{"id":1653,"date":"2020-11-15T20:57:10","date_gmt":"2020-11-15T20:57:10","guid":{"rendered":"https:\/\/super-news.info\/it\/support-black-businesses-tiktok-e-la-black-community\/"},"modified":"2020-11-15T20:57:11","modified_gmt":"2020-11-15T20:57:11","slug":"support-black-businesses-tiktok-e-la-black-community","status":"publish","type":"post","link":"https:\/\/super-news.info\/it\/support-black-businesses-tiktok-e-la-black-community\/","title":{"rendered":"Support Black Businesses: TikTok e la Black community"},"content":{"rendered":"<p>    Continuano le iniziative a supporto della Black community, sulla scia di una sensibilizzazione (finalmente e fortunatamente) senza precedenti. Oltre Facebook sono infatti varie le aziende che hanno deciso di dare un contributo significativo alla causa e tra queste ora \u00e8 possibile trovare anche una delle piattaforme social pi\u00f9 scaricate degli ultimi tempi: TikTok. L\u2019azienda, attraverso un comunicato stampa , ha infatti espresso la volont\u00e0 di incentivare iniziative per i Black creator: TikTok ringrazia cos\u00ec singolarmente creatori, sviluppatori, imprenditori, brand partner e artisti neri per il loro \u201clavoro\u201d, che esso sia stato consapevole o meno. Di rimando decide cos\u00ec di diventare un \u201camplificatore\u201d della loro voce, cos\u00ec da poterne supportare le cause e anche le singole attivit\u00e0, soprattutto in un periodo tanto critico come quello legato alla pandemia per COVID-19.  Oltre alle splendide parole spese e ai riconoscimenti, TikTok ha deciso di prodigarsi in qualcosa di fattivo e di creare Support Black Businesses. Si tratta di un hub online dedicato agli imprenditori appartenenti alla Black community, in cui essi possono venire a conoscenza facilmente di partnership e iniziative messe in atto dall\u2019azienda, mentre chiunque voglia pu\u00f2 conoscere nuove imprese e nuove attivit\u00e0. L\u2019obiettivo \u00e8 infatti promuovere l\u2019inclusione nel settore dell\u2019imprenditoria, dando continuit\u00e0 a un progetto molto pi\u00f9 ampio in cui \u00e8 compreso anche l\u2019Accion Opportunity Fund, lanciato quest\u2019estate per fornire sollievo ai proprietari di piccole imprese colpite dalle conseguenze del coronavirus. Soprattutto negli Stati Uniti, si \u00e8 riscontrata la necessit\u00e0 di aumentare l\u2019impegno nell\u2019affrontare e superare le disparit\u00e0 economiche che gli imprenditori della Black community devono affrontare, ma ci\u00f2 non significa che non si possa fare qualcosa per e dall\u2019altra parte del globo. #shopblack: una campagna in-app rivolta ai proprietari di aziende TikTok, inoltre, sta pensando di lanciare #ShopBlack, una campagna in-app che vuole dare risonanza e celebrare le attivit\u00e0 e le aziende che appartengono a imprenditori neri. A partire dal 10 novembre 2020, tutta la community di TikTok sar\u00e0 invitata a partecipare all\u2019 hashtag challenge #ShopBlack, creando video che diano risalto e facciano pubblicit\u00e0 a tutte quelle attivit\u00e0 di propriet\u00e0 di imprenditori neri o che, in qualit\u00e0 di proprietari stessi, mettano in luce la propria storia. Pi\u00f9 di 40 commercianti Black Shopify sia negli Stati Uniti che in Canada saranno presenti sul sito dell\u2019hub online Support Black Businesses e dal 10 al 15 novembre potranno essere esplorate e conosciute, in questo modo, nuove e interessanti attivit\u00e0. D Smoke, musicista, educatore e sostenitore della Black community con il suo negozio Shopify, sar\u00e0 la voce della colonna sonora ufficiale della campagna #ShopBlack. All\u2019interno del sito dedicato all\u2019iniziativa \u00e8 gi\u00e0 possibile scoprire come contribuire, conoscere nuove attivit\u00e0 imprenditoriali e tenere a mente, attraverso un countdown, l\u2019inizio della campagna #ShopBlack per non perdere l\u2019opportunit\u00e0 di partecipare.   \u00a9 RIPRODUZIONE RISERVATA E&#8217; vietata la ripubblicazione integrale dei contenuti<br \/>\n<br \/>\n<!--noindex--><br \/>\n<a href=\"https:\/\/www.insidemarketing.it\/support-black-businesses-tik-tok\/\" rel=\"nofollow\">Source link <\/a><br \/>\n<!--\/noindex--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Continuano le iniziative a supporto della Black community, sulla scia di una sensibilizzazione (finalmente e fortunatamente) senza precedenti. Oltre Facebook sono infatti varie le aziende che hanno deciso di dare un contributo significativo alla causa e tra queste ora \u00e8 possibile trovare anche una delle piattaforme social pi\u00f9 scaricate degli ultimi tempi: TikTok. L\u2019azienda, attraverso [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1654,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1653","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novita-di-marketing-digitale"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Support Black Businesses: TikTok e la Black community - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/it\/support-black-businesses-tiktok-e-la-black-community\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Support Black Businesses: TikTok e la Black community - Super News\" \/>\n<meta property=\"og:description\" content=\"Continuano le iniziative a supporto della Black community, sulla scia di una sensibilizzazione (finalmente e fortunatamente) senza precedenti. Oltre Facebook sono infatti varie le aziende che hanno deciso di dare un contributo significativo alla causa e tra queste ora \u00e8 possibile trovare anche una delle piattaforme social pi\u00f9 scaricate degli ultimi tempi: TikTok. 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