{"id":4106,"date":"2019-06-17T08:24:28","date_gmt":"2019-06-17T05:24:28","guid":{"rendered":"https:\/\/super-news.info\/es\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\/"},"modified":"2019-06-17T08:24:29","modified_gmt":"2019-06-17T05:24:29","slug":"una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions","status":"publish","type":"post","link":"https:\/\/super-news.info\/es\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\/","title":{"rendered":"Una campa\u00f1a alerta sobre el peligro de acoso sexual en Cannes Lions"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div id=\"textoNoticia\">\n<p class=\"excerpt-single\">La campa\u00f1a &#8220;Where do you draw the line?&#8221; se ha desplegado en los aeropuertos de Heathrow y Niza con motivo de la celebraci\u00f3n del Festival Cannes Lions.<\/p>\n<\/p>\n<p>Quienes acudan este a\u00f1o a Cannes Lions se encontrar\u00e1n en los aeropuertos de Londres Heathrow y Niza unos carteles publicitarios que pretenden recordar el <strong>peligro de acoso sexual en el Festival<\/strong>.<\/p>\n<p>Los anuncios forman <strong>parte de la campa\u00f1a &#8220;Where do you draw the line?&#8221;<\/strong>, desarrollada por Lucky Generals para la organizaci\u00f3n brit\u00e1nica timeTo, creada el a\u00f1o pasado por WACL (Club de Publicidad de Mujeres de Londres), la Asociaci\u00f3n de Publicidad y la National Advertising Benevolent Society para poner la atenci\u00f3n sobre el tema del acoso sexual en la industria.<\/p>\n<p>Los anuncios que se pueden ver en ambos aeropuertos<strong> sugieren una posible conversaci\u00f3n<\/strong> que podr\u00eda darse con una empleada de Cannes Lions, como, por ejemplo: <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-490408\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1560749068_146_Una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en.jpg\" alt=\"\" width=\"626\" height=\"364\"\/><\/p>\n<p>Otro anuncio dice: &#8220;Welcome to Cannes \/ careful not to get burnt \/ I can put some sun cream on your back \/ and your front \/ don&#8217;t be shy&#8221;. Los textos est\u00e1n divididos por barras para ilustrar el eslogan de la campa\u00f1a: Where do you draw the line?&#8221;. Adem\u00e1s, TimeTo tambi\u00e9n<strong> regalar\u00e1 protector solar<\/strong>, con ese mismo copy, en varios lugares del Festival.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-490406\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1560749068_969_Una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en.jpg\" alt=\"cannes-lions-acoso-anuncio\" width=\"626\" height=\"335\"\/><\/p>\n<p>La campa\u00f1a <strong>tambi\u00e9n incluye v\u00eddeos<\/strong> como uno en el que se convence a una mujer joven para que comparta un taxi con un colega masculino, presionada para regresar a su hotel.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/298195840\" id=\"iframePlayer\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"><\/iframe><\/p>\n<p>Si no visualiza correctamente el v\u00eddeo embedded, haga clic aqu\u00ed.<\/p>\n<p>El propietario de Cannes Lions, Ascential, apoyar\u00e1 la campa\u00f1a timeTo con <strong>se\u00f1alizaci\u00f3n digital en el Palais<\/strong> durante toda la semana. timeTo tambi\u00e9n participa en una sesi\u00f3n el 19 de junio con speakers como la fundadora de Lucky Generals, Helen Calcraft, quien es miembro fundador de timeTo, y Alice Archer, directora de comunicaciones de IPG EMEA.<\/p>\n<p>Calcraft ha dicho en un comunicado: &#8220;Sabemos que el alcohol, los eventos nocturnos y los viajes fuera de casa son nuestras \u00e1reas de mayor riesgo. Cannes es un momento \u00fanico de la industria donde vemos la mejor creatividad que la industria tiene para ofrecer, junto con algunos de los <strong>comportamientos m\u00e1s lamentables<\/strong>. Necesitamos que todos consideren d\u00f3nde establecen la l\u00ednea en Cannes&#8221;.<\/p>\n<p class=\"link-telegram\">\n\t\t\t\t\t\t\t\t\t\t\tNo te pierdas nada de MarketingDirecto.com y \u00fanete a nuestro Telegram t.me\/MarketingDirecto\n\t\t\t\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/www.marketingdirecto.com\/marketing-general\/publicidad\/campana-alerta-sobre-peligro-acoso-sexual-cannes-lions\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] La campa\u00f1a &#8220;Where do you draw the line?&#8221; se ha desplegado en los aeropuertos de Heathrow y Niza con motivo de la celebraci\u00f3n del Festival Cannes Lions. Quienes acudan este a\u00f1o a Cannes Lions se encontrar\u00e1n en los aeropuertos de Londres Heathrow y Niza unos carteles publicitarios que pretenden recordar el peligro de acoso [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4107,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-4106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Una campa\u00f1a alerta sobre el peligro de acoso sexual en Cannes Lions - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/es\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Una campa\u00f1a alerta sobre el peligro de acoso sexual en Cannes Lions - Super News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] La campa\u00f1a &#8220;Where do you draw the line?&#8221; se ha desplegado en los aeropuertos de Heathrow y Niza con motivo de la celebraci\u00f3n del Festival Cannes Lions. Quienes acudan este a\u00f1o a Cannes Lions se encontrar\u00e1n en los aeropuertos de Londres Heathrow y Niza unos carteles publicitarios que pretenden recordar el peligro de acoso [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/super-news.info\/es\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\/\" \/>\n<meta property=\"og:site_name\" content=\"Super News\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-17T05:24:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-06-17T05:24:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/Una-campa\u00f1a-alerta-sobre-el-peligro-de-acoso-sexual-en.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"626\" \/>\n\t<meta property=\"og:image:height\" content=\"364\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"super-news\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"super-news\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\\\/\"},\"author\":{\"name\":\"super-news\",\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/#\\\/schema\\\/person\\\/2d4068cb2f39cd10008c2fce578a7356\"},\"headline\":\"Una campa\u00f1a alerta sobre el peligro de acoso sexual en Cannes Lions\",\"datePublished\":\"2019-06-17T05:24:28+00:00\",\"dateModified\":\"2019-06-17T05:24:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\\\/\"},\"wordCount\":419,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/super-news.info\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2019\\\/06\\\/Una-campa\u00f1a-alerta-sobre-el-peligro-de-acoso-sexual-en.jpg\",\"articleSection\":[\"NOTICIAS DE MARKETING DIGITAL\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/super-news.info\\\/es\\\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\\\/\",\"url\":\"https:\\\/\\\/super-news.info\\\/es\\\/una-campana-alerta-sobre-el-peligro-de-acoso-sexual-en-cannes-lions\\\/\",\"name\":\"Una campa\u00f1a alerta sobre el peligro de acoso sexual en Cannes Lions - 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