{"id":8335,"date":"2019-08-09T05:36:11","date_gmt":"2019-08-09T02:36:11","guid":{"rendered":"https:\/\/super-news.info\/es\/eon-celebra-el-dia-mundial-del-gato-con-un-video-muy-felino\/"},"modified":"2019-08-09T05:36:12","modified_gmt":"2019-08-09T02:36:12","slug":"eon-celebra-el-dia-mundial-del-gato-con-un-video-muy-felino","status":"publish","type":"post","link":"https:\/\/super-news.info\/es\/eon-celebra-el-dia-mundial-del-gato-con-un-video-muy-felino\/","title":{"rendered":"Eon celebra el D\u00eda Mundial del Gato con un v\u00eddeo muy felino"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div id=\"textoNoticia\">\n<p class=\"excerpt-single\">Los gatos disfrutan de una casa inteligente en este spot que la empresa de energ\u00eda Eon lanza con motivo del D\u00eda Mundial del Gato.<\/p>\n<\/p>\n<p>El 8 de agosto es el <strong>D\u00eda Mundial del Gato<\/strong>. Se viene celebrando desde 2002 por iniciativa del Fondo Internacional para el Bienestar Animal junto a otras organizaciones defensoras de los derechos de los animales, que eligieron esta fecha porque, en el hemisferio norte, agosto es la \u00e9poca del a\u00f1o en la que los gatos est\u00e1n en pleno apogeo de su fertilidad.<\/p>\n<p>Ellos son los completos protagonistas del spot que Eon, compa\u00f1\u00eda alemana del sector energ\u00e9tico, ha lanzado con motivo de la celebraci\u00f3n. El anuncio muestra a los habitantes de la &#8220;Mansi\u00f3n del Gato&#8221;, una <strong>casa inteligente<\/strong> adaptada a las necesidades de estos animales. All\u00ed viven con todo tipo de comodidades, a un nivel a\u00fan superior de las que habitualmente disfrutan en su vida de mascotas. Aunque, para quien sea m\u00e1s amigo de los perros, Eon tambi\u00e9n ha incluido un personaje perruno en el spot.<\/p>\n<p>\n\t\t\t\t<iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/mgrZd73TpoQ?enablejsapi=1&amp;version=3&amp;rel=0&amp;showinfo=0&amp;controls=0\" id=\"iframePlayer\" width=\"940\" height=\"529\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"><\/iframe>\n\t\t\t<\/p>\n<p>Si no visualiza correctamente el v\u00eddeo embedded, haga clic aqu\u00ed.<\/p>\n<p>&#8220;Nos gusta experimentar con <strong>nuevas formas de comunicaci\u00f3n<\/strong>&#8220;, dice Carsten Thomsen-Bendixen, jefe de comunicaciones con los grupos de inter\u00e9s y portavoz de la compa\u00f1\u00eda. &#8220;Quer\u00edamos presentar el tema de la &#8216;smart home&#8217; de una manera entretenida y r\u00e1pidamente se nos ocurri\u00f3 la idea de dejar el control a los gatos: el contenido de gatos sigue siendo el rey en internet y no hay mejor momento para este v\u00eddeo que hoy, D\u00eda Mundial del Gato&#8221;.<\/p>\n<p>La compa\u00f1\u00eda de electricidad y gas Eon se\u00f1ala que la acci\u00f3n publicitaria no trata solo de la conveniencia de las casas inteligentes, sino tambi\u00e9n del <strong>ahorro de energ\u00eda<\/strong>. Por ello, ha publicado una gr\u00e1fica (abajo), que muestra a los gatos como las mascotas m\u00e1s eficientes energ\u00e9ticamente (junto con perros, h\u00e1msters y p\u00e1jaros), porque pr\u00e1cticamente no suponen costes de energ\u00eda adicionales. Los costes de electricidad m\u00e1s altos ocasionan los caballos (100 euros por a\u00f1o), peces (200 euros) y reptiles, porque viven en el terrario y necesitan mantenerse calientes all\u00ed (250 euros).<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-503248\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/08\/1565318171_166_Eon-celebra-el-Dia-Mundial-del-Gato-con-un-video.jpg\" alt=\"gatos-coste-energetico\" width=\"626\" height=\"470\"\/><\/p>\n<p>El spot fue rodado en Munich Bavaria Film Studios por la productora Videoboost de Darmstadt y el Tieragentur Filmtierhof (idea y director: Nils Keller, c\u00e1mara: Georg Nikolaus). El anuncio se distribuir\u00e1 a trav\u00e9s de las <strong>plataformas de social media<\/strong> de Eon, incluidos Youtube, Facebook, Twitter y Linkedin, y aparecer\u00e1 tambi\u00e9n en Instagram Stories<\/p>\n<p>Seg\u00fan se puede ver en el spot, con las soluciones Smart Home de Eon los gatos se volver\u00edan verdaderamente independientes. Sistema de seguridad en la puerta de entrada, suministro de alimentos, cuidado personal automatizado, etc. Solo habr\u00eda un problema: los propios gatos tendr\u00edan que producir el <strong>contenido de gatos que es tan popular en internet<\/strong>.<\/p>\n<p class=\"link-telegram\">\n\t\t\t\t\t\t\t\t\t\t\tNo te pierdas nada de MarketingDirecto.com y \u00fanete a nuestro Telegram t.me\/MarketingDirecto\n\t\t\t\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<p><script>(function(d, s, id) {\n  var js, fjs = d.getElementsByTagName(s)[0];\n  if (d.getElementById(id)) return;\n  js = d.createElement(s); js.id = id;\n  js.src = \"http:\/\/connect.facebook.net\/es_LA\/sdk.js#xfbml=1&appId=408746052611679&version=v2.3\";\n  fjs.parentNode.insertBefore(js, fjs);\n}(document, 'script', 'facebook-jssdk'));<\/script><br \/>\n<br \/>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/www.marketingdirecto.com\/anunciantes-general\/anunciantes\/eon-celebra-dia-mundial-del-gato-con-spot-de-gatos\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Los gatos disfrutan de una casa inteligente en este spot que la empresa de energ\u00eda Eon lanza con motivo del D\u00eda Mundial del Gato. El 8 de agosto es el D\u00eda Mundial del Gato. Se viene celebrando desde 2002 por iniciativa del Fondo Internacional para el Bienestar Animal junto a otras organizaciones defensoras de [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8336,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-8335","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Eon celebra el D\u00eda Mundial del Gato con un v\u00eddeo muy felino - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/es\/eon-celebra-el-dia-mundial-del-gato-con-un-video-muy-felino\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Eon celebra el D\u00eda Mundial del Gato con un v\u00eddeo muy felino - Super News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] Los gatos disfrutan de una casa inteligente en este spot que la empresa de energ\u00eda Eon lanza con motivo del D\u00eda Mundial del Gato. 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