\u1ec7n b\u1ea5t k\u1ef3 chi\u1ebfn l\u01b0\u1ee3c n\u00e0o trong s\u1ed1 n\u00e0y, h\u00e3y ch\u1eafc ch\u1eafn r\u1eb1ng nh\u00f3m c\u1ee7a b\u1ea1n c\u00f3 m\u1ed9t k\u1ebf ho\u1ea1ch tr\u00f2 ch\u01a1i v\u1eefng ch\u1eafc v\u00e0 hi\u1ec3u bi\u1ebft \u0111\u1ea7y \u0111\u1ee7 v\u1ec1 n\u00f3.<\/p>\n<h3>5. Ph\u00e2n t\u00edch hi\u1ec7u su\u1ea5t ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n<\/h3>\n<p>Ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 s\u1ebd kh\u00f4ng th\u1ef1c hi\u1ec7n ho\u00e0n h\u1ea3o ngay t\u1eeb \u0111\u1ea7u. V\u1eady l\u00e0 \u0111\u01b0\u1ee3c r\u1ed3i. B\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch th\u01b0\u1eddng xuy\u00ean gi\u00fap b\u1ea1n t\u00ecm ra nh\u1eefng g\u00ec \u0111ang ho\u1ea1t \u0111\u1ed9ng v\u00e0 nh\u1eefng g\u00ec b\u1ea1n c\u1ea7n thay \u0111\u1ed5i.<\/p>\n<p>Khi b\u1ea1n ch\u1ecdn v\u00e0 thi\u1ebft l\u1eadp c\u00e1c k\u00eanh ti\u1ebfp th\u1ecb c\u1ee7a m\u00ecnh, h\u00e3y ch\u00fa \u00fd \u0111\u1ebfn c\u00e1c ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c cho m\u1ed7i k\u00eanh. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 danh s\u00e1ch c\u00e1c v\u00ed d\u1ee5 t\u1eeb danh s\u00e1ch c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a ch\u00fang t\u00f4i d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n<table style=\"width: 100%;\">\n<tbody>\n<tr>\n<td style=\"width: 324px;\"><strong>Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb<\/strong><\/td>\n<td style=\"width: 325px;\"><strong>Ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t<\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\">Th\u01b0 \u0111i\u1ec7n t\u1eed qu\u1ea3ng c\u00e1o<\/td>\n<td style=\"width: 325px;\">Email m\u1edf ra<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\">Ti\u1ebfp th\u1ecb s\u1ef1 ki\u1ec7n<\/td>\n<td style=\"width: 325px;\">B\u00e1n v\u00e9<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\">Ti\u1ebfp th\u1ecb video<\/td>\n<td style=\"width: 325px;\">L\u01b0\u1ee3t xem video<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\">Truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i<\/td>\n<td style=\"width: 325px;\">Chia s\u1ebb v\u00e0 b\u00ecnh lu\u1eadn<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\">Trang m\u1ea1ng<\/td>\n<td style=\"width: 325px;\">L\u01b0\u1ee3t xem trang<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\">N\u00f3i tr\u01b0\u1edbc c\u00f4ng ch\u00fang<\/td>\n<td style=\"width: 325px;\">Gi\u1edbi thi\u1ec7u<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 324px;\">Ti\u1ebfp th\u1ecb n\u1ed9i dung<\/td>\n<td style=\"width: 325px;\">\u0110\u0103ng k\u00fd<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Ghi nh\u1edb c\u00e1c m\u1ee5c ti\u00eau b\u1ea1n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh trong b\u01b0\u1edbc m\u1ed9t? \u0110i\u1ec3m \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n l\u00e0 ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng m\u1ee5c ti\u00eau \u0111\u00f3.<\/p>\n<p>B\u1ea1n c\u00f3 th\u1ec3 theo d\u00f5i c\u00e1c ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t n\u00e0y b\u1eb1ng c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 Google Analytics, HubSpot v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p trong Facebook, Twitter v\u00e0 c\u00e1c trang truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i kh\u00e1c.<\/p>\n<p>N\u1ebfu b\u1ea1n bi\u1ebft nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n \u0111o l\u01b0\u1eddng tr\u01b0\u1edbc khi b\u1ea1n b\u1eaft \u0111\u1ea7u ti\u1ebfp th\u1ecb t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a m\u00ecnh, b\u1ea1n s\u1ebd bi\u1ebft ch\u00ednh x\u00e1c nh\u1eefng g\u00ec c\u1ea7n t\u00ecm &#8211; v\u00e0 c\u00e1ch x\u00e1c \u0111\u1ecbnh th\u00e0nh c\u00f4ng v\u00e0 t\u00e1c \u0111\u1ed9ng &#8211; khi ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n \u0111ang di\u1ec5n ra.<\/p>\n<div class=\"hsg-featured-snippet\">\n<div class=\"hsg-featured-snippet__wrapper\">\n<h2>Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb cho c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn<\/h2>\n<p>&nbsp;<\/p>\n<div class=\"hsg-featured-snippet__wrapper--content\" data-type=\"unordered\">\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>Th\u01b0 \u0111i\u1ec7n t\u1eed qu\u1ea3ng c\u00e1o<\/li>\n<li>Ti\u1ebfp th\u1ecb s\u1ef1 ki\u1ec7n<\/li>\n<li>Ti\u1ebfp th\u1ecb video<\/li>\n<li>Truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i<\/li>\n<li>Trang m\u1ea1ng<\/li>\n<li>N\u00f3i tr\u01b0\u1edbc c\u00f4ng ch\u00fang<\/li>\n<li>Ti\u1ebfp th\u1ecb n\u1ed9i dung<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<p>B\u1ea1n \u0111\u00e3 t\u1ea1o k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n. B\u00e2y gi\u1edd, h\u00e3y n\u00f3i v\u1ec1 c\u00e1ch th\u1ef1c hi\u1ec7n k\u1ebf ho\u1ea1ch \u0111\u00f3 b\u1eb1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u00f3 th\u1ec3 h\u00e0nh \u0111\u1ed9ng.<\/p>\n<p>Nhi\u1ec1u trong s\u1ed1 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn n\u00e0y s\u1ebd ch\u1ed3ng ch\u00e9o, nh\u01b0 chia s\u1ebb n\u1ed9i dung blog c\u1ee7a b\u1ea1n tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i ho\u1eb7c ph\u00e1t h\u00e0nh m\u1ed9t l\u1eddi m\u1eddi s\u1ef1 ki\u1ec7n qua email. C\u00e1c ph\u01b0\u01a1ng ph\u00e1p n\u00e0y c\u00f3 th\u1ec3 v\u00e0 n\u00ean \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng song song, nh\u01b0ng ch\u00fang t\u00f4i khuy\u00ean b\u1ea1n n\u00ean gi\u1edbi thi\u1ec7u t\u1eebng chi\u1ebfn l\u01b0\u1ee3c m\u1ed9t c\u00e1ch t\u1eeb t\u1eeb \u0111\u1ec3 nh\u00f3m c\u1ee7a b\u1ea1n kh\u00f4ng \u00e1p \u0111\u1ea3o ch\u00ednh n\u00f3.<\/p>\n<p>Tr\u00ean th\u1ef1c t\u1ebf, ch\u00fang t\u00f4i nh\u1eadn ra r\u1eb1ng t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng ho\u1ea1t \u0111\u1ed9ng v\u1edbi m\u1ed9t nh\u00f3m ti\u1ebfp th\u1ecb nh\u1ecf (nh\u01b0ng nhanh nh\u1eb9n!). V\u00ec l\u00fd do n\u00e0y, trong su\u1ed1t c\u00e1c ph\u1ea7n n\u00e0y, ch\u00fang t\u00f4i s\u1ebd \u0111\u1ec1 xu\u1ea5t c\u00e1c m\u1eb9o cho <strong>l\u00e0m nhi\u1ec1u h\u01a1n v\u1edbi \u00edt h\u01a1n<\/strong>. Cu\u1ed1i c\u00f9ng, m\u1eb7c d\u00f9, \u0111\u1eebng ng\u1ea7n ng\u1ea1i thu\u00ea ngo\u00e0i ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n khi c\u1ea7n thi\u1ebft.<\/p>\n<h3>Email phi l\u1ee3i nhu\u1eadn<\/h3>\n<p>B\u1ea1n c\u00f3 th\u1ec3 \u0111ang s\u1eed d\u1ee5ng email m\u1ed9t c\u00e1ch r\u1eddi r\u1ea1c \u0111\u1ec3 k\u00eau g\u1ecdi t\u00ecnh nguy\u1ec7n vi\u00ean ho\u1eb7c x\u00e1c nh\u1eadn \u0111\u00f3ng g\u00f3p tr\u1ef1c tuy\u1ebfn, nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 l\u00e0 kh\u00f4ng \u0111\u1ee7. Email marketing l\u00e0 m\u1ed9t t\u00e0i nguy\u00ean ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 cao, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u0111\u1ed1i v\u1edbi c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn. T\u1ea1i sao? \u0110\u00f3 l\u00e0 c\u00e1 nh\u00e2n v\u00e0 m\u1ea1nh m\u1ebd.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch \u0111\u1ec3 th\u00fac \u0111\u1ea9y ti\u1ebfp th\u1ecb qua email \u0111\u1ec3 ti\u1ebfp c\u1eadn t\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n:<\/p>\n<ul>\n<li>G\u1eedi m\u1ed9t b\u1ea3n tin h\u00e0ng tu\u1ea7n v\u1edbi n\u1ed9i dung m\u1edbi nh\u1ea5t c\u1ee7a b\u1ea1n, c\u1eadp nh\u1eadt v\u1ec1 t\u1ed5 ch\u1ee9c, d\u1eef li\u1ec7u ng\u00e0nh v\u00e0 nhu c\u1ea7u t\u00ecnh nguy\u1ec7n c\u1ee7a b\u1ea1n.<\/li>\n<li>G\u1eedi email h\u00e0ng th\u00e1ng v\u1edbi nhu c\u1ea7u v\u00e0 c\u01a1 h\u1ed9i \u0111\u00f3ng g\u00f3p.<\/li>\n<li>Thi\u1ebft l\u1eadp m\u1ed9t chu\u1ed7i email cho nh\u1eefng ng\u01b0\u1eddi \u0111\u0103ng k\u00fd m\u1edbi c\u1ea3m \u01a1n h\u1ecd \u0111\u00e3 tham gia v\u00e0 gi\u00e1o d\u1ee5c h\u1ecd v\u1ec1 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n.<\/li>\n<li>Thi\u1ebft l\u1eadp m\u1ed9t chu\u1ed7i email cho c\u00e1c nh\u00e0 t\u00e0i tr\u1ee3 m\u1edbi c\u1ea3m \u01a1n h\u1ecd v\u00ec s\u1ef1 \u0111\u00f3ng g\u00f3p c\u1ee7a h\u1ecd v\u00e0 chia s\u1ebb c\u00e1ch h\u1ecd c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n.<\/li>\n<\/ul>\n<p>Ngo\u00e0i ra, \u0111\u1eebng qu\u00ean \u0111\u01b0a th\u00f4ng tin l\u00ean trang web c\u1ee7a b\u1ea1n v\u1ec1 c\u00e1ch \u0111\u0103ng k\u00fd v\u00e0o danh s\u00e1ch email c\u1ee7a b\u1ea1n. T\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn Acumen th\u1ef1c hi\u1ec7n t\u1ed1t c\u00f4ng vi\u1ec7c n\u00e0y b\u1eb1ng c\u00e1ch \u0111\u1eb7t c\u00e1c c\u01a1 h\u1ed9i \u0111\u0103ng k\u00fd tr\u00ean trang ch\u1ee7 v\u00e0 trong menu ch\u00ednh c\u1ee7a h\u1ecd.<\/p>\n<p>&nbsp;<\/p>\n<p>??<strong>M\u1eb9o ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn:<\/strong> T\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e0ng nhi\u1ec1u c\u00e0ng t\u1ed1t. T\u1ef1 \u0111\u1ed9ng h\u00f3a ti\u1ebfp th\u1ecb qua email (nh\u01b0 HubSpot) ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 n\u0103ng l\u01b0\u1ee3ng qu\u00fd gi\u00e1 cho nh\u00f3m c\u1ee7a b\u1ea1n v\u00e0 c\u00f3 th\u1ec3 l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 ph\u00e1t tri\u1ec3n danh s\u00e1ch email, quy\u00ean g\u00f3p v\u00e0 t\u01b0 c\u00e1ch th\u00e0nh vi\u00ean c\u1ee7a b\u1ea1n. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 t\u1ef1 \u0111\u1ed9ng h\u00f3a m\u1ed9t chu\u1ed7i email \u0111\u01b0\u1ee3c k\u00edch ho\u1ea1t b\u1edfi h\u00e0nh vi c\u1ee7a kh\u00e1ch truy c\u1eadp trang web cho th\u1ea5y m\u1ee9c \u0111\u1ed9 quan t\u00e2m cao, ch\u1eb3ng h\u1ea1n nh\u01b0 t\u1ea3i xu\u1ed1ng n\u1ed9i dung gi\u00e1o d\u1ee5c.<\/p>\n<h3>Ti\u1ebfp th\u1ecb s\u1ef1 ki\u1ec7n phi l\u1ee3i nhu\u1eadn<\/h3>\n<p>Ti\u1ebfp th\u1ecb s\u1ef1 ki\u1ec7n l\u00e0 m\u1ed9t trong nh\u1eefng c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t (v\u00e0 th\u00fa v\u1ecb!) \u0110\u1ec3 n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n, k\u1ebft n\u1ed1i v\u1edbi c\u1ed9ng \u0111\u1ed3ng c\u1ee7a b\u1ea1n, g\u00e2y qu\u1ef9 v\u00e0 h\u1ed7 tr\u1ee3 thu h\u00fat cho s\u1ef1 nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/p>\n<p>PAWS, vi\u1ebft t\u1eaft c\u1ee7a Th\u00fa c\u01b0ng l\u00e0 Worth Saving, l\u00e0 m\u1ed9t gi\u1ea3i c\u1ee9u \u0111\u1ed9ng v\u1eadt \u0111\u1ecba ph\u01b0\u01a1ng kh\u00e1c m\u00e0 t\u00f4i h\u00e2m m\u1ed9. H\u1ecd t\u1ed5 ch\u1ee9c cu\u1ed9c \u0111ua PAWS 5K m\u1ed7i m\u00f9a h\u00e8 \u0111\u1ec3 n\u00e2ng cao nh\u1eadn th\u1ee9c v\u00e0 t\u00e0i tr\u1ee3 cho t\u1ed5 ch\u1ee9c.<\/p>\n<p><img decoding=\"async\" style=\"width: 600px; display: block; margin: 0px auto;\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/06\/1560370567_673_Huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan.png\" alt=\"phi l\u1ee3i nhu\u1eadn-ti\u1ebfp th\u1ecb-s\u1ef1 ki\u1ec7n ti\u1ebfp th\u1ecb\" width=\"600\"><\/p>\n<p>Lo\u1ea1i s\u1ef1 ki\u1ec7n n\u00e0y c\u00f3 \u1ea3nh h\u01b0\u1edfng v\u00ec nhi\u1ec1u l\u00fd do:<\/p>\n<ol>\n<li>N\u00f3 truy\u1ec1n c\u1ea3m h\u1ee9ng cho s\u1ef1 c\u1ea1nh tranh v\u00e0 ho\u1ea1t \u0111\u1ed9ng th\u1ec3 ch\u1ea5t. Ng\u01b0\u1eddi ch\u1ea1y quy\u00ean g\u00f3p ti\u1ec1n cho t\u1ed5 ch\u1ee9c v\u00e0 tham gia v\u00e0o cu\u1ed9c ch\u1ea1y.<\/li>\n<li>N\u00f3 mang m\u1ecdi ng\u01b0\u1eddi trong c\u1ed9ng \u0111\u1ed3ng l\u1ea1i v\u1edbi nhau \u0111\u1ec3 \u0103n m\u1eebng t\u1ed5 ch\u1ee9c v\u00e0 mang l\u1ea1i nh\u1eadn th\u1ee9c cho s\u1ef1 nghi\u1ec7p PAWS.<\/li>\n<li>N\u00f3 cung c\u1ea5p cho PAWS m\u1ed9t k\u00eanh \u0111\u1ec3 qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ee5 c\u1ee7a h\u1ecd v\u00e0 th\u00fa c\u01b0ng \u0111\u01b0\u1ee3c nh\u1eadn nu\u00f4i.<\/li>\n<li>Th\u1eadt vui khi \u0111\u01b0\u1ee3c tham d\u1ef1 v\u00e0 l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a! Nhi\u1ec1u ng\u01b0\u1eddi \u0111\u1ebfn s\u1ef1 ki\u1ec7n \u0111\u1ec3 h\u1ed7 tr\u1ee3 ng\u01b0\u1eddi ch\u1ea1y, ch\u01a1i v\u1edbi ch\u00f3 v\u00e0 ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a ni\u1ec1m vui &#8211; t\u1ea5t c\u1ea3 trong khi h\u1ed7 tr\u1ee3 v\u00e0 chia s\u1ebb PAWS.<\/li>\n<\/ol>\n<p>T\u1eeb vi\u1ec7c g\u00e2y qu\u1ef9 \u0111\u1ebfn \u0111\u1ea5u gi\u00e1 \u0111\u1ebfn c\u00e1c cu\u1ed9c thi, c\u00f3 r\u1ea5t nhi\u1ec1u lo\u1ea1i s\u1ef1 ki\u1ec7n kh\u00e1c nhau m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 t\u1ed5 ch\u1ee9c \u0111\u1ec3 ti\u1ebfp th\u1ecb cho t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a m\u00ecnh.<\/p>\n<h3>Ti\u1ebfp th\u1ecb video phi l\u1ee3i nhu\u1eadn<\/h3>\n<p>Cho d\u00f9 h\u1ecd \u0111ang ti\u00eau th\u1ee5 n\u1ed9i dung cho c\u00f4ng vi\u1ec7c, tr\u01b0\u1eddng h\u1ecdc ho\u1eb7c vui ch\u01a1i, m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u th\u00edch n\u1ed9i dung video. L\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn, ti\u1ebfp th\u1ecb video l\u00e0 m\u1ed9t c\u00e1ch ch\u1eafc ch\u1eafn \u0111\u1ec3 thu h\u00fat s\u1ef1 quan t\u00e2m v\u00e0 h\u1ed7 tr\u1ee3 t\u1eeb <em>t\u1ea5t c\u1ea3 c\u00e1c<\/em> c\u1ee7a kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i l\u00fd do m\u00e0 video c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n ti\u1ebfp th\u1ecb cho t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn c\u1ee7a m\u00ecnh:<\/p>\n<ol>\n<li>Video l\u00e0 tr\u1ef1c quan. Ch\u00fang t\u00f4i x\u1eed l\u00fd n\u1ed9i dung tr\u1ef1c quan nhanh h\u01a1n 60.000 l\u1ea7n so v\u1edbi n\u1ed9i dung b\u1eb1ng v\u0103n b\u1ea3n. Ch\u00fang t\u00f4i c\u0169ng nh\u1edb nhi\u1ec1u n\u1ed9i dung h\u01a1n, l\u00e2u h\u01a1n.<\/li>\n<li>Video mang t\u00ednh c\u00e1 nh\u00e2n. N\u00f3 truy\u1ec1n c\u1ea3m h\u1ee9ng cho s\u1ef1 \u0111\u1ed3ng c\u1ea3m v\u00e0 c\u1ea3m x\u00fac, \u0111i\u1ec1u kh\u00f4ng th\u1ec3 n\u00f3i v\u1ec1 c\u00e1c lo\u1ea1i h\u00ecnh ti\u1ebfp th\u1ecb kh\u00e1c.<\/li>\n<li>Video mang t\u00ednh gi\u00e1o d\u1ee5c. Nhi\u1ec1u t\u1ed5 ch\u1ee9c c\u1ea7n gi\u00e1o d\u1ee5c c\u1ed9ng \u0111\u1ed3ng c\u1ee7a h\u1ecd v\u1ec1 nguy\u00ean nh\u00e2n c\u1ee7a h\u1ecd \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd v\u00e0 t\u00e0i tr\u1ee3. Video c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n l\u00e0m \u0111i\u1ec1u \u0111\u00f3.<\/li>\n<li>Video c\u00f3 th\u1ec3 chia s\u1ebb. H\u01a1n 700 video YouTube \u0111\u01b0\u1ee3c chia s\u1ebb tr\u00ean Twitter m\u1ed7i ph\u00fat. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u00edch chia s\u1ebb video, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng video truy\u1ec1n c\u1ea3m h\u1ee9ng v\u00e0 c\u1ed9ng h\u01b0\u1edfng v\u1edbi ch\u00fang.<\/li>\n<li>Video th\u1eadt th\u00fa v\u1ecb. Ng\u01b0\u1eddi xem d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n 100% cho c\u00e1c trang c\u00f3 video tr\u00ean \u0111\u00f3. Gi\u1eef kh\u00e1ch truy c\u1eadp, ng\u01b0\u1eddi theo d\u00f5i v\u00e0 ng\u01b0\u1eddi \u1ee7ng h\u1ed9 c\u1ee7a b\u1ea1n tham gia v\u00e0 quan t\u00e2m v\u1edbi video.<\/li>\n<\/ol>\n<p>Hi\u1ec7u \u1ee9ng c\u00f4 g\u00e1i, m\u1ed9t t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn ho\u1ea1t \u0111\u1ed9ng \u0111\u1ec3 trao quy\u1ec1n cho c\u00e1c c\u00f4 g\u00e1i tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, l\u00e0 m\u1ed9t v\u00ed d\u1ee5 tuy\u1ec7t v\u1eddi v\u1ec1 ti\u1ebfp th\u1ecb video. Trang ch\u1ee7 c\u1ee7a t\u1ed5 ch\u1ee9c l\u00e0 m\u1ed9t video thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch truy c\u1eadp ngay l\u1eadp t\u1ee9c. H\u01a1n n\u1eefa, khi b\u1ea1n nh\u1ea5p v\u00e0o &#8220;Xem th\u00eam&#8221;, trang web s\u1ebd m\u1edf m\u1ed9t video th\u00f4ng tin cho b\u1ea1n bi\u1ebft t\u1ea5t c\u1ea3 v\u1ec1 Hi\u1ec7u \u1ee9ng c\u00f4 g\u00e1i.<\/p>\n<p><img decoding=\"async\" style=\"width: 600px; display: block; margin: 0px auto;\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/06\/Huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan.gif\" alt=\"phi l\u1ee3i nhu\u1eadn-ti\u1ebfp th\u1ecb-video-ti\u1ebfp th\u1ecb\" width=\"600\"><\/p>\n<h3>Ti\u1ebfp th\u1ecb truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i phi l\u1ee3i nhu\u1eadn<\/h3>\n<p>Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb r\u1ea5t ph\u1ed5 bi\u1ebfn trong s\u1ed1 c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn. N\u00f3 kh\u00f4ng ch\u1ec9 mi\u1ec5n ph\u00ed m\u00e0 c\u00f2n cung c\u1ea5p m\u1ed9t \u0111\u1ea1i l\u1ed9 cho c\u00e1c t\u1ed5 ch\u1ee9c th\u1ec3 hi\u1ec7n t\u00ednh c\u00e1ch th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a h\u1ecd v\u00e0 thu h\u00fat ng\u01b0\u1eddi theo d\u00f5i v\u00e0 ng\u01b0\u1eddi \u1ee7ng h\u1ed9 c\u1ee7a h\u1ecd.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch \u0111\u1ec3 s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i cho ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn c\u1ee7a b\u1ea1n, \u0111\u01b0\u1ee3c l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb nghi\u00ean c\u1ee9u c\u1ee7a HubSpot v\u1ec1 9.000 t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn:<\/p>\n<ul>\n<li>Chia s\u1ebb tin t\u1ee9c v\u1ec1 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n v\u00e0 nguy\u00ean nh\u00e2n<\/li>\n<li>T\u0103ng c\u01b0\u1eddng nh\u1eadn th\u1ee9c v\u00e0 nh\u1eadn bi\u1ebft th\u01b0\u01a1ng hi\u1ec7u<\/li>\n<li>G\u00e2y qu\u1ef9<\/li>\n<li>Tuy\u1ec3n d\u1ee5ng t\u00ecnh nguy\u1ec7n vi\u00ean v\u00e0 nh\u00e2n vi\u00ean<\/li>\n<li>C\u00f4ng nh\u1eadn c\u00e1c nh\u00e0 t\u00e0i tr\u1ee3, nh\u00e2n vi\u00ean v\u00e0 t\u00ecnh nguy\u1ec7n vi\u00ean<\/li>\n<\/ul>\n<p>\u0110\u1eebng qu\u00ean s\u1eed d\u1ee5ng tin nh\u1eafn ch\u00ednh m\u00e0 b\u1ea1n \u0111\u00e3 t\u1ea1o trong k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn c\u1ee7a m\u00ecnh \u0111\u1ec3 gi\u1eef cho c\u00e1c b\u00e0i \u0111\u0103ng tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ee7a b\u1ea1n nh\u1ea5t qu\u00e1n v\u00e0 \u0111\u01b0\u1ee3c nh\u1eafm m\u1ee5c ti\u00eau. Ngo\u00e0i ra, h\u00e3y t\u1eadn d\u1ee5ng t\u1ed1i \u0111a t\u1eebng n\u1ec1n t\u1ea3ng \u0111\u1ec3 qu\u1ea3ng b\u00e1 cho t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n, ch\u1eb3ng h\u1ea1n nh\u01b0 n\u00fat \u0110\u00f3ng g\u00f3p tr\u00ean Facebook.<\/p>\n<p>Kh\u00e1ch h\u00e0ng c\u1ee7a HubSpot FIRST, vi\u1ebft t\u1eaft c\u1ee7a C\u1ea3m h\u1ee9ng v\u00e0 C\u00f4ng nh\u1eadn Khoa h\u1ecdc v\u00e0 C\u00f4ng ngh\u1ec7, l\u00e0 m\u1ed9t t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn ho\u1ea1t \u0111\u1ed9ng \u0111\u1ec3 th\u00fac \u0111\u1ea9y gi\u00e1o d\u1ee5c STEM (khoa h\u1ecdc, c\u00f4ng ngh\u1ec7, k\u1ef9 thu\u1eadt v\u00e0 to\u00e1n h\u1ecdc) cho tr\u1ebb em.<\/p>\n<p>FIRST s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i theo nhi\u1ec1u c\u00e1ch kh\u00e1c nhau, ch\u1eb3ng h\u1ea1n nh\u01b0 s\u1eed d\u1ee5ng Facebook \u0111\u1ec3 \u0111\u0103ng video, tin t\u1ee9c, g\u00e2y qu\u1ef9 v\u00e0 \u0111\u00e1nh gi\u00e1 &#8211; c\u0169ng nh\u01b0 s\u1eed d\u1ee5ng n\u00fat Donate. T\u1ed5 ch\u1ee9c n\u00e0y \u0111\u00e3 t\u00edch l\u0169y \u0111\u01b0\u1ee3c g\u1ea7n 100.000 ng\u01b0\u1eddi theo d\u00f5i.<\/p>\n<p><img decoding=\"async\" style=\"width: 600px; display: block; margin: 0px auto;\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/06\/1560370567_504_Huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan.png\" alt=\"phi l\u1ee3i nhu\u1eadn-ti\u1ebfp th\u1ecb-x\u00e3 h\u1ed9i-ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng ti\u1ebfp th\u1ecb\" width=\"600\"><\/p>\n<p>??<strong>M\u1eb9o ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn:<\/strong> N\u1ed9i dung tuy\u1ec3n ch\u1ecdn t\u1eeb c\u00e1c t\u00ecnh nguy\u1ec7n vi\u00ean, kh\u00e1ch h\u00e0ng, ng\u01b0\u1eddi \u1ee7ng h\u1ed9, ng\u01b0\u1eddi tham d\u1ef1 s\u1ef1 ki\u1ec7n v\u00e0 nh\u00e0 t\u00e0i tr\u1ee3. Th\u1ef1c hi\u1ec7n chi\u1ebfn d\u1ecbch n\u1ed9i dung do ng\u01b0\u1eddi d\u00f9ng t\u1ea1o (UGC) kh\u00f4ng ch\u1ec9 l\u00e0m gi\u1ea3m kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ea1n m\u00e0 c\u00f2n \u0111\u00f3ng vai tr\u00f2 l\u00e0 b\u1eb1ng ch\u1ee9ng x\u00e3 h\u1ed9i m\u1ea1nh m\u1ebd. \u0110\u1ec3 ban h\u00e0nh chi\u1ebfn d\u1ecbch UGC c\u1ee7a b\u1ea1n, h\u00e3y \u0111\u01b0a ra l\u1eddi k\u00eau g\u1ecdi c\u00e1c c\u00e2u chuy\u1ec7n, h\u00ecnh \u1ea3nh v\u00e0 video c\u1ea5u th\u00e0nh. T\u1ea1o m\u1ed9t hashtag m\u00e0 m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 c\u1ea3nh b\u00e1o b\u1ea1n v\u1ec1 UGC m\u1edbi.<\/p>\n<p>Ngo\u00e0i ra, h\u00e3y \u0111\u1ec3 c\u00f4ng c\u1ee5 gi\u00e1m tuy\u1ec3n l\u00e0m vi\u1ec7c cho b\u1ea1n. S\u1eed d\u1ee5ng Google Alerts v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 gi\u00e1m s\u00e1t x\u00e3 h\u1ed9i \u0111\u1ec3 th\u00f4ng b\u00e1o cho b\u1ea1n khi t\u1ed5 ch\u1ee9c, hashtag ho\u1eb7c c\u00e1c ch\u1ee7 \u0111\u1ec1 ho\u1eb7c t\u1eeb kh\u00f3a c\u00f3 li\u00ean quan \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp. \u0110i\u1ec1u n\u00e0y cung c\u1ea5p c\u01a1 h\u1ed9i \u0111\u1ec3 t\u00ecm ngu\u1ed3n UGC, l\u1ea5y c\u1ea3m h\u1ee9ng cho c\u00e1c \u00fd t\u01b0\u1edfng ch\u1ee7 \u0111\u1ec1 m\u1edbi v\u00e0 tham gia v\u00e0o c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n c\u00f3 li\u00ean quan.<\/p>\n<h3>Trang web phi l\u1ee3i nhu\u1eadn<\/h3>\n<p>M\u1ed7i t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn n\u00ean c\u00f3 m\u1ed9t trang web. M\u1ed9t trang web \u0111\u00f3ng vai tr\u00f2 l\u00e0 c\u01a1 s\u1edf nh\u00e0 k\u1ef9 thu\u1eadt s\u1ed1 cho t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n v\u00e0 bao g\u1ed3m th\u00f4ng tin quan tr\u1ecdng &#8211; nh\u1eefng g\u00ec b\u1ea1n \u0111\u1ea1i di\u1ec7n v\u00e0 c\u00e1ch kh\u00e1ch truy c\u1eadp c\u00f3 th\u1ec3 tham gia v\u00e0 tr\u1ee3 gi\u00fap.<\/p>\n<p>Trang web c\u1ee7a b\u1ea1n c\u0169ng ch\u1ee9a c\u00e1c t\u00e0i s\u1ea3n quan tr\u1ecdng nh\u01b0 blog, lu\u1ed3ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, th\u00f4ng tin s\u1ef1 ki\u1ec7n, video v\u00e0 h\u01a1n th\u1ebf n\u1eefa &#8230; v\u1ec1 c\u01a1 b\u1ea3n l\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n. Cu\u1ed1i c\u00f9ng, trang web c\u1ee7a b\u1ea1n ph\u1ee5c v\u1ee5 nh\u01b0 m\u1ed9t c\u00e1ch \u0111\u1ec3 g\u00e2y t\u00f2 m\u00f2, truy\u1ec1n c\u1ea3m h\u1ee9ng v\u00e0 thu h\u00fat kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n.<\/p>\n<p>T\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn (v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a HubSpot) Hi\u1ec7p h\u1ed9i \u0110i\u1ec1u d\u01b0\u1ee1ng Hoa K\u1ef3 (ANA) l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 m\u1ed9t t\u1ed5 ch\u1ee9c c\u00f3 trang web phi l\u1ee3i nhu\u1eadn n\u1ed5i b\u1eadt. Trang web l\u00e0m r\u00f5 nhi\u1ec7m v\u1ee5 ANA, chia s\u1ebb tin t\u1ee9c v\u00e0 n\u1ed9i dung gi\u00e1o d\u1ee5c v\u00e0 th\u00f4ng b\u00e1o cho kh\u00e1ch truy c\u1eadp c\u00e1ch tham gia th\u00f4ng qua t\u01b0 c\u00e1ch th\u00e0nh vi\u00ean, s\u1ef1 ki\u1ec7n, ch\u1ee9ng nh\u1eadn ho\u1eb7c quy\u00ean g\u00f3p.<\/p>\n<p><img decoding=\"async\" style=\"width: 600px; display: block; margin: 0px auto;\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/06\/1560370567_420_Huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan.png\" alt=\"phi l\u1ee3i nhu\u1eadn-ti\u1ebfp th\u1ecb-trang web\" width=\"600\"><\/p>\n<h3>Phi l\u1ee3i nhu\u1eadn n\u00f3i tr\u01b0\u1edbc c\u00f4ng ch\u00fang<\/h3>\n<p>Ng\u01b0\u1eddi ta n\u00f3i r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi mua v\u00e0o ng\u01b0\u1eddi kh\u00e1c, kh\u00f4ng ph\u1ea3i s\u1ea3n ph\u1ea9m. \u0110i\u1ec1u t\u01b0\u01a1ng t\u1ef1 c\u0169ng c\u00f3 th\u1ec3 n\u00f3i v\u1ec1 c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn. N\u1ebfu ng\u01b0\u1eddi ti\u00eau d\u00f9ng tin t\u01b0\u1edfng v\u00e0o nh\u1eefng ng\u01b0\u1eddi \u0111\u1ee9ng sau t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n, h\u1ecd c\u00f3 kh\u1ea3 n\u0103ng s\u1ebd mua h\u00e0ng c\u1ee7a b\u1ea1n v\u00e0 quy\u00ean g\u00f3p ti\u1ec1n ho\u1eb7c th\u1eddi gian.<\/p>\n<p>M\u1ed9t trong nh\u1eefng c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng l\u00e0m quen v\u1edbi \u0111\u1ed9i ng\u0169 l\u00e3nh \u0111\u1ea1o c\u1ee7a b\u1ea1n, kh\u00f4ng \u0111\u1ec1 c\u1eadp \u0111\u1ebfn vi\u1ec7c truy\u1ec1n b\u00e1 v\u1ec1 nguy\u00ean nh\u00e2n v\u00e0 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n, l\u00e0 n\u00f3i tr\u01b0\u1edbc c\u00f4ng ch\u00fang. Cho d\u00f9 b\u1ea1n n\u00f3i chuy\u1ec7n t\u1ea1i m\u1ed9t s\u1ef1 ki\u1ec7n \u0111\u1ecba ph\u01b0\u01a1ng g\u1ed3m 100 ng\u01b0\u1eddi ho\u1eb7c m\u1ed9t h\u1ed9i ngh\u1ecb nhi\u1ec1u ng\u00e0y v\u1edbi h\u00e0ng ng\u00e0n ng\u01b0\u1eddi, t\u00e1c \u0111\u1ed9ng l\u00e0 nh\u01b0 nhau: k\u1ec3 m\u1ed9t c\u00e2u chuy\u1ec7n m\u1ea1nh m\u1ebd cho nh\u1eefng ng\u01b0\u1eddi th\u1ef1c s\u1ef1 c\u00f3 th\u1ec3 ch\u01b0a bi\u1ebft v\u1ec1 nguy\u00ean nh\u00e2n c\u1ee7a b\u1ea1n.<\/p>\n<p>t\u1eeb thi\u1ec7n: ng\u01b0\u1eddi s\u00e1ng l\u1eadp n\u01b0\u1edbc Scott Harrison \u0111\u00e3 ph\u00e1t bi\u1ec3u t\u1ea1i INBOUND18. Trong khi anh chia s\u1ebb m\u1ed9t s\u1ed1 v\u1ec1 quan ni\u1ec7m v\u00e0 t\u1ed5 ch\u1ee9c c\u1ee7a t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn, anh ch\u1ee7 y\u1ebfu n\u00f3i v\u1ec1 nh\u1eefng ng\u01b0\u1eddi m\u00e0 t\u1ed5 ch\u1ee9c c\u1ee7a anh gi\u00fap \u0111\u1ee1 &#8211; v\u00e0 c\u00e1ch kh\u00e1n gi\u1ea3 c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 s\u1ee9 m\u1ec7nh. Harrison kh\u00f4ng ch\u1ec9 lay \u0111\u1ed9ng h\u00e0ng ng\u00e0n kh\u00e1n gi\u1ea3 m\u00e0 c\u00f2n ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 cho t\u1ed5 ch\u1ee9c t\u1eeb thi\u1ec7n: m\u1ee5c \u0111\u00edch n\u01b0\u1edbc v\u00e0 th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<p><iframe loading=\"lazy\" class=\"hs-responsive-embed-iframe\" style=\"float: none; margin-left: auto; margin-right: auto; display: block;\" src=\"http:\/\/www.youtube.com\/embed\/V4E1t2yIZlc\" allowfullscreen=\"allowfullscreen\" data-service=\"youtube\" width=\"560\" height=\"314\"><\/iframe><\/p>\n<h3>&nbsp;<\/h3>\n<h3>Ti\u1ebfp th\u1ecb n\u1ed9i dung phi l\u1ee3i nhu\u1eadn<\/h3>\n<p>Ti\u1ebfp th\u1ecb n\u1ed9i dung v\u00e0 vi\u1ebft blog l\u00e0 t\u00e0i s\u1ea3n ti\u1ebfp th\u1ecb c\u00f3 gi\u00e1 tr\u1ecb cho b\u1ea5t k\u1ef3 t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn n\u00e0o. \u0110\u00e2y l\u00e0 l\u00fd do t\u1ea1i sao:<\/p>\n<ul>\n<li>N\u1ed9i dung gi\u00e1o d\u1ee5c kh\u00e1n gi\u1ea3 c\u1ee7a b\u1ea1n v\u1ec1 nhi\u1ec7m v\u1ee5, nguy\u00ean nh\u00e2n v\u00e0 tin t\u1ee9c v\u00e0 xu h\u01b0\u1edbng c\u1ee7a ng\u00e0nh.<\/li>\n<li>N\u1ed9i dung (v\u00e0 SEO) mang l\u1ea1i kh\u00e1ch truy c\u1eadp m\u1edbi, ng\u01b0\u1eddi \u0111\u0103ng k\u00fd, nh\u00e0 t\u00e0i tr\u1ee3 v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n<li>N\u1ed9i dung c\u00f3 th\u1ec3 chia s\u1ebb v\u00e0 ph\u1ee5c v\u1ee5 nh\u01b0 PR mi\u1ec5n ph\u00ed gi\u1eefa c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng c\u1ee7a b\u1ea1n.<\/li>\n<li>N\u1ed9i dung c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c chuy\u1ec3n m\u1ee5c \u0111\u00edch v\u00e0 t\u1ea1o th\u00e0nh c\u00e1c lo\u1ea1i ph\u01b0\u01a1ng ti\u1ec7n kh\u00e1c nhau, ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 n\u0103ng l\u01b0\u1ee3ng qu\u00fd gi\u00e1 c\u1ee7a nh\u00f3m ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n.<\/li>\n<\/ul>\n<p>T\u1ea1o m\u1ed9t blog ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng d\u1ec5 d\u00e0ng. \u0110\u1ed9i ng\u0169 nh\u00e2n vi\u00ean ng\u1eafn, ng\u00e2n s\u00e1ch th\u1ea5p v\u00e0 th\u1eddi gian l\u00e0 qu\u00fd gi\u00e1. R\u1ea5t may, c\u00f3 r\u1ea5t nhi\u1ec1u c\u00e1ch xung quanh nh\u1eefng th\u00e1ch th\u1ee9c vi\u1ebft blog \u0111\u00f3, ch\u1eb3ng h\u1ea1n nh\u01b0 t\u00ecm ngu\u1ed3n cung \u1ee9ng \u00fd t\u01b0\u1edfng t\u1eeb c\u00e1c t\u00ecnh nguy\u1ec7n vi\u00ean, nh\u00e0 t\u00e0i tr\u1ee3 v\u00e0 kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 th\u1ef1c hi\u1ec7n l\u1ecbch bi\u00ean t\u1eadp \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 l\u00ean k\u1ebf ho\u1ea1ch tr\u01b0\u1edbc.<\/p>\n<p>M\u1ed9t trong nh\u1eefng t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn r\u1ea5t y\u00eau th\u00edch c\u1ee7a t\u00f4i \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 Blurt Foundation, m\u1ed9t t\u1ed5 ch\u1ee9c c\u00f3 tr\u1ee5 s\u1edf t\u1ea1i V\u01b0\u01a1ng qu\u1ed1c Anh t\u1ed3n t\u1ea1i \u0111\u1ec3 t\u0103ng nh\u1eadn th\u1ee9c v\u00e0 hi\u1ec3u bi\u1ebft v\u1ec1 tr\u1ea7m c\u1ea3m v\u00e0 h\u1ed7 tr\u1ee3 nh\u1eefng ng\u01b0\u1eddi \u0111\u1ea5u tranh v\u1edbi n\u00f3. C\u00f3 r\u1ea5t nhi\u1ec1u quan ni\u1ec7m sai l\u1ea7m v\u00e0 hi\u1ec3u l\u1ea7m xung quanh tr\u1ea7m c\u1ea3m, v\u00ec v\u1eady Blurt Foundation s\u1eed d\u1ee5ng n\u1ed9i dung blog c\u1ee7a h\u1ecd v\u00e0 c\u00e1c t\u00e0i nguy\u00ean n\u1ed9i dung kh\u00e1c \u0111\u1ec3 gi\u00e1o d\u1ee5c c\u00e1c c\u1eed tri v\u00e0 ng\u01b0\u1eddi \u1ee7ng h\u1ed9. H\u1ecd c\u0169ng k\u1ebft h\u1ee3p nh\u1eefng t\u00e0i s\u1ea3n n\u1ed9i dung n\u00e0y v\u00e0o email, b\u00e0i \u0111\u0103ng tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 c\u1eeda h\u00e0ng tr\u1ef1c tuy\u1ebfn.<\/p>\n<p><img decoding=\"async\" style=\"width: 600px; display: block; margin: 0px auto;\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/06\/1560370567_562_Huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan.png\" alt=\"phi l\u1ee3i nhu\u1eadn-ti\u1ebfp th\u1ecb-n\u1ed9i dung ti\u1ebfp th\u1ecb\" width=\"600\"><\/p>\n<p>??<strong>M\u1eb9o ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn:<\/strong> Ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 t\u00e0i nguy\u00ean b\u1eb1ng c\u00e1ch t\u00e1i s\u1eed d\u1ee5ng n\u1ed9i dung c\u1ee7a b\u1ea1n. N\u1ed9i dung l\u00e0 m\u1ed9t t\u00e0i s\u1ea3n \u0111\u00e1nh gi\u00e1 cao m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 t\u00e1i s\u1eed d\u1ee5ng v\u00e0 qu\u1ea3ng b\u00e1 l\u1ea1i nhi\u1ec1u l\u1ea7n. Vi\u1ec7c t\u00e1i s\u1eed d\u1ee5ng n\u1ed9i dung \u0111\u1ec3 t\u1ea1o t\u00e0i s\u1ea3n ti\u1ebfp th\u1ecb m\u1edbi c\u00f3 chi ph\u00ed th\u1ea5p h\u01a1n nhi\u1ec1u so v\u1edbi vi\u1ec7c t\u1ea1o n\u1ed9i dung ho\u00e0n to\u00e0n m\u1edbi.<\/p>\n<p>Ph\u00e1c th\u1ea3o t\u1ea5t c\u1ea3 c\u00e1c c\u00e1ch b\u1ea1n c\u00f3 th\u1ec3 t\u00e1i s\u1eed d\u1ee5ng n\u1ed9i dung b\u1ea1n s\u1ea3n xu\u1ea5t. V\u00ed d\u1ee5: b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o danh s\u00e1ch sau cho n\u1ed9i dung blog c\u1ee7a m\u00ecnh:<\/p>\n<ul>\n<li>Phi\u00ean b\u1ea3n ng\u1eafn \u0111\u1ec3 s\u1eed d\u1ee5ng trong email ho\u1eb7c b\u1ea3n tin c\u00f3 li\u00ean k\u1ebft tr\u1edf l\u1ea1i b\u00e0i \u0111\u0103ng \u0111\u1ea7y \u0111\u1ee7<\/li>\n<li>Nh\u00f3m v\u1edbi c\u00e1c b\u00e0i vi\u1ebft li\u00ean quan \u0111\u1ec3 b\u00e1o c\u00e1o<\/li>\n<li>Hai \u0111\u1ebfn ba h\u00ecnh \u1ea3nh tr\u1ef1c quan \u0111\u1ec3 chia s\u1ebb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/li>\n<li>Infographic v\u1edbi th\u00f4ng tin b\u00e0i vi\u1ebft<\/li>\n<li>M\u1ea3nh ph\u1ea3n \u1ee9ng v\u1edbi b\u00e0i g\u1ed1c<\/li>\n<\/ul>\n<p>V\u00ec b\u1ea1n s\u1ebd kh\u00f4ng qu\u1ea3ng b\u00e1 v\u00e0 ph\u00e2n ph\u1ed1i t\u1eebng ph\u1ea7n n\u1ed9i dung \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng l\u1ea1i ngay l\u1eadp t\u1ee9c, n\u00ean \u0111\u01b0\u1eddng \u1ed1ng n\u1ed9i dung c\u1ee7a b\u1ea1n kh\u00f4ng bao gi\u1edd tr\u1ed1ng.<\/p>\n<p><em>Ki\u1ec3m tra n\u1ed9i dung phi l\u1ee3i nhu\u1eadn mi\u1ec5n ph\u00ed c\u1ee7a HubSpot ngay h\u00f4m nay.<\/em><\/p>\n<h2>T\u0103ng c\u01b0\u1eddng ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n, th\u00fac \u0111\u1ea9y nguy\u00ean nh\u00e2n c\u1ee7a b\u1ea1n<\/h2>\n<p>H\u00e3y gi\u01a1 tay n\u1ebfu t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n ph\u1ea3i li\u00ean t\u1ee5c l\u00e0m nhi\u1ec1u h\u01a1n v\u1edbi \u00edt h\u01a1n. ??<\/p>\n<p>N\u1ebfu \u0111i\u1ec1u \u0111\u00f3 c\u00f3 v\u1ebb gi\u1ed1ng nh\u01b0 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n, ch\u00fang t\u00f4i khuy\u00ean b\u1ea1n n\u00ean s\u1eed d\u1ee5ng h\u01b0\u1edbng d\u1eabn n\u00e0y \u0111\u1ec3 x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn c\u00e0ng s\u1edbm c\u00e0ng t\u1ed1t. T\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng v\u00ec l\u1ee3i nhu\u1eadn, nh\u01b0ng n\u00f3 v\u1eabn c\u00f3 th\u1ec3 c\u00f3 gi\u00e1 tr\u1ecb t\u1eeb l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp, ti\u1ec1n v\u00e0 nh\u1eadn th\u1ee9c m\u00e0 ti\u1ebfp th\u1ecb c\u00f3 h\u1ec7 th\u1ed1ng mang l\u1ea1i.<\/p>\n<p>V\u00e0 kh\u00f4ng ch\u1ec9 c\u00e1c ho\u1ea1t \u0111\u1ed9ng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c n\u00e0y s\u1ebd gi\u00fap th\u00fac \u0111\u1ea9y t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n, m\u00e0 ch\u00fang s\u1ebd gi\u00fap gi\u1ea3m gi\u00e1 tr\u1ecb cho \u0111\u1ed9i ng\u0169 v\u00e0 t\u00ecnh nguy\u1ec7n vi\u00ean c\u1ee7a b\u1ea1n &#8211; gi\u1ea3i ph\u00f3ng ch\u00fang \u0111\u1ec3 d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u01a1n cho s\u1ef1 nghi\u1ec7p v\u00e0 th\u00e0nh ph\u1ea7n c\u1ee7a b\u1ea1n.<\/p>\n<p><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-5d34c5eb-7395-4154-bb8e-6b38daaf54e1\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-5d34c5eb-7395-4154-bb8e-6b38daaf54e1\" class=\"hs-cta-node hs-cta-5d34c5eb-7395-4154-bb8e-6b38daaf54e1\"><!--(if lte IE 8)>\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<!(endif)--><img decoding=\"async\" id=\"hs-cta-img-5d34c5eb-7395-4154-bb8e-6b38daaf54e1\" class=\"hs-cta-img\" style=\"border-width: 0px;\" src=\"https:\/\/super-news.info\/vi\/wp-content\/uploads\/sites\/5\/2019\/06\/1560370568_900_Huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan.png\" alt=\"Vi\u1ebft blog cho c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn\"><\/span><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<p>&nbsp;<\/p>\n<p class=\"post-content__publish-date\">\u0110\u01b0\u1ee3c xu\u1ea5t b\u1ea3n l\u1ea7n \u0111\u1ea7u ng\u00e0y 12 th\u00e1ng 6 n\u0103m 2019 3:39:00 PM, c\u1eadp nh\u1eadt ng\u00e0y 12 th\u00e1ng 6 n\u0103m 2019<\/p>\n<p>&nbsp;<\/p>\n<div class=\"post-content__topic-container blog-postPage-topic\">\n<p>Ch\u1ee7 \u0111\u1ec1:<\/p>\n<p>Ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<div class=\"post-content__social-share-container\">\n<p>&nbsp;<\/p>\n<div class=\"wt-blog__post__cta post-content__bottom-cta\">\n<p>&nbsp;<\/p>\n<div class=\"wt-blog__post__cta__content\">\n<h3>\u0110\u1eebng qu\u00ean chia s\u1ebb b\u00e0i vi\u1ebft n\u00e0y!<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] &nbsp; &nbsp; M\u1ed7i nh\u00f3m ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c th\u1eed th\u00e1ch l\u00e0m nhi\u1ec1u h\u01a1n v\u1edbi \u00edt h\u01a1n &#8211; \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn. Th\u00f4ng th\u01b0\u1eddng, t\u00e0i nguy\u00ean r\u1ea5t ch\u1eb7t ch\u1ebd v\u00e0 c\u00e1c nh\u00f3m nh\u1ecf. \u00c2m thanh nh\u01b0 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n?<\/p>\n","protected":false},"author":2,"featured_media":3059,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-3058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-tiep-thi-so"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>H\u01b0\u1edbng d\u1eabn c\u01a1 b\u1ea3n v\u1ec1 ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn n\u0103m 2019 - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/vi\/huong-dan-co-ban-ve-tiep-thi-phi-loi-nhuan-nam-2019\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"H\u01b0\u1edbng d\u1eabn c\u01a1 b\u1ea3n v\u1ec1 ti\u1ebfp th\u1ecb phi l\u1ee3i nhu\u1eadn n\u0103m 2019 - Super News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] &nbsp; &nbsp; M\u1ed7i nh\u00f3m ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c th\u1eed th\u00e1ch l\u00e0m nhi\u1ec1u h\u01a1n v\u1edbi \u00edt h\u01a1n &#8211; \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn. 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