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NUEVA YORK, 24 Jul. (EUROPA PRESS) – <\/p>\n
La Comisi\u00f3n de Bolsa y Valores de Estados Unidos (SEC, por sus siglas en ingl\u00e9s) ha multado a Facebook con 100 millones de d\u00f3lares (89,7 millones de euros) por informar de forma enga\u00f1osa a sus inversores sobre los riesgos asociados al mal uso de los datos de sus usuarios.<\/p>\n
En concreto, la SEC se refiere a la informaci\u00f3n proporcionada por Facebook a los inversores en relaci\u00f3n con la compartici\u00f3n de manera inaporpiada de los datos de 30 millones de usuarios estadounidenses con la empresa Cambridge Analytica. Una investigaci\u00f3n sobre este hecho llev\u00f3 a la Comisi\u00f3n Federal de Comercio de Estados Unidos (FTC, por sus siglas en ingl\u00e9s) a imponer una multa de 5.000 millones de d\u00f3lares (4.486 millones de euros) el pasado 13 de julio.<\/p>\n
De acuerdo a la SEC, Facebook asegur\u00f3 que ese mal uso de los datos fue presentado “de manera hipot\u00e9tica” cuando la empresa sab\u00eda que Cambridge Analytica hab\u00eda empleado dichos datos.<\/p>\n
Facebook descrubi\u00f3 el mal uso de los datos personales de sus usuarios en 2015, pero no corrigi\u00f3 su forma de referirse a ese incidente hasta pasados dos a\u00f1os. En ese tiempo, la firma dirigida por Mark Zuckerberg siempre enfatiz\u00f3 que los datos de sus usuarios “podr\u00edan haber sido accedidos, usados o desglosados”.<\/p>\n
Adem\u00e1s, la tecnol\u00f3gica “reforz\u00f3 la falsa impresi\u00f3n” cuando asegur\u00f3 a los periodistas que cubr\u00edan el caso de Cambridge Analytica que no hab\u00eda descubierto ninguna prueba de mal uso.<\/p>\n
“Las empresas cotizadas deben describir de manera adecuada los riesgos materiales para su negocio”, ha subrayado la codirectora de la divisi\u00f3n de Cumplimiento de la SEC Stephanie Avakian.<\/p>\n
“Facebook present\u00f3 el riesgo del mal uso de datos de usuarios como hipot\u00e9tico cuando sab\u00eda que los datos se hab\u00edan usado. Las compa\u00f1\u00edas cotizadas deben tener procedimientos establecidos para realizar comunicados precisos sobre los riesgos para el negocio”, ha a\u00f1adido.<\/p>\n<\/div>\n
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