{"id":1767,"date":"2019-05-21T04:17:00","date_gmt":"2019-05-21T01:17:00","guid":{"rendered":"https:\/\/super-news.info\/vi\/doanh-thu-kem-xa-doi-thu-nhung-loi-nhuan-nam-2018-cua-pnj-van-gap-gan-9-lan-doji-va-sjc-cong-lai\/"},"modified":"2019-05-21T04:17:01","modified_gmt":"2019-05-21T01:17:01","slug":"doanh-thu-kem-xa-doi-thu-nhung-loi-nhuan-nam-2018-cua-pnj-van-gap-gan-9-lan-doji-va-sjc-cong-lai","status":"publish","type":"post","link":"https:\/\/super-news.info\/vi\/doanh-thu-kem-xa-doi-thu-nhung-loi-nhuan-nam-2018-cua-pnj-van-gap-gan-9-lan-doji-va-sjc-cong-lai\/","title":{"rendered":"Doanh thu k\u00e9m xa \u0111\u1ed1i th\u1ee7, nh\u01b0ng l\u1ee3i nhu\u1eadn n\u0103m 2018 c\u1ee7a PNJ v\u1eabn g\u1ea5p g\u1ea7n 9 l\u1ea7n Doji v\u00e0 SJC c\u1ed9ng l\u1ea1i"},"content":{"rendered":"

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Theo s\u1ed1 li\u1ec7u t\u1eeb H\u1ed9i \u0111\u1ed3ng V\u00e0ng th\u1ebf gi\u1edbi, Vi\u1ec7t Nam ti\u00eau th\u1ee5 h\u01a1n 50 t\u1ea5n v\u00e0ng trong n\u0103m 2018 v\u00e0 n\u1eb1m trong s\u1ed1 nh\u1eefng qu\u1ed1c gia ti\u00eau th\u1ee5 v\u00e0ng tr\u00ean \u0111\u1ea7u ng\u01b0\u1eddi l\u1edbn tr\u00ean th\u1ebf gi\u1edbi.<\/p>\n

M\u1eb7c d\u00f9 quy m\u00f4 ti\u00eau th\u1ee5 kh\u00e1 l\u1edbn, nh\u01b0ng th\u1ecb tr\u01b0\u1eddng v\u00e0ng Vi\u1ec7t Nam hi\u1ec7n kh\u00e1 ph\u00e2n m\u1ea3nh khi 70% th\u1ecb ph\u1ea7n v\u1eabn thu\u1ed9c v\u1ec1 c\u00e1c c\u1eeda h\u00e0ng v\u00e0ng truy\u1ec1n th\u1ed1ng. Trong khi \u0111\u00f3, c\u00e1c doanh nghi\u1ec7p c\u00f3 quy m\u00f4 l\u1edbn v\u1edbi h\u1ec7 th\u1ed1ng c\u1eeda h\u00e0ng tr\u1ea3i kh\u1eafp c\u1ea3 n\u01b0\u1edbc nh\u01b0 PNJ, Doji, SJC hi\u1ec7n ch\u1ec9 chi\u1ebfm kho\u1ea3ng 30% th\u1ecb ph\u1ea7n.<\/p>\n

Nh\u1eefng n\u0103m qua, th\u1ecb tr\u01b0\u1eddng v\u00e0ng Vi\u1ec7t Nam t\u0103ng tr\u01b0\u1edfng kh\u00e1 m\u1ea1nh, \u0111\u1eb7c bi\u1ec7t ph\u00e2n kh\u00fac trang s\u1ee9c v\u1edbi kho\u1ea3ng 17 t\u1ea5n ti\u00eau th\u1ee5 trong n\u0103m 2018. D\u00f9 v\u1eady, kh\u00f4ng ph\u1ea3i doanh nghi\u1ec7p n\u00e0o c\u0169ng t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c c\u01a1 h\u1ed9i \u0111\u00f3, ngay c\u1ea3 nh\u1eefng \u00f4ng l\u1edbn nh\u01b0 SJC, Doji.<\/p>\n

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Doanh thu PNJ k\u00e9m xa Doji, SJC<\/p>\n<\/div>\n<\/div>\n

PNJ l\u00e3i g\u1ea5p g\u1ea7n 9 l\u1ea7n Doji v\u00e0 SJC c\u1ed9ng l\u1ea1i, d\u00f9 doanh thu k\u00e9m xa<\/b><\/p>\n

Theo b\u00e1o c\u00e1o t\u00e0i ch\u00ednh n\u0103m 2018, SJC ghi nh\u1eadn doanh thu 20.871 t\u1ef7 \u0111\u1ed3ng, gi\u1ea3m 9% so v\u1edbi n\u0103m tr\u01b0\u1edbc v\u00e0 ch\u1ea5m d\u1ee9t chu\u1ed7i 3 n\u0103m t\u0103ng tr\u01b0\u1edfng li\u00ean ti\u1ebfp. V\u1edbi doanh thu gi\u1ea3m s\u00fat, kh\u00f4ng b\u1ea5t ng\u1edd khi l\u1ee3i nhu\u1eadn SJC trong n\u0103m qua gi\u1ea3m 65% xu\u1ed1ng c\u00f2n 28 t\u1ef7 \u0111\u1ed3ng.<\/p>\n

C\u00f3 k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c h\u01a1n, trong n\u0103m 2018, Doji (c\u00f4ng ty m\u1eb9, ch\u01b0a bao g\u1ed3m c\u00e1c c\u00f4ng ty th\u00e0nh vi\u00ean) ghi nh\u1eadn doanh thu 63.126 t\u1ef7 \u0111\u1ed3ng, t\u0103ng 22% so v\u1edbi n\u0103m tr\u01b0\u1edbc. L\u1ee3i nhu\u1eadn r\u00f2ng n\u0103m 2018 c\u1ee7a Doji c\u0169ng ghi nh\u1eadn nh\u1eefng con s\u1ed1 t\u00edch c\u1ef1c v\u1edbi m\u1ee9c t\u0103ng tr\u01b0\u1edfng 2,2 l\u1ea7n l\u00ean 80 t\u1ef7 \u0111\u1ed3ng, cao nh\u1ea5t t\u1eeb tr\u01b0\u1edbc t\u1edbi nay.<\/p>\n

Trong khi \u0111\u00f3, doanh thu PNJ n\u0103m 2018 t\u0103ng tr\u01b0\u1edfng 33%, \u0111\u1ea1t 14.573 t\u1ef7 \u0111\u1ed3ng. L\u1ee3i nhu\u1eadn r\u00f2ng n\u0103m 2018 c\u1ee7a PNJ c\u0169ng ghi nh\u1eadn con s\u1ed1 k\u1ef7 l\u1ee5c v\u1edbi 960 t\u1ef7 \u0111\u1ed3ng, t\u0103ng 32% so v\u1edbi n\u0103m tr\u01b0\u1edbc.<\/p>\n

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\"Doanh<\/div>\n
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Nh\u01b0ng l\u1ee3i nhu\u1eadn PNJ v\u01b0\u1ee3t tr\u1ed9i so v\u1edbi \u0111\u1ed1i th\u1ee7<\/p>\n<\/div>\n<\/div>\n

C\u00f3 th\u1ec3 th\u1ea5y, m\u1eb7c d\u00f9 c\u00f9ng kinh doanh v\u00e0ng, doanh thu PNJ k\u00e9m xa Doji v\u00e0 SJC, nh\u01b0ng l\u1ee3i nhu\u1eadn l\u1ea1i g\u1ea5p g\u1ea7n 9 l\u1ea7n hai doanh nghi\u1ec7p n\u00e0y c\u1ed9ng l\u1ea1i. \u0110i\u1ec1u g\u00ec d\u1eabn \u0111\u1ebfn s\u1ef1 ch\u00eanh l\u1ec7ch v\u1ec1 t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn c\u1ee7a c\u00e1c “\u0111\u1ea1i gia” ng\u00e0nh v\u00e0ng Vi\u1ec7t Nam nh\u01b0 v\u1eady?<\/p>\n

S\u1ef1 kh\u00e1c bi\u1ec7t l\u1edbn t\u1eeb c\u01a1 c\u1ea5u s\u1ea3n ph\u1ea9m<\/b><\/p>\n

Trong l\u0129nh v\u1ef1c kinh doanh v\u00e0ng, c\u00f3 2 ph\u00e2n kh\u00fac l\u1edbn l\u00e0 v\u00e0ng mi\u1ebfng v\u00e0 v\u00e0ng trang s\u1ee9c. M\u1eb7c d\u00f9 ng\u00e0nh kinh doanh v\u00e0ng mi\u1ebfng c\u00f3 doanh thu r\u1ea5t l\u1edbn, tuy v\u1eady l\u1ee3i nhu\u1eadn t\u1ea1o ra l\u00e0 kh\u00f4ng \u0111\u00e1ng k\u1ec3. T\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn g\u1ed9p c\u1ee7a v\u00e0ng mi\u1ebfng th\u01b0\u1eddng ch\u1ec9 trong kho\u1ea3ng 0,1% – 0,5%. V\u1edbi t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn 0,1% t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi vi\u1ec7c b\u00e1n ra 1 l\u01b0\u1ee3ng v\u00e0ng 35 tri\u1ec7u \u0111\u1ed3ng, c\u00e1c doanh nghi\u1ec7p ch\u1ec9 c\u00f3 l\u00e3i kho\u1ea3ng 35.000 \u0111\u1ed3ng. \u0110\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c 1 t\u1ef7 \u0111\u1ed3ng l\u00e3i th\u00ec doanh s\u1ed1 ph\u1ea3i \u0111\u1ea1t 2.000 t\u1ef7 \u0111\u1ed3ng.<\/p>\n

Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, c\u00e1c doanh nghi\u1ec7p kinh doanh v\u00e0ng \u0111ang d\u1ea7n d\u1ecbch chuy\u1ec3n c\u01a1 c\u1ea5u sang m\u1ea3ng v\u00e0ng trang s\u1ee9c, kim c\u01b0\u01a1ng, \u0111\u00e2y l\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m c\u00f3 t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn cao h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi v\u00e0ng mi\u1ebfng.<\/p>\n

PNJ l\u00e0 tr\u01b0\u1eddng h\u1ee3p ti\u00eau bi\u1ec3u c\u1ea3i thi\u1ec7n k\u1ebft qu\u1ea3 kinh doanh nh\u1edd d\u1ecbch chuy\u1ec3n c\u01a1 c\u1ea5u s\u1ea3n ph\u1ea9m. Giai \u0111o\u1ea1n 2010 \u2013 2011, v\u00e0ng mi\u1ebfng v\u1eabn chi\u1ebfm t\u1ef7 tr\u1ecdng l\u1edbn trong c\u01a1 c\u1ea5u doanh thu PNJ (kho\u1ea3ng 80%) khi\u1ebfn bi\u00ean l\u1ee3i nhu\u1eadn g\u1ed9p doanh nghi\u1ec7p ch\u1ec9 \u0111\u1ea1t quanh ng\u01b0\u1ee1ng 4%. Tuy nhi\u00ean, nh\u1edd thay \u0111\u1ed5i c\u01a1 c\u1ea5u s\u1ea3n ph\u1ea9m sang v\u00e0ng trang s\u1ee9c, bi\u00ean l\u1ee3i nhu\u1eadn g\u1ed9p c\u1ee7a PNJ \u0111\u00e3 li\u00ean t\u1ee5c c\u1ea3i thi\u1ec7n v\u00e0 \u0111\u1ebfn n\u0103m 2017 \u0111\u00e3 l\u00ean \u0111\u1ebfn 17,4%. Trong n\u0103m 2018, bi\u00ean l\u1ee3i nhu\u1eadn g\u1ed9p PNJ ti\u1ebfp t\u1ee5c \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n l\u00ean tr\u00ean 19%.<\/p>\n

Trong khi \u0111\u00f3, t\u1ed1c \u0111\u1ed9 d\u1ecbch chuy\u1ec3n sang m\u1ea3ng trang s\u1ee9c c\u1ee7a SJC v\u00e0 Doji c\u00f3 ph\u1ea7n ch\u1eadm ch\u1ea1p h\u01a1n PNJ v\u00e0 v\u00e0ng mi\u1ebfng, v\u00e0ng 24k v\u1eabn \u0111\u00f3ng g\u00f3p t\u1ef7 tr\u1ecdng l\u1edbn v\u00e0o doanh thu c\u1ee7a c\u00e1c doanh nghi\u1ec7p n\u00e0y. Do \u0111\u00f3, bi\u00ean bi\u00ean l\u1ee3i nhu\u1eadn g\u1ed9p c\u1ee7a Doji v\u00e0 SJC v\u1eabn kh\u00e1 th\u1ea5p, duy tr\u00ec d\u01b0\u1edbi m\u1ee9c 1% trong nhi\u1ec1u n\u0103m qua.<\/p>\n

V\u1edbi bi\u00ean l\u1ee3i nhu\u1eadn m\u1ecfng nh\u01b0 v\u1eady, kh\u00f4ng b\u1ea5t ng\u1edd khi l\u1ee3i nhu\u1eadn r\u00f2ng c\u1ee7a SJC v\u00e0 Doji trong nhi\u1ec1u n\u0103m qua l\u00e0 kh\u00e1 th\u1ea5p, ch\u1ec9 v\u00e0i ch\u1ee5c t\u1ef7 \u0111\u1ed3ng, b\u1ea5t ch\u1ea5p doanh thu l\u00ean t\u1edbi “t\u1ef7 \u0111\u00f4”. Ng\u01b0\u1ee3c l\u1ea1i, doanh thu PNJ d\u00f9 ch\u1ec9 b\u1eb1ng m\u1ed9t ph\u1ea7n nh\u1ecf c\u1ee7a Doji, SJC, nh\u01b0ng l\u1ee3i nhu\u1eadn l\u1ea1i v\u01b0\u1ee3t xa \u0111\u1ed1i th\u1ee7.<\/p>\n

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\"Doanh<\/div>\n
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C\u01a1 c\u1ea5u s\u1ea3n ph\u1ea9m kh\u00e1c bi\u1ec7t gi\u00fap bi\u00ean l\u00e3i g\u1ed9p PNJ v\u01b0\u1ee3t tr\u1ed9i<\/p>\n<\/div>\n<\/div>\n

Theo \u0111\u00e1nh gi\u00e1 c\u1ee7a c\u00e1c CTCK, PNJ v\u1eabn c\u00f2n nhi\u1ec1u ti\u1ec1m n\u0103ng t\u0103ng tr\u01b0\u1edfng trong nh\u1eefng n\u0103m t\u1edbi nh\u1edd (1) Nhu c\u1ea7u \u0111\u1ed1i v\u1edbi trang s\u1ee9c c\u00f3 th\u01b0\u01a1ng hi\u1ec7u ng\u00e0y c\u00e0ng gia t\u0103ng; (2) PNJ kh\u00f4ng c\u00f3 \u0111\u1ed1i th\u1ee7 l\u1edbn trong m\u1ea3ng b\u00e1n l\u1ebb trang s\u1ee9c c\u00f3 th\u01b0\u01a1ng hi\u1ec7u t\u1ea1i Vi\u1ec7t Nam, (3) PNJ c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng nhanh chu\u1ed7i b\u00e1n l\u1ebb tr\u00ean to\u00e0n qu\u1ed1c, (4) C\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0 v\u00e0o h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd ERP, ph\u00e1t tri\u1ec3n d\u1eef li\u1ec7u l\u1edbn (big data) v\u00e0 b\u00e1n h\u00e0ng \u0111a k\u00eanh (omni-channel) s\u1ebd gi\u00fap c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 v\u1eadn h\u00e0nh v\u00e0 (5) PNJ \u0111ang m\u1edf r\u1ed9ng ho\u1ea1t \u0111\u1ed9ng sang nh\u1eefng l\u0129nh v\u1ef1c gi\u00e0u ti\u1ec1m n\u0103ng kh\u00e1c nh\u01b0 \u0111\u1ed3ng h\u1ed3.<\/p>\n

Tr\u00ean TTCK, c\u1ed5 phi\u1ebfu PNJ k\u1ebft th\u00fac phi\u00ean giao d\u1ecbch 20\/5 v\u1edbi m\u1ee9c gi\u00e1 108.000 \u0111\u1ed3ng\/cp, cao nh\u1ea5t t\u1eeb \u0111\u1ea7u n\u0103m t\u1edbi nay. T\u1ea1i m\u1ee9c gi\u00e1 n\u00e0y, v\u1ed1n h\u00f3a th\u1ecb tr\u01b0\u1eddng PNJ t\u01b0\u01a1ng \u1ee9ng h\u01a1n 18.000 t\u1ef7 \u0111\u1ed3ng.<\/p>\n<\/div>\n

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[ad_1] Theo s\u1ed1 li\u1ec7u t\u1eeb H\u1ed9i \u0111\u1ed3ng V\u00e0ng th\u1ebf gi\u1edbi, Vi\u1ec7t Nam ti\u00eau th\u1ee5 h\u01a1n 50 t\u1ea5n v\u00e0ng trong n\u0103m 2018 v\u00e0 n\u1eb1m trong s\u1ed1 nh\u1eefng qu\u1ed1c gia ti\u00eau th\u1ee5 v\u00e0ng tr\u00ean \u0111\u1ea7u ng\u01b0\u1eddi l\u1edbn tr\u00ean th\u1ebf gi\u1edbi. M\u1eb7c d\u00f9 quy m\u00f4 ti\u00eau th\u1ee5 kh\u00e1 l\u1edbn, nh\u01b0ng th\u1ecb tr\u01b0\u1eddng v\u00e0ng Vi\u1ec7t Nam hi\u1ec7n kh\u00e1 […]<\/p>\n","protected":false},"author":2,"featured_media":1768,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-tin-tai-chinh"],"yoast_head":"\nDoanh thu k\u00e9m xa \u0111\u1ed1i th\u1ee7, nh\u01b0ng l\u1ee3i nhu\u1eadn n\u0103m 2018 c\u1ee7a PNJ v\u1eabn g\u1ea5p g\u1ea7n 9 l\u1ea7n Doji v\u00e0 SJC c\u1ed9ng l\u1ea1i - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/vi\/doanh-thu-kem-xa-doi-thu-nhung-loi-nhuan-nam-2018-cua-pnj-van-gap-gan-9-lan-doji-va-sjc-cong-lai\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Doanh thu k\u00e9m xa \u0111\u1ed1i th\u1ee7, nh\u01b0ng l\u1ee3i nhu\u1eadn n\u0103m 2018 c\u1ee7a PNJ v\u1eabn g\u1ea5p g\u1ea7n 9 l\u1ea7n Doji v\u00e0 SJC c\u1ed9ng l\u1ea1i - Super News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] Theo s\u1ed1 li\u1ec7u t\u1eeb H\u1ed9i \u0111\u1ed3ng V\u00e0ng th\u1ebf gi\u1edbi, Vi\u1ec7t Nam ti\u00eau th\u1ee5 h\u01a1n 50 t\u1ea5n v\u00e0ng trong n\u0103m 2018 v\u00e0 n\u1eb1m trong s\u1ed1 nh\u1eefng qu\u1ed1c gia ti\u00eau th\u1ee5 v\u00e0ng tr\u00ean \u0111\u1ea7u ng\u01b0\u1eddi l\u1edbn tr\u00ean th\u1ebf gi\u1edbi. 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