{"id":795,"date":"2019-05-24T16:51:24","date_gmt":"2019-05-24T16:51:24","guid":{"rendered":"https:\/\/super-news.info\/mx\/marketing-online-en-imagenes-no-todo-lo-que-ves-es-logotipo\/"},"modified":"2019-05-24T16:51:26","modified_gmt":"2019-05-24T16:51:26","slug":"marketing-online-en-imagenes-no-todo-lo-que-ves-es-logotipo","status":"publish","type":"post","link":"https:\/\/super-news.info\/mx\/marketing-online-en-imagenes-no-todo-lo-que-ves-es-logotipo\/","title":{"rendered":"Marketing Online en Im\u00e1genes-No todo lo que ves es Logotipo"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div id=\"post-7198\">\n<div class=\"entry-content\">\n<h4>No todo lo que ves es Logotipo<\/h4>\n<p>En la imagen de una marca se encuentran muchos factores, no solo la marca como tal, sino todo el dise\u00f1o e identidad corporativa que la complementan, las acciones publicitarias y estrategias de marketing, la calidad del producto o servicio, costes y una infinidad de componentes que conforman una imagen mental en cada uno de nosotros sobre cada marca que conocemos, y no todo es logotipo.<\/p>\n<p>Ahora, si t\u00fa est\u00e1s pensando en comenzar a crear o renovar la identidad corporativa de tu marca o empresa tienes que saber que esa imagen a la que todos llamamos \u201clogotipo\u201d puede que no sea precisamente un logotipo. A continuaci\u00f3n en el Marketing Online en Im\u00e1genes de hoy \u00a0te mostramos otros t\u00e9rminos con ejemplos. <\/p>\n<h4>Logotipo<\/h4>\n<p>Es la identidad corporativa que est\u00e1 formada \u00fanicamente por palabras, y un dise\u00f1o \u00fanico al cual lo conforman un nombre, un color y una tipograf\u00eda en particular. Coca-Cola es el ejemplo m\u00e1s famoso de esto. <\/p>\n<figure class=\"wp-block-image\"><\/figure>\n<h4>Isotipo\/ s\u00edmbolo<\/h4>\n<p>Llega a ser la parte m\u00e1s simb\u00f3lica de la empresa, ya que es solo una imagen que se espera que refleje a la marca en su totalidad, este tipo de identidad corporativa ayuda a que la marca sea m\u00e1s f\u00e1cilmente reconocible. Tal es el caso de Google Chrome, o Apple. <\/p>\n<h4>Imagotipo<\/h4>\n<p>Se refiere a la imagen corporativa formada por los dos elementos anteriores; el logotipo y el isotipo. Se forma con el nombre de la empresa y se le a\u00f1ade un isotipo o gr\u00e1fico representativo, normalmente ambos se encuentran separados. <\/p>\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/super-news.info\/mx\/wp-content\/uploads\/sites\/8\/2019\/05\/1558716684_826_Marketing-Online-en-Imagenes-No-todo-lo-que-ves-es-Logotipo.jpg\" alt=\"\" class=\"wp-image-7210\"  \/><\/figure>\n<h4>Isologo<\/h4>\n<p>Se conforma con el texto y el icono fundidos entre s\u00ed en un solo elemento, esa es la diferencia con el anterior. Si esta muy bien implementado es de f\u00e1cil leer y de mejor recordaci\u00f3n para la marca. <\/p>\n<hr class=\"wp-block-separator is-style-wide\"\/>\n<p><strong>Autor:<\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"alignleft\"><img decoding=\"async\" src=\"http:\/\/super-news.info\/mx\/wp-content\/uploads\/sites\/8\/2019\/04\/1555517387_659_Marketing-Online-en-Imagenes-Internautas-Mexicanos-en-Semana-Santa.jpg\" alt=\"Logo Web Marketing Tips\" class=\"wp-image-210\"\/><\/figure>\n<\/div><\/div>\n<\/p><\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/webmarketingtips.mx\/social\/marketing-online-en-imagenes-4-594\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] No todo lo que ves es Logotipo En la imagen de una marca se encuentran muchos factores, no solo la marca como tal, sino todo el dise\u00f1o e identidad corporativa que la complementan, las acciones publicitarias y estrategias de marketing, la calidad del producto o servicio, costes y una infinidad de componentes que conforman [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":796,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-795","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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