{"id":973,"date":"2019-09-12T17:40:53","date_gmt":"2019-09-12T17:40:53","guid":{"rendered":"https:\/\/super-news.info\/it\/forum-retail-2019-inside-marketing\/"},"modified":"2019-09-12T17:40:54","modified_gmt":"2019-09-12T17:40:54","slug":"forum-retail-2019-inside-marketing","status":"publish","type":"post","link":"https:\/\/super-news.info\/it\/forum-retail-2019-inside-marketing\/","title":{"rendered":"Forum Retail 2019 &#8211; Inside Marketing"},"content":{"rendered":"<p>    Data   Inizio: 29 Ottobre, 2019 Fine: 30 Ottobre, 2019   Google Calendar  Info Evento   Le innovazioni dall\u2019Italia e dal resto del mondo in fatto di retail vengono raccolte in Forum Retail 2019, un hub di networking e di experience tecnologica in cui appassionati e professionisti si riuniscono ogni anno per discutere dei trend e delle novit\u00e0. L\u2019appuntamento per la 19esima edizione \u00e8 a Milano, il 29 e 30 ottobre, dove si potr\u00e0 scegliere il percorso tematico da seguire, secondo i propri interessi e le proprie esigenze. Programma Forum Retail 2019 Primo giorno \u2013 29 ottobre 08:30 Registrazione dei partecipanti 09:15 Intervento di apertura: Cosa aspettarsi dal Forum Retail 2019 09:20 La citt\u00e0 di Milano per il Retail: scopri i progetti 2020! (Comune di Milano) 09:30 Quali asset tecnologici sono necessari per innovare? 09:35 Keynote Speech: Disrupt or be Disrupted: what matters &amp; what\u2019s new? 09:50 Keynote Panel: Personalization, Omnichannel, Flexibility: 3 secrets to disrupt retail 10:30 IoT, Big Data e 5G: le strategie per la trasformazione digitale delle aziende 10:40 Keynote Interview: Persone, intelligenza artificiale, private equity: le tre parole chiave del retail 11:05 Modelli predittivi e machine learning: business intelligence a supporto del retail 11:15 Networking break dalle ore 11.45 alle ore 12.45: Il Retail 2025: la visione dei Leader e degli innovatori Strategy Stage 11:45 Il negozio del futuro. Da Customer Experience a Human Experience 12:05 Addio alla comfort zone \u2013 engagement e instore technology per i pdv fast fashion dalle ore 11.45 alle ore 13.15: AI, Payments &amp; Data: trasformeranno il retail? 11:45 Smart Payment R-Evolution: siamo pronti a uno shopping senza moneta? 12:30 Data Driven Retail Planning: big data e intelligenza artificiale al servizio del canale retail 12:40 Data Driven Retail \u2013 deep learning e machine learning per l\u2019iper-personalizzazione dalle ore 11.45 alle ore 13.15: Semplificare, personalizzare e fidelizzare la CX con omnicanalit\u00e0 e marketing digitale Experience Stage 11:45 Unified Commerce: Dal retail all\u2019e-tail come integrare le sinergie di vendite online e offline 12:30 Fidelizzazione e Advertising digitale: perch\u00e9 abbiamo ancora bisogno del volantino? dalle ore 11.45 alle ore 13.00: Packaging alternativi: Sostenibilit\u00e0 e plastic-free Invitation Only CEO 11:45 Invitation Only For CEO: Zero Waste Shopping: metodi, costi e incentivi per contenere gli sprechi e rifiuti 13:15 Networking break dalle ore 14.00 alle ore 14.45: Il Retail 2025: la visione dei Leader e degli innovatori Strategy Stage 14:00 La riqualificazione dei luoghi di transito 14:10 Retail Real Estate \u2013 quali sono le trasformazioni del settore immobiliare italiano? dalle ore 15.00 alle ore 15.45: Pharma Retail Strategy Stage \u2013 New Trend Lab 15:00 Pharma Retail: Farmacie ad un Bivio dalle ore 14.30 alle ore 15.45: AI, Payments &amp; Data: trasformeranno il retail? Innovation Stage 14:30 IA e Machine Learning: propulsori di innovazione che i retailer non possono pi\u00f9 ignorare 14:45 La catena diventa intelligente: Intelligenza Artificiale per la Supply Chain 15:15 Conversational Commerce? Il nuovo paradigma degli acquisti 15:45 Blockchain e tracciabilit\u00e0 \u2013 la combinazione vincente nella supply chain 16:00 Networking Break dalle ore 14.30 alle ore 17.30: Semplificare, personalizzare e fidelizzare la CX con omnicanalit\u00e0 e marketing digitale Experience Stage 14:20 Personalizzazione e interazione con la Digital Relation in Store: l\u2019omnicanalit\u00e0 pu\u00f2 non essere un vantaggio profittevole? 14:50 Customer Journey e musica in store: ecco come il suono influisce sul processo d\u2019acquisto 15:15 Semplificazione &amp; User Experience In-store: \u00e8 la tecnologia il driver di cambiamento? 15:45 Networking Break 16:15 Dal customer care al customer satisfaction come potenziare la redemption del +1,5% con attivit\u00e0 di Customer Management? 16:45 Dallo storytelling al content marketing: crea una community con il Social Media Advocacy dalle ore 15.30 alle ore 17.00: Retail Real Estate: sfide per lo sviluppo immobiliare italiano New Trend Lab 15:30 L\u2019espansione immobiliare di Ikea: 5,8 miliardi di euro per sviluppare punti vendita a uso misto nel centro citt\u00e0 15:45 Nuovi investimenti per l\u2019immobiliare commerciale: dalla citt\u00e0 vs centro commerciale e viceversa 16:45 Sostenibilit\u00e0 fra Etica e Green Economy New Trend Lab 16:45 La Digitalizzazione pu\u00f2 aiutare a salvare il pianeta? dalle ore 17.30 alle ore 18.15: Transforming ideas into action: Good personalisation brings higher customer retention! Sessione Plenaria di chiusura 17:30 Transforming ideas into action: Good personalisation brings higher customer retention 18:15 Fine dei lavori 18.45 Inizio accredito serata Retail Awards 19.00 Cocktail di benvenuto dei Retail Awards 19.45 Inizio serata Maggiori info     Location   Via Tortona, 27, Milano Superstudio Pi\u00f9   Prezzo<br \/>\n<br \/>\n<!--noindex--><br \/>\n<a href=\"https:\/\/www.insidemarketing.it\/eventi\/forum-retail-2019\/\" rel=\"nofollow\">Source link <\/a><br \/>\n<!--\/noindex--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Data Inizio: 29 Ottobre, 2019 Fine: 30 Ottobre, 2019 Google Calendar Info Evento Le innovazioni dall\u2019Italia e dal resto del mondo in fatto di retail vengono raccolte in Forum Retail 2019, un hub di networking e di experience tecnologica in cui appassionati e professionisti si riuniscono ogni anno per discutere dei trend e delle novit\u00e0. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novita-di-marketing-digitale"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Forum Retail 2019 - Inside Marketing - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/it\/forum-retail-2019-inside-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Forum Retail 2019 - Inside Marketing - Super News\" \/>\n<meta property=\"og:description\" content=\"Data Inizio: 29 Ottobre, 2019 Fine: 30 Ottobre, 2019 Google Calendar Info Evento Le innovazioni dall\u2019Italia e dal resto del mondo in fatto di retail vengono raccolte in Forum Retail 2019, un hub di networking e di experience tecnologica in cui appassionati e professionisti si riuniscono ogni anno per discutere dei trend e delle novit\u00e0. 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