{"id":3343,"date":"2019-06-07T06:49:48","date_gmt":"2019-06-07T03:49:48","guid":{"rendered":"https:\/\/super-news.info\/es\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\/"},"modified":"2019-06-07T06:49:49","modified_gmt":"2019-06-07T03:49:49","slug":"25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca","status":"publish","type":"post","link":"https:\/\/super-news.info\/es\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\/","title":{"rendered":"25 piezas de El Sol 2019 en las que la publicidad gr\u00e1fica brilla como nunca"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div id=\"textoNoticia\">\n<p class=\"excerpt-single\">A pocas horas de conocer qui\u00e9nes son los ganadores de los codiciados soles en la 34\u00aa edici\u00f3n del festival publicitario El Sol, recopilamos algunas de las mejores piezas gr\u00e1ficas que demuestran la salud de la que goza este formato. <\/p>\n<p>A pesar de que durante mucho tiempo las voces m\u00e1s negativas del sector auguraban una muerte lenta pero segura a la <strong>publicidad gr\u00e1fica<\/strong>, el tiempo ha demostrado que goza de buena salud.<\/p>\n<p>Y es que, a\u00f1o tras a\u00f1o, en los festivales publicitarios de todo el mundo, los profesionales del sector hacen alarde de su talento y evidencian que, cuando una idea es buena, no hacen falta grandes medios para llevarla al \u00e9xito.<\/p>\n<p>Basta con una buena dosis de creatividad y una pizca de pericia en la estrategia de medios para que, con toda seguridad, una campa\u00f1a de la vuelta al mundo entre v\u00edtores de colegas y p\u00fablico.<\/p>\n<p>No obstante, para aquellos esc\u00e9pticos que solo creen lo que ven, hemos recopilado algunas de las mejores campa\u00f1as gr\u00e1ficas que este a\u00f1o son dignas candidatas a hacerse con alg\u00fan galard\u00f3n en las categor\u00edas Medios Impresos y Exterior en El Sol por su excelencia creativa.<\/p>\n<p><strong>1. &#8220;Alabama &#8211; Illinois &#8211; Turqu\u00eda &#8211; Massachusetts&#8221; &#8211; LOLA MullenLowe para Burger King<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-488836 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879385_807_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"418\"\/><\/strong><\/p>\n<p><strong>2. &#8220;Cumplea\u00f1os 1 &#8211; Cumplea\u00f1os 2 &#8211; Cumplea\u00f1os 3 &#8211; Cumplea\u00f1os 4&#8221; &#8211; LOLA MullenLowe para Burger King<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-488835 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879385_150_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"289\"\/><\/strong><\/p>\n<p><strong>3. &#8220;Primavera&#8221; &#8211; DDB Espa\u00f1a para L&#8217;Illa DIagonal\/ L&#8217;Illa Diagonal Centro Comercial<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-488833 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879385_564_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"313\"\/><\/strong><\/p>\n<p><strong>4. &#8220;Besos &#8211; Ni\u00f1os &#8211; Patera &#8211; 8M&#8221; &#8211; Shackleton para El Pa\u00eds<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-488837 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879385_902_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"435\"\/><\/strong><\/p>\n<p><strong>5. &#8220;Rohiny\u00e4s &#8211; Caballito&#8221; &#8211; Shackleton para El Pa\u00eds<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488838\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879385_766_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"450\"\/><\/strong><\/p>\n<p><strong>6. &#8220;Comparte tu energ\u00eda&#8221; &#8211; M&amp;C Saatchi Madrid para Huawei<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-488839 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879385_169_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"442\"\/><\/strong><\/p>\n<p><strong>7. &#8220;Freddie &#8211; Jimi &#8211; John&#8221; &#8211; DDB Espa\u00f1a para Volkswagen Group Espa\u00f1a<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-488840 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879385_720_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"496\" height=\"700\"\/><\/strong><\/p>\n<p><strong>8. &#8220;Sostenible es&#8230; &#8211; Los viejos saben de estilo &#8211; Cuatro camisas &#8211; Compra menos&#8221; &#8211; CHINA para Adolfo Dominguez<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488613\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559753306_536_Estas-14-piezas-espanolas-relucen-en-la-shortlist-de-Medios.jpg\" alt=\"\" width=\"626\" height=\"885\"\/><\/strong><\/p>\n<p><strong>9- &#8220;The Will&#8221; &#8211; LOLA MullenLowe para Unilever\/Magnum<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488962\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"438\"\/><\/strong><\/p>\n<p><strong>10. &#8220;Straw Timeline Communication&#8221; &#8211; McCann Panam\u00e1 para Marviva<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488832\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879385_510_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"968\"\/><\/p>\n<p><strong>11. &#8220;Vol\u00e1 con nosotros&#8221; &#8211; Grey Argentina para Flybondi<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488842\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879386_970_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"366\"\/><\/p>\n<p><strong>12. Magnum by Magnum &#8211; LOLA MullenLowe &#8211; Unilever<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488997\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879386_489_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"438\"\/><br \/><\/strong><\/p>\n<p><strong>13. &#8220;QUERIDO HATER&#8221; &#8211; Pixel and Pixel Marketing and Design Solutions para Netflix<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-488844 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879386_722_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"374\"\/><\/strong><\/p>\n<p><strong>14. &#8220;La fotograf\u00eda m\u00e1s grande del mundo tomada con un smartphone&#8221; &#8211; CASANOVA para Huawei\/P20Pro<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-488845 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879386_583_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"447\"\/><\/strong><\/p>\n<p><strong>15. &#8220;Bandera 1 &#8211; Bandera 2 &#8211; Bandera 3 &#8211; Bandera 4&#8221; &#8211; LOLA MullenLowe para FELGTB\/eldiario.es<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-488846 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879386_310_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"624\" height=\"446\"\/><\/strong><\/p>\n<p><strong>16. &#8220;El Alfabeto Del Verano&#8221; &#8211; AlmapBBDO para Alpargatas\/Havaianas (Brasil)<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488851\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879386_5_25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" alt=\"\" width=\"626\" height=\"442\"\/><\/strong><\/p>\n<p><strong>17. &#8220;Ciudades&#8221; &#8211; McCann Worldgroup Colombia &#8211; LATAM Airlines<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488969\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879386_437_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"352\"\/><\/strong><\/p>\n<p><strong>18. &#8220;Jugando con bebe&#8221; &#8211; Mercado McCann &#8211; Shutterstock (Argentina)<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488973\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879386_993_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"417\"\/><\/p>\n<p><strong>19. &#8220;Jirafa &#8211; Foca&#8221; &#8211; DDB Argentina &#8211; Volkswagen<\/strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488976\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879386_712_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"444\"\/><\/p>\n<p><strong>20. &#8220;Nigeria&#8221; &#8211; DDB Argentina &#8211; Volkswagen<\/strong><br \/><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-488989 aligncenter\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879387_484_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"438\"\/><\/p>\n<p><strong>21. &#8220;Diarrea&#8221; &#8211; DDB Argentina &#8211; BBVA<\/strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488978\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879387_844_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"444\"\/><\/p>\n<p><strong>22. &#8220;Guns 1&#8221; &#8211; ALMA DDB &#8211; Change the Ref (Estados Unidos)<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488980\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879387_920_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"417\"\/><\/p>\n<p><strong>23. &#8220;Tequila&#8221; &#8211; DDB Argentina &#8211; Volkswagen<\/strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488982\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879387_806_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"894\"\/><br \/><strong><br \/>24. &#8220;El Libro del Gato Curioso&#8221; AlmapBBDO &#8211; Mars Pet (Brasil)<\/strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488984\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879387_51_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"443\"\/><\/p>\n<p><strong>25. &#8220;LA HISTORIA OCULTA&#8221; &#8211; J. Walter Thompson Espa\u00f1a &#8211; SECRETARIADO GITANO<\/strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-488995\" src=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/1559879388_29_25-piezas-de-El-Sol-2019-en-las-que-la.jpeg\" alt=\"\" width=\"626\" height=\"438\"\/><\/p>\n<p class=\"link-telegram\">\n\t\t\t\t\t\t\t\t\t\t\tNo te pierdas nada de MarketingDirecto.com y \u00fanete a nuestro Telegram t.me\/MarketingDirecto\n\t\t\t\t\t\t\t\t\t\t<\/p>\n<\/p><\/div>\n<p><script>(function(d, s, id) {\n  var js, fjs = d.getElementsByTagName(s)[0];\n  if (d.getElementById(id)) return;\n  js = d.createElement(s); js.id = id;\n  js.src = \"http:\/\/connect.facebook.net\/es_LA\/sdk.js#xfbml=1&appId=408746052611679&version=v2.3\";\n  fjs.parentNode.insertBefore(js, fjs);\n}(document, 'script', 'facebook-jssdk'));<\/script><br \/>\n<br \/>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/www.marketingdirecto.com\/especiales\/el-sol\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] A pocas horas de conocer qui\u00e9nes son los ganadores de los codiciados soles en la 34\u00aa edici\u00f3n del festival publicitario El Sol, recopilamos algunas de las mejores piezas gr\u00e1ficas que demuestran la salud de la que goza este formato. A pesar de que durante mucho tiempo las voces m\u00e1s negativas del sector auguraban una [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3344,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-3343","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>25 piezas de El Sol 2019 en las que la publicidad gr\u00e1fica brilla como nunca - Super News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/super-news.info\/es\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"25 piezas de El Sol 2019 en las que la publicidad gr\u00e1fica brilla como nunca - Super News\" \/>\n<meta property=\"og:description\" content=\"[ad_1] A pocas horas de conocer qui\u00e9nes son los ganadores de los codiciados soles en la 34\u00aa edici\u00f3n del festival publicitario El Sol, recopilamos algunas de las mejores piezas gr\u00e1ficas que demuestran la salud de la que goza este formato. A pesar de que durante mucho tiempo las voces m\u00e1s negativas del sector auguraban una [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/super-news.info\/es\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\/\" \/>\n<meta property=\"og:site_name\" content=\"Super News\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-07T03:49:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-06-07T03:49:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/super-news.info\/es\/wp-content\/uploads\/sites\/4\/2019\/06\/25-piezas-de-El-Sol-2019-en-las-que-la.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"626\" \/>\n\t<meta property=\"og:image:height\" content=\"364\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"super-news\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"super-news\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\\\/\"},\"author\":{\"name\":\"super-news\",\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/#\\\/schema\\\/person\\\/2d4068cb2f39cd10008c2fce578a7356\"},\"headline\":\"25 piezas de El Sol 2019 en las que la publicidad gr\u00e1fica brilla como nunca\",\"datePublished\":\"2019-06-07T03:49:48+00:00\",\"dateModified\":\"2019-06-07T03:49:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\\\/\"},\"wordCount\":515,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/super-news.info\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/2019\\\/06\\\/25-piezas-de-El-Sol-2019-en-las-que-la.jpg\",\"articleSection\":[\"NOTICIAS DE MARKETING DIGITAL\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/super-news.info\\\/es\\\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/super-news.info\\\/es\\\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\\\/\",\"url\":\"https:\\\/\\\/super-news.info\\\/es\\\/25-piezas-de-el-sol-2019-en-las-que-la-publicidad-grafica-brilla-como-nunca\\\/\",\"name\":\"25 piezas de El Sol 2019 en las que la publicidad gr\u00e1fica brilla como nunca - 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