{"id":9046,"date":"2019-08-19T10:42:10","date_gmt":"2019-08-19T07:42:10","guid":{"rendered":"https:\/\/super-news.info\/es\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\/"},"modified":"2019-08-19T10:42:11","modified_gmt":"2019-08-19T07:42:11","slug":"nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics","status":"publish","type":"post","link":"https:\/\/super-news.info\/es\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\/","title":{"rendered":"Nueve atletas con discapacidad intelectual dise\u00f1an el logo de Special Olympics"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div id=\"textoNoticia\">\n<p class=\"excerpt-single\">Los deportistas participaron, junto con la agencia de publicidad Publicis Seattle, en un taller de tres d\u00edas para llevar a cabo el desarrollo de varias posibilidades para el logotipo.<\/p>\n<\/p>\n<p>Orlando ser\u00e1 la sede de los pr\u00f3ximos Juegos Ol\u00edmpicos Especiales (Special Olympics) que se celebrar\u00e1n en 2022. Por este motivo, la entidad ha querido contar con <strong>nueve de sus protagonistas para dise\u00f1ar el nuevo logo<\/strong> oficial.<\/p>\n<p>Los nueve atletas con discapacidad intelectual participaron, junto con la agencia de publicidad Publicis Seattle, en <strong>un taller de tres d\u00edas<\/strong> para llevar a cabo el desarrollo de varias posibilidades para el logotipo.<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/B06yeRjAjMN\/\" data-instgrm-version=\"12\">\n<\/blockquote>\n<p>A trav\u00e9s de la paleta primaria de colores, <strong>cada deportista propuso su propio dise\u00f1o<\/strong>. El colorido logotipo final, bautizado como <em>United O<\/em>,\u00a0 es el resultado de la combinaci\u00f3n de todas las propuestas: colores ardientes que evocan al esp\u00edritu de los juegos ol\u00edmpicos y a diferentes elementos presentes en la sede, Florida.<\/p>\n<p>Todo el proceso de Special Olympics ha sido inmortalizado por la cineasta iran\u00ed-estadounidense Rayka Zehtabchi, quien grab\u00f3 en v\u00eddeo<strong> todo el taller en un documental de casi 5 minutos<\/strong> donde se le da voz a los atletas y a sus aspiraciones con el proyecto de dise\u00f1o del logo.<\/p>\n<p>Por su parte, el director creativo de Publicis Seattle, Pete Kearney, expres\u00f3 su alegr\u00eda con el proyecto apuntando que nunca se hab\u00eda sentido &#8220;tan bien&#8221; a la hora de dise\u00f1ar un logotipo. &#8220;La idea era <strong>empoderar a los atletas para mostrar el poder creativo<\/strong> que existe en cada uno de nosotros&#8221;.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-504681 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/08\/1566200530_742_Nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-Special.png\" alt=\"special olympics logo\" width=\"803\" height=\"446\"\/><\/p>\n<p>Desde su fundaci\u00f3n en 1968, Special Olympics proporciona oportunidades de integraci\u00f3n a trav\u00e9s del deporte y ofrece entrenamiento deportivo y competici\u00f3n atl\u00e9tica durante todo el a\u00f1o a personas con <strong>discapacidad intelectual en diferentes modalidades deportivas<\/strong>. En la actualidad cuentan con m\u00e1s de 4,2 millones de deportistas en 170 pa\u00edses alrededor del mundo.<\/p>\n<p class=\"link-telegram\">\n\t\t\t\t\t\t\t\t\t\t\tNo te pierdas nada de MarketingDirecto.com y \u00fanete a nuestro Telegram t.me\/MarketingDirecto\n\t\t\t\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<p><script>(function(d, s, id) {\n  var js, fjs = d.getElementsByTagName(s)[0];\n  if (d.getElementById(id)) return;\n  js = d.createElement(s); js.id = id;\n  js.src = \"http:\/\/connect.facebook.net\/es_LA\/sdk.js#xfbml=1&appId=408746052611679&version=v2.3\";\n  fjs.parentNode.insertBefore(js, fjs);\n}(document, 'script', 'facebook-jssdk'));<\/script><script async defer src=\"https:\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><br \/>\n<br \/>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/www.marketingdirecto.com\/marketing-general\/marketing\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Los deportistas participaron, junto con la agencia de publicidad Publicis Seattle, en un taller de tres d\u00edas para llevar a cabo el desarrollo de varias posibilidades para el logotipo. Orlando ser\u00e1 la sede de los pr\u00f3ximos Juegos Ol\u00edmpicos Especiales (Special Olympics) que se celebrar\u00e1n en 2022. Por este motivo, la entidad ha querido contar [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":9047,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-9046","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nueve atletas con discapacidad intelectual dise\u00f1an el logo de Special Olympics - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/es\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nueve atletas con discapacidad intelectual dise\u00f1an el logo de Special Olympics - Super News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] Los deportistas participaron, junto con la agencia de publicidad Publicis Seattle, en un taller de tres d\u00edas para llevar a cabo el desarrollo de varias posibilidades para el logotipo. Orlando ser\u00e1 la sede de los pr\u00f3ximos Juegos Ol\u00edmpicos Especiales (Special Olympics) que se celebrar\u00e1n en 2022. Por este motivo, la entidad ha querido contar [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/super-news.info\/es\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\/\" \/>\n<meta property=\"og:site_name\" content=\"Super News\" \/>\n<meta property=\"article:published_time\" content=\"2019-08-19T07:42:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-08-19T07:42:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/08\/Nueve-atletas-con-discapacidad-intelectual-dise-an-el-logo-de-Special.png\" \/>\n\t<meta property=\"og:image:width\" content=\"626\" \/>\n\t<meta property=\"og:image:height\" content=\"364\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"super-news\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"super-news\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\\\/\"},\"author\":{\"name\":\"super-news\",\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/#\\\/schema\\\/person\\\/2d4068cb2f39cd10008c2fce578a7356\"},\"headline\":\"Nueve atletas con discapacidad intelectual dise\u00f1an el logo de Special Olympics\",\"datePublished\":\"2019-08-19T07:42:10+00:00\",\"dateModified\":\"2019-08-19T07:42:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\\\/\"},\"wordCount\":351,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/super-news.info\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2019\\\/08\\\/Nueve-atletas-con-discapacidad-intelectual-dise-an-el-logo-de-Special.png\",\"articleSection\":[\"NOTICIAS DE MARKETING DIGITAL\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/super-news.info\\\/es\\\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\\\/\",\"url\":\"https:\\\/\\\/super-news.info\\\/es\\\/nueve-atletas-con-discapacidad-intelectual-disenan-el-logo-de-special-olympics\\\/\",\"name\":\"Nueve atletas con discapacidad intelectual dise\u00f1an el logo de Special Olympics - 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